Engage With Story

In this episode of the Engage Video Marketing Podcast, I’ll be sharing with you what one single important trait should every video marketer possess in order to be successful.  The good news is that it comes naturally to some. The even better news? … it’s a skill that can 100% be taught and practised. Listen now to find out more. Support this podcast

In this episode we’re going to be exploring the idea of monetising your video strategy, diversifying your income and what it looks like to build passive income streams off the back of your video content. My guest today has built her business over the last 4 years doing exactly that, and I’m stoked to dive in deeper for you in this episode. Jessica Stansberry helps passionate ladies create and grow rockin' online businesses that make money while they sleep so they can work a little less and live a little more. She throws down booty-kicking advice on her weekly podcast, Passive Income Playbook, on her YouTube channel, and blog and shows up every day on Instagram to make sure these women feel like they're not alone. Support this podcast

In this episode of the Engage Video Marketing Podcast we’ll be exploring the idea of having a lead generation machine working for your business. A system for your marketing and sales and building a sustainable business with the right clients coming to you. My guest today is Tim Jarvis from UK based Film & Content. Tim has 15 years of experience working within the world of video marketing - both on the production and marketing side of the industry. Back in 2010, after heading-up the digital marketing for a professional sports club in the UK, Tim decided the time was right to start his own business. From his grandmother's spare bedroom, he started a video production company that - in the space of 7 years - grew to employing 35 full time members of staff and working with many of the world's leading brands including Estee Lauder, Honda, the International Olympic Committee, many Sporting Governing Bodies, several of the UK's Government Departments and hundreds of other blue chips. Today, Tim consults with and

In this episode of the Engage Video Marketing Podcast, we’ll explore the idea of a personal brand, the role that video plays, and how you can get started the right way with whatever video tools you already have. Amanda Horvath is a Video Strategist, YouTuber and Course Creator who teaches business owners how to leverage the power of video without breaking the bank or taking up tons of their time. She's worked with top influencers and business owners to help them establish their personal brand and bring leads to their business. The best part? All her strategies can be executed using your phone! Support this podcast

In this week’s episode of the Engage Video Marketing Podcast we’re jumping into the strategies and tactics when it comes to smart video repurposing and in particular how my guest today repurposes YouTube videos so her (and her clients) can show up on more platforms and grow their reach way faster. As a Youtube strategist, Trena, who has a  Master’s Degree in Business, helps online business owners develop a YouTube strategy that allows them to scale their business, by driving more leads with the right videos! Her Youtube videos are her sales team and they do the heavy lifting for free, they are working for her 24 hours a day 7 days a week!   Support this podcast

In this episode of the Engage Video Marketing Podcast we’ll dive deep to find out what Compound Marketing is all about and how it can be effective as a marketing tool today. My guest today is a serial entrepreneur, award-winning content marketer, international speaker and the author of 5 number 1 Amazon best selling business books - Dan Norris. In June 2013 after failing at entrepreneurship for 7 years, he founded wpcurve.com, a worldwide team of WordPress developers, providing unlimited small fixes and support, 24 / 7 for a low monthly fee. After becoming profitable in 23 days, WP Curve grew to a team of 40, 850+ customers and passed an annual run rate of over $1m AUD within 2 years and a year later was sold to GoDaddy. With over 65,000 copies sold, Dan’s books have been translated into 13 languages and inspired thousands of people around the world to launch their businesses, with many resulting in 6 and even 7 figure businesses. Dan currently works full time as the Co-founder and CEO of one of Australia’s f

In this episode of the podcast, I’m excited to welcome back Daniel Glickman as he talks about the why and how when it comes to live stream video for business. Daniel is the Head of Growth at Streamyard. He is also a blogger, podcaster and live streamer.  In this episode we cover:A short intro to Daniel and what he does. Why businesses should use live streaming. The types of live streams for work in business. What platforms should businesses stream to. His thoughts on multi-streaming. The benefit of using third party tools when doing live videos  (such as Streamyard). His recommendation for people starting live streaming who want to up the quality/visuals, without getting overwhelmed. A quick demo in using Streamyard. What’s next in live streaming. Support this podcast

In this episode of the podcast, I’m excited to be sharing with you the story of one video creators journey towards YouTube monetisation as we chat with the awesome Kevin Kolbe.  For most of his adult life, Kevin has been in and around the digital media and marketing world. He started in radio, then got in TV working for stations affiliated with FOX, NBC, CBS, ABC, and The CW in Nashville, Charlotte, and Raleigh. After he left TV, he started his own video marketing business and has worked with national companies, local businesses, non-profits, and entrepreneurs. Besides being a video coach and content creator, Kevin is also a husband, dad, coffee drinker, Batman fan, TV watcher, music lover, and Jesus freak. Support this podcast

In this episode of the podcast, I’m bringing in Ed Lawrence, founder of Business Film Booth. Ed believes that there is real value found in producing (with good planning and high production value) one video, destined for one person.  Ed Lawrence is a video marketer who's produced over 10,000 videos for business in the UK by trade.  He sets a goal in Jan 2019 to release 3 videos a week to his YouTube channel to teach people how to write, produce, present, promote and edit videos so he can help more people take advantage of video.  Ed also writes about video marketing for Social Media Examiner, presents and produces videos and courses for The Influencer Marketing hub, manages his girlfriends online business and owns a small animation business that helps YouTubers get more likes, subscribers, comments and link clicks with call to action animations.  He has another YouTube channel that documents the journey of this business showing people how to outsource, plan, create branding, marketing, work

