Shiny New Object

Shiny New Object

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 175:59:49
  • Mas informaciones

Informações:

Seguir
Escucha
Escucha

Sinopsis

There was a time when advertising was pictures in magazine, blurry ads on the telly and some posters around town. Lets be honest youre amazed it worked.Now brands are wielding incredible power to influence our choices in every corner of our lives. Algorithms control how we stay in touch with our friends, the price we pay for our food, the films we watch and even who we fall in love with.If a brand can pay; then facebook, google and Amazon can make them play - with the hearts and minds of consumers.Marketing tech is the most powerful force in commerce today.The Shiny New Object Podcast investigates the latest marketing technology and makes sense of it for brands and their agencies.

Show more

Episodios

  • Episode 104 / Iris Meijer / Global CMO / Vodafone Business / CMOs Having a Seat in the Boardroom

    Episode 104 / Iris Meijer / Global CMO / Vodafone Business / CMOs Having a Seat in the Boardroom
    06/01/2021 Duración: 30min

    Iris Meijer is the Global Chief Marketing Officer at Vodafone Business. In this episode, Iris talks about her origins in Finland, how getting fired changed her career and how her team is her best investment. Her Shiny New Object is CMOs having a seat in the boardroom.

    Escucha
  • Episode 103 / Maya Barkay / Head of Marketing APAC / Amdocs / Adopting a Growth Mindset

    Episode 103 / Maya Barkay / Head of Marketing APAC / Amdocs / Adopting a Growth Mindset
    17/12/2020 Duración: 31min

    Maya Barkay is Head of Marketing for Asia Pacific at Amdocs, covering software and services for media and the telecoms space. After growing from the ground up in her career through mistakes and risk-taking, her Shiny New Object is adopting a growth mindset as opposed to a fixed mindset, and letting that guide you in taking risks, learning, and standing up for yourself in your career and personal life.

    Escucha
  • Episode 102 / Ru Roberts / Country Manager / Waze / Waze Celebrity Co-Pilot

    Episode 102 / Ru Roberts / Country Manager / Waze / Waze Celebrity Co-Pilot
    10/12/2020 Duración: 31min

    As Country Manager for the UK at Waze, Ru Roberts drives customer engagement with the ever-popular app and looks for ways to use advertising revenue to fuel innovation. It’s no wonder that his Shiny New Object is an innovative partnership: the Waze celebrity co-pilot, turning well-known voices into driving guides on Britain’s roads.

    Escucha
  • Episode 101 / Lee Kirton / Marketing and PR Director / Bandai Namco Entertainment / Using Brand Assets to Inspire Kids Imaginations

    Episode 101 / Lee Kirton / Marketing and PR Director / Bandai Namco Entertainment / Using Brand Assets to Inspire Kids' Imaginations
    03/12/2020 Duración: 32min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative

    Escucha
  • Episode 100 / Catherine Titherington / Head of Brands / Eagle Eye / AI Advertising and Sampling

    Episode 100 / Catherine Titherington / Head of Brands / Eagle Eye / AI Advertising and Sampling
    27/11/2020 Duración: 23min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative

    Escucha
  • Episode 99 / Reckitt Benckiser / Lindsay Barrett / Global Content CX Director

    Episode 99 / Reckitt Benckiser / Lindsay Barrett / Global Content & CX Director
    20/11/2020 Duración: 31min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 98 / Malaysia Airlines / Richard De Villa / Head of Marketing UK EU / Virtual Events

    Episode 98 / Malaysia Airlines / Richard De Villa / Head of Marketing UK & EU / Virtual Events
    12/11/2020 Duración: 26min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 97 / Lululemon / Carolina Ferreira Lopes / Product Manager / Connecting Customers Online to Offline

    Episode 97 / Lululemon / Carolina Ferreira Lopes / Product Manager / Connecting Customers Online to Offline
    05/11/2020 Duración: 31min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 96 / WalkMe / Luna Froumine / Head of International Marketing Partners Marketing / Mental Health and being a Marketer

    Episode 96 / WalkMe / Luna Froumine / Head of International Marketing & Partners Marketing / Mental Health and being a Marketer
    29/10/2020 Duración: 28min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 95 / Nestlé / Gerardo Mazzeo / Global Innovation Director / Leadership and Coaching at the time of Covid19

    Episode 95 / Nestlé / Gerardo Mazzeo / Global Innovation Director / Leadership and Coaching at the time of Covid19

    21/10/2020 Duración: 33min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 94 / PeoplePerHour / Martin Leguay / Director, VP of Marketing

    Episode 94 / PeoplePerHour / Martin Leguay / Director, VP of Marketing
    16/10/2020 Duración: 31min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 93 / Triodos Bank / Zoe Sear / Head of Marketing Communications

    Episode 93 / Triodos Bank / Zoe Sear / Head of Marketing & Communications
    09/10/2020 Duración: 33min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 92 / WeWork / Amanda Zafiris / Regional Head of Marketing | Inclusion Diversity Business Lead

    Episode 92 / WeWork / Amanda Zafiris / Regional Head of Marketing | Inclusion & Diversity Business Lead
    01/10/2020 Duración: 34min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 91 / Setapp / Yaroslav Stepanenko / Product Manager, Growth

    Episode 91 / Setapp / Yaroslav Stepanenko / Product Manager, Growth
    25/09/2020 Duración: 29min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 90 / Walgreens Boots Alliance / Kristof Neirynck / Chief Marketing Officer Global Brands

    Episode 90 / Walgreens Boots Alliance / Kristof Neirynck / Chief Marketing Officer Global Brands
    17/09/2020 Duración: 32min
    Escucha
  • Episode 89 / Ravleen Beeston / Managing Director, UK Sales at Microsoft Advertising

    Episode 89 / Ravleen Beeston / Managing Director, UK Sales at Microsoft Advertising
    10/09/2020 Duración: 33min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 88 / Rafael Espesani / Mondelēz International / Senior Brand Manager

    Episode 88 / Rafael Espesani / Mondelēz International / Senior Brand Manager
    04/09/2020 Duración: 29min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 87 / Leigh Radford / PG Ventures / Senior Vice President, General Manager

    Episode 87 / Leigh Radford / P&G Ventures / Senior Vice President, General Manager

    27/08/2020 Duración: 32min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 86 / Talia Gerecitano / Mailchimp / Head of Marketing, Mailchimp Presents

    Episode 86 / Talia Gerecitano / Mailchimp / Head of Marketing, Mailchimp Presents
    21/08/2020 Duración: 28min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 85 / Richard Levy / OFX / Head of Marketing - Europe

    Episode 85 / Richard Levy / OFX / Head of Marketing - Europe

    13/08/2020 Duración: 30min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
página 12 de 17

Títulos relacionados