Engage With Story

In this episode of the Engage Video Marketing podcast, I've invited video editor and video repurposing expert Daniel Patrick Norton on the show to discuss more about how to maximise the reach, exposure and potential ROI of your video content through effective repurposing. Learn more at https://www.engagevideomarketing.com/episode157 Dan Norton helps Entrepreneurs save time and reach more people by repurposing their live stream videos into bite-sized clips for social media. Over the last decade, he's worked in the live stream sports broadcast industry for Major League Baseball and The Walt Disney Company. His focus now is on fulfilling his desire to help fellow video editors and creators make income with their skills and land more clients. and he's started a group coaching program to do just that for others. In this episode we explore; More about Dan's story, what led him into the world of video and what he does today. The problem with putting all your time and effort into creating a video only to let it sit o

In this episode of the Engage Video Marketing podcast, we’ll be exploring the 1-4-1 methodology which allows you to get clear on what it is that you do and how you help people. With this method in your toolkit you’ll be able to clearly communicate who you are, and what makes you unique to your potential client or customers in your marketing and communications. It’s an absolute game changer. For further reading on how to gain clarity on your message I highly recommend the book ‘Building a Storybrand’ by Donald Miller. Support this podcast

In this episode of the Engage Video Marketing podcast, we’ll dive deep into how you can make the right decision in doing a DIY video vs. investing in a professional videographer for your business. When is it best to record videos yourself and when is the right time to hire a professional videographer. https://engagevideomarketing.com/academytrial (Learn more about and join the Engage Video Marketing Academy for a $1 Trial Today) https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes) Support this podcast

In this episode of the Engage Video Marketing podcast, we’ll dive deep into an integrated content strategy and how this approach can add a new level of depth to a video strategy for business. I’m joined by an in-house video strategist and video producer to learn the secrets to video ROI. Glenn Hughes is a professional Video Producer, Videographer and Video Editor with over 20 years experience planning, shooting and editing video for clients worldwide. As a member of the Gordian Marketing Team, Glenn develops video strategies and content road maps aimed at lead and demand gen for each stage of the customer journey. He produces, shoots and edits promotional, educational and training videos for Gordian as well as clients and contractors around the country. Support this podcast

In this episode of the Engage Video Marketing podcast, we’ll dive deep into the untapped power for local businesses by making themselves more visible using video, and we’re not talking highly produced big budget stuff either. Just getting out there, using what you have, and connecting with your community on video. Bruce Irving is a marketing strategist, speaker and founder of Irving Media Group LLC where he helps small local business owners develop and implement a marketing strategy to build a brand as well as increase sales. Bruce is also the host of 2 successful podcasts the Smart Pizza Marketing Podcast and The Local Business Podcast. Before running his own business and hosting these podcasts Bruce ran a multi-million dollar local business for over 20 years. Support this podcast

In this episode of the Engage Video Marketing podcast, I am joined by Todd Hartley of WireBuzz and together we dived deep into the critical role of video in remote selling with the current post-pandemic new normal.  Todd Hartley is the founder and CEO of WireBuzz, a digital marketing agency that combines storytelling and award-winning creative to help businesses capture and convert attention into closed deals. Todd is a go-to digital advisor for Tony Robbins, Justin Timberlake, MD Anderson and Home Depot. He also trains corporate sales teams and speaks around the world on topics such as: selling remotely in an access-restricted world, using video to replace face-to-face engagement, and how to create binge-worthy marketing experiences that hack your prospect’s attention and build momentum through the sale. In fact, he recently did a remote sales training for Tony Robbins' internals sales and marketing team and has been asked back to do a webinar for Tony’s entire audience! Support this podcast

In this episode of the Engage Video Marketing podcast, we’ll talk about the importance and leverage of having a consistent video strategy as Rob Balasabas takes me through his journey on growing his YouTube channel and the opportunities that opened up for him along the way. Rob Balasabas is the Brand Evangelist at TubeBuddy.com, and speaks at various conferences, summits, podcasts and live stream interviews. He creates a lot of content on his own channels, primarily on LinkedIn, YouTube, Instagram, and Facebook. Rob shares a lot of video marketing & creation strategies, live-streaming tips, as well as tools & software reviews. Basically, videos to help you, the content creator. When he’s not working, Rob is a husband and a dad. He loves to travel, drink coffee, and explore new places with his family. Support this podcast