In this episode of the podcast, I’m going to break down 10 highly effective ways to start using 1:1 video messaging in your business and encourage more audience engagement. I’m going to be providing you with, hopefully, the inspiration you need to get started using personalised video in your business. Support this podcast

In this episode of the podcast, I’m bringing back Justin Brown of Primal Video. Together, we’ll dive deep into the key things for a successful YouTube channel Justin is the Co-Founder of Primal Video, and along with his Brother Mike, they teach entrepreneurs and business owners how to leverage the power of online video to build and scale their businesses. Justin has spent more than 20 years in video production and has worked on everything from Netflix-featured documentaries, to extreme sports projects, so there’s not much in the world of video creation that he can’t help you with. Over the past six years, Justin and Mike have focused their energy on building Primal Video to be a business that they could be proud of and would give them the freedom to do more of what they love. They have a big focus on systems, processes and automation which allows them to work smarter, not harder. This focus has helped them turn Primal Video into a multi six-figure automation-driven business, and they now help others implement

In this episode of the podcast, I’m going to break down my recommended programming strategy for businesses to make the most of their YouTube content to drive business growth.  We’ll unpack how to plan out an overall mix of content for a YouTube channel to engage the right audiences and drive actual business results. Support this podcast

In this episode of the podcast, I am thrilled to bring on Ilana Wechsler of Green Arrow Digital. Together we’ll dive deep into getting paid traffic for video ads working for your business.  Ilana Wechsler is the founder and director of Green Arrow Digital, the creator of the educational platform, Teach Traffic. Ilana started her career as a Data Analyst and transitioned to becoming a full fledged PPC expert. She has worked at many of the global financial institutions, but switched when she finally gave in to her passion for PPC, IT, and entrepreneurship. She is truly passionate about working closely with her clients and helping them achieve their business goals by helping them grow their businesses online. Support this podcast

In this episode of the podcast, I am excited to bring on Chris Schwager who helps his clients learn how to transfer the skill set that they master as business leaders in person into the world of on-camera confidence. Chris Schwager is an Inbound Video Marketing Specialist for Ridge Films and a frequent speaker at industry events. Since 2002, Chris has advised leading Corporate Organisations, Government & Small Businesses, to maximise their video marketing potential. He started as a video director over 20 years ago, broadening to feature films and video presenting. His latest viral video on ‘Swim Survival’, reached 4 million Facebook fans in the first year. Support this podcast

In this episode of the podcast, I am welcoming back Doug Darling who was one of the very first students of the Online Video Strategy Blueprint program a couple of years ago. Together we’ll be exploring the shift that video production companies are feeling in our industry and how Doug has been showing up for his clients through the strange 2020 we’ve all experienced so far. He shares why just making great video is not enough, and why strategy is such an important pillar to focus on. You’d never know that, as a young adult, Doug thought he lacked passion. He thought that maybe he was lazy, or that he didn’t have what it takes, and considered his apathy inherent. It wasn’t until college – where he was originally planning to pursue PR – that he fell in love with video while shooting and editing a video montage project. He discovered that video was the culmination of all art forms (video, sound, music, graphics, etc.), and was enamoured with it. He had found his purpose… and the rest is history. After starting Tri

In this special bonus episode I'm sharing a sneak peek into the first video from my new free training series available now (but for this week only). If you're a video producer ready to take the next step and position yourself as a video strategist... then this training is for you. Register for the free training now at https://www.onlinevideostrategyblueprint.com Support this podcast

In this episode of the podcast, I’ll be sharing with you my interview with Elizabeth Pitcorn owner of CI Marketing in New Zealand. We’ll dive deep into how Elizabeth has successfully begun integrating both a marketing agency approach alongside her video production skillset. How she’s been positioning the importance of video strategy for her clients and her journey building confidence as a video strategist. Elizabeth owns and manages C I Marketing. It is a marketing company based in Christchurch, New Zealand which has been operating since 2011. Currently they have five staff and they specialise in content marketing, strategy and more recently, training. Support this podcast

In this episode of the podcast, I am welcoming back Dan Knowlton who was last on the show back in episode 7 of the podcast. Together we’ll dive deep into what ‘advertainment’ is and what it means for your video marketing strategy or for the work that you can potentially do with your clients. Dan is a UK-based digital and social media marketing expert who has grown Knowlton into a multi-award-winning business that has worked with the likes of FIFA, Wahl, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world. Support this podcast

This episode is an audio replay of my presentation at http://engagevideomarketing.com/SMMW (Social Media Marketing World) 2020 in San Diego, California back in March 2020 where I talked about how to design your very own roadmap in your organic video strategy. Support this podcast

In this episode of the Engage Video Marketing podcast, we’ll dive deep into the different types of attribution modeling, how you can consider this idea when measuring the effectiveness of your videos and the important question of ‘what attribution model is right for you’. Support this podcast