Jacky Winter Gives You The Business

This week! Lara discusses the importance of mentorship and the new offering launched from Career Contessa. Bianca takes a tip from last week's episode to drop a truth bomb on why THE EMAIL PROBLEM IS REAL. Jeremy reviews one of the most recently launched influencer agencies and ponders how and and if Influence marketing dis-incentivises craft in commercial art. We’re planning on doing these episodes every couple of weeks to break up the interviews as well as to give us some more space to tease out some of the more exploratory content that we’ve heard you enjoy. Before we jump in, I should say we REALLY need a better name for this segment/feature. If you can think of a good one, we’ll name the next Mini Link episode after you. Send in your suggestions to podcast@jackywinter.com - If you want to submit a link, article, or request for coverage, let us know as well! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter

We first discussed influencer marketing back in September as we investigated some of the more basic workings of things from our perspective as more traditional agents and producers. Since then, influencer marketing has only grown in scale and ambition, so to help fill out the bigger picture of the ins and outs of this rapidly changing industry, we’re very excited to welcome Grace Murray to the podcast. Grace is campaign account director for Fohr Card in New York, one of the largest influencer agencies/platforms in the market. Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links! : Spotify launches ‘Spotlight,’ a new podcast format with visual elements / Forecast by Marco Arment / New York Times - 2017: Year in Illustration / Khoi Vinh on two types of illustration / Let's tell everyone about the Email Charter. Especially #2: "Short or Slow is not Rude" Grace Murray : Fohr Card / Fohr card on

This week we dust off the cobwebs and officially start our second season. After a leisurely break battling our respective extreme weather conditions, we’re back with a renewed sense of purpose and clarity after tinkering under the hood of the podcast and slightly reconfiguring how we do things around here. Over the coming weeks and episodes, you might notice a few changes. Firstly, we’re making an effort to make our episodes shorter. Now that every man, woman, and child and pet has their own podcast, we know that your time is more valuable than ever to squeeze all that content into your ear-holes, so together with our superstar producer Areej, we’re working extra hard behind the scenes to get things tighter and leaner so you only get that nice top creamy layer of Jacky Winter aweseomness that you have grown to love. Secondly, we’re going to be introducing more interviews with people who have absolutely nothing to do with the advertising or design community, but still have valid lessons and experiences to shar

For us here at JW, 2017 was the year that we developed a pavlovian auto-anxiety response to the New York Time push news alert. Is it too much to ask to not use the same system to notify me that North Korea has launched a missile test with the same one that tells me their annual gift guide is released? While 2017 has seen its fair share of bullshit to say the least, there were some pretty amazing things happening as well - not to mention the fact that the advertising and design worlds continued to somehow exist and stay relevant, and not get decimated by our new AI overlords. So to help celebrate the year that was, and what is to come, we thought we’d check in with each other to go over everything from our favourite projects and pop culture obsessions here at JW, all the way to our predictions for the new year and narkiest anonymous comments. We are currently looking for new interview subjects! Know a PM, producer, studio manager, art buyer, etc etc who is amazing at their job? Dob them in to podcast@jackyw

Well, it’s taken us nearly half a year to get there, but we’re finally ready to sit down and have a serious heart to heart talk about animation. For us here at Jacky Winter through our Flutter and Gif Horse branches, making things move accounts for more and more of our workflow each year. As more screens fill more places, brands and publishers need more content to put on those screens, and this is exactly where we come in. For our artists and producers, working on animated content can be one of the most rewarding tasks there is, but it’s not without it’s unique production challenges. To that end, we thought we’d have a bit more of a process driven chat today to talk about how animation differs from some of the other projects we work on, and some of the specific skills required as producers to help navigate them. We are currently looking for new interview subjects! Know a PM, producer, studio manager, art buyer, etc etc who is amazing at their job? Dob them in to podcast@jackywinter.com so we can hit them up!