In this episode of the Engage Video Marketing podcast I’m excited to share with you my 4-year journey as a course creator. We are going to dive deep how I was able to generate over $125k of income from the courses I’ve offered. http://engagevideomarketing.com/bbd (Learn more about Business By Design and Ben’s Bonuses) https://www.linkedin.com/in/beninnovate/ (Ben Amos LinkedIn) https://www.instagram.com/engage_ben/ (Ben Amos Instagram) https://twitter.com/engage_ben (Ben Amos Twitter) http://engagevideomarketing.com/itunes (Rate the Engage Video Marketing Podcast on iTunes) Support this podcast

In this episode of the Engage Video Marketing podcast I’d like to introduce you to my friend and mentor James Wedmore as we discuss the guidance and coaching I got from him on business over the last few years. James helped me build my online course and memberships side of my business to over 6 figures in revenue, alongside my main agency business. If you don’t know James, he’s a former bartender, a youtube strategy guy and serial entrepreneur who’s built multiple 7-figure businesses. These days he focuses on sharing his years of business building experience with future online entrepreneurs (just like you) who are struggling or just starting out. Support this podcast

In this episode of the Engage Video Marketing podcast I’m joined by Natalie Hailey from YouTube Agency Hot Content to find out more about leveraging your YouTube videos in various ways off YouTube, and there’s some practical, actionable tips here for everyone. Through her agency Hot Content based out of the north of England in the UK, Natalie Hailey helps small businesses and entrepreneurs to create quality, share-worthy content and promote it, and their brand, online. She also works as an outsourced content marketing strategist, producing and implementing content strategy for businesses of all sizes. She loves to teach the principles of content marketing and help people go from confused, overwhelmed and frustrated to relieved, in control and energised. Support this podcast

In this episode of the Engage Video Marketing Podcast, Omar Zenhom co-founder of http://www.engagevideomarketing.com/webinarninja (WebinarNinja) shares some ninja tactics for hosting engaging webinars so whether it’s your first webinar or your next one… you’ll be bringing your A-game. Omar Zenhom is the co-founder and CEO of WebinarNinja. Founded in 2014, over a million people have attended a webinar on WebinarNinja and it has been named as one of the fastest growing SaaS companies in 2018. Omar is also the host of the iTunes Best of 2014 podcast, The $100 MBA Show. With over 90 million downloads and over 1,300 episodes, The $100 MBA Show is ranked as a top business podcast in over 30 countries. Support this podcast

In this episode of the Engage Video Marketing Podcast, Ryan Spanger discusses the  opportunities that have resurfaced and the new approaches that allowed businesses  to continue their visibility through video marketing and grow their business. Ryan Spanger is the managing director of Dream Engine - A corporate video production company based in Melbourne Australia. Ryan began working in video production in 1999. Starting work as a documentary maker, Ryan applied this form of filmmaking to producing videos for corporates, government departments and educational institutions. His writings about film and video have appeared in a number of publications, and he is still just as passionate about making and talking about video production as ever! Support this podcast

In this episode of the Engage Video Marketing Podcast, Neal Schaffer shares his insights on influencer marketing and the role that video plays when it comes to influence in business. Neal Schaffer is a leading authority on helping businesses through their digital transformation of sales and marketing through consulting, training, and development and execution of social media marketing strategy, influencer marketing, and social selling initiatives. President of the digital marketing agency PDCA Social, Neal also teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland).  Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has been invited to speak about digital media on four continents in more than a dozen countries. He is also the author of 4 books on social media, including Maximize Your Social (Wiley) and the recently published The Age of Influence (HarperCollins Leadership), the definitive d

In this episode of the Engage Video Marketing Podcast, we’re diving in to best practice when creating YouTube ads for business and the untapped opportunities it provides for business owners in 2020. Brett Curry is the CEO of OMG Commerce, a digital marketing agency and Google Premier Partner. Brett is the author of The Ultimate Guide to Google Shopping published by Shopify.  He is also the host of the eCommerce Evolution Podcast highlighting what’s new and what’s next in eCommerce.  He and his team manage Google, Amazon, and YouTube ad campaigns for growing eCommerce brands. Support this podcast

In this episode of the Engage Video Marketing Podcast, I am taking you behind the scenes of a one-to-one video strategy coaching call with Sophia Abbasi from Death Wish Coffee. In 2012, Death Wish Coffee Co. started in a small coffee shop in Saratoga Springs, NY. Founder Mike Brown saw a need for coffee that was both strong and delicious to serve his groggy morning customers. After creating the https://www.deathwishcoffee.com/blogs/news/18063561-what-makes-death-wish-the-worlds-strongest-coffee (perfect blend of beans and combining it with his unique roasting technique), the https://www.deathwishcoffee.com/products/death-wish-coffee ('World's Strongest Coffee') was born. Today, thousands of people trust Death Wish Coffee to wake them up and keep them going every day. In this episode, Ben works with Sophia to understand the current video marketing strategy that Death Wish Coffee are working on and they break down areas in which they can focus on to better improve their return on video investment across the bra

In this episode of the podcast, we’re going to dive deep into how important video is when it comes to crowdfunding campaigns with guests Alan Crabbe from Pozible and Matt Hepburn from Your Mates Brewing Co.  Originally from Northern Ireland, Alan is the co-founder and CEO of Pozible & Birchal. Alan introduced Crowdfunding to Australia and Asia pacific in 2010. The Pozible platform was developed to help creatives build audiences, raise funds and get ideas off the ground.  In late 2017, Alan launched a sister platform called Birchal - a new licensed equity crowdfunding for brands to connect with investors. The sites have hosted thousands of projects and capital raises in Australia and the platforms have helped raise over $100 million since 2010.  Matt Hepburn is the co-founder of Your Mates Brewing Co. Their story began in the small coastal town of Moffat Beach on the Sunshine Coast. In 2013, they quit their professional jobs, started slingin’ beers at the local bar and began the adventure of

In this episode of the podcast, we’re going to dive deep into what’s working right now for Facebook and Instagram video ads in 2020 with Andrew Hubbard. Andrew is the founder of Hubbard Digital, a Canberra based digital marketing agency with a focus on Facebook and Instagram advertising for online businesses. He is also an international speaker, and provides education and training for companies to help them upskill their teams on Facebook & Instagram advertising.   In this episode we cover:A short background on Andrew Hubbard and what he does. The state of play for video in FB/IG ads now in 2020 - how marketers should be thinking about the opportunity. What type of ads work best. Does production quality factor in a video ads effectiveness? What makes motion an impactful thing when it comes to videos. Ways that video marketers could consider using paid placement that might be underutilised or not often heard of. How the ads platform adapting or changing over the coming year or two.  Support

https://www.onlinevideostrategyblueprint.com/ (Enrol in the ONLINE VIDEO STRATEGY BLUEPRINT now!) In this episode of the podcast, we will talk about the power of video and video strategy in building a personal brand around your business with my guest, Rich Cardona. Rich Cardona is a first generation American and retired Marine Corps attack helicopter pilot. After getting a Masters in Business Administration out of fear he wouldn’t be marketable, he ventured into the traditional workplace and landed a job with retail conglomerate, Amazon. While he admits the company is the tip of the spear, his experience in fulfillment was unfulfilling. He quit, moved into his in-laws basement and searched for which of curiosities could potentially lead to a business of his own. After spending time with and documenting Claude Silver, Vayner Media’s Chief Heart Officer, he realized that there was a need for executives like her to become more visible. Rich Cardona Media was born. Rich’s team helps executives and entrepreneurs b

Right now, the video production industry is in a strange place. Video shoots cancelled, projects put on hold, anything with a crew larger than 1 basically against the law… but then conversely, right now there is so much more focus on video as a medium of communication than ever before. More businesses are focussed on content creation, on video messaging, on scaling and personalising their business through video. Support this podcast

Did you know that it is projected that by the year 2025 the global e-learning market will reach $325 billion USD? Combined with that 60% of internet users report that online courses are preferable to fit their lifestyle and schedules. Right now, with everything that’s going on in the world, so many people are interested in taking their knowledge and turning it into an online course. And that is what we are talking about in today’s podcast. Support this podcast