Brendan Campbell has been involved in the Australian film and television industry since the mid 1980s. First starting out as a Production Runner and progressing through all the various assistant director roles, Brendan is now a very busy Line Producer. Through 25 years as a First Assistant Director, a large part of Brendan’s working life has been spent on set, leading crews of 5 or 6 people through to a couple of hundred. He’s been involved in some of Australia’s most successful TV dramas including Flying Doctors, Underbelly, Nowhere Boys, The Time Of Our Lives and Molly. Most recently Brendan has worked on Barracuda, Glitch and Seven Types of Ambiguity. He has also worked on feature films such as Ghost Rider, Ned Kelly, and The Chronicles of Narnia. He has a wealth of experience and some great stories to share and we are very excited to welcome him to the podcast to discuss his unique perspective of what it means to be a line producer. We are currently looking for new interview subjects! Know a PM, producer

Jacky Winter Book Club is basically the same as Oprah’s Book Club — just with a few less people and the books are a lot more related to creative project management. In a regular book club, you all read the same book, but we’re all about maximising efficiency here at Jacky Winter so the way we do things is a bit different. Everyone chooses a different work-related book from a big internal list that we keep updated throughout the year, has an allocated amount of time to read it, then we all have a big breakfast together where we go over key insights and takeaways and whether the book is worth reading at all. Who cares if most of us forgot about Book Club and speed-read our books in the last two days? Everyone still came back with some really great tidbits and so today, we’re inviting each member of the Jacky Winter team to give us the low-down on what book they read, what they learnt and whether you should read it too. We are currently looking for new interview subjects! Know a PM, producer, studio manager, ar

Today we continue our interview series (as well as fix up our audio issues) and welcome to the podcast Natassja Soderbom - Senior Account Manager at Lloyd & Co in New York, via way of Melbourne. In our wide-ranging discussion we cover Tash's family history in Advertising, starting her career in Bangkok, and some lessons learned in her new role working across one of the worlds largest fashion brands, Calvin Klein at Lloyd & Co. We are currently looking for new interview subjects! Know a PM, producer, studio manager, art buyer, etc etc who is amazing at their job? Dob them in to podcast@jackywinter.com so we can hit them up! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links! : Saying ‘No’ With Grace / How to enjoy negotiation / The Dreaded Flood of Student Interviews / Dear Art Director Tash Soderbom Interview: Lloyd & Co / The Royals / Paper Stone Scissors / Natassja's LinkedIN If you

When Jacky Winter made its foray into Photography many years ago, we did so in partnership alongside producer and agent extraordinaire, Sarah Ewing, and her agency SEA. While SEA and Jacky Winter are separate businesses now, Sarah is still very much part of the extended JW family, and together we learned quite a bit during our years together under the same roof, so it’s a great pleasure to have Sarah back in the studio here to tell us a bit more about what goes on behind the scenes in the life of a photography producer, while at the same time running the nuts and bolts of a business including her dedicated studio space, Atlantic Studios. We are currently looking for new interview subjects! Know a PM, producer, studio manager, art buyer, etc etc who is amazing at their job? Dob them in to podcast@jackywinter.com so we can hit them up! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links! : Why We Nee

If you’ve bought or sold anything in the last few years, you’ve more than likely come across the term Bitcoin or other cryptocurrencies. The technology that makes this all happen is called a Blockchain, and if you’re following current trends, it’s the word on the tip of everyone’s tongue. Much like VR and AR, many other industries are still trying to figure out the broader use of the technology, especially the marketing and advertising communities, so we thought we’d dip our toes in and report back our findings for those who might want to stay ahead of the curve in their own practice. We are currently looking for new interview subjects! Know a PM, producer, studio manager, art buyer, etc etc who is amazing at their job? Dob them in to podcast@jackywinter.com so we can hit them up! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links! : Fluff – Email Newsletter / What Is Your Opposite Job? / You Will

For many creative individuals and business in Melbourne, the name Jo-Anne Hook will not be new to them. For over 25 years, Jo-Anne has been a trusted advisor, consultant, and coach to some of Melbourne’s most well-known creative brands, businesses, and individuals. On a personal level, Jo-Anne has been instrumental in the growth of Jacky Winter's team of producers here as we’ve worked together over the years so we thought as we continued along in our interview series that we would bring Jo-Anne in to share her story and lessons with a broader audience. We are currently looking for new interview subjects! Know a PM, producer, studio manager, art buyer, etc etc who is amazing at their job? Dob them in to podcast@jackywinter.com so we can hit them up! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links! : The Shit List / To give better feedback, you must fully understand the agony of receiving it / Th

To open our interview series, we chat with producer and project manager Nirmala Shome from the New York-based digital product design studio, This Also. We discuss her journey from digital account management to product management, her various self-initiated side projects, as well as advice for fellow PMs. We are currently looking for new interview subjects! Know a PM, producer, studio manager, art buyer, etc etc who is amazing at their job? Dob them in to podcast@jackywinter.com so we can hit them up! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links! : Ink again: The antiquated skill of calligraphy is a huge hit on social media / Seb Lester / This Instagram Artist Is The Bob Ross Of Mixing Paints / Is there an upside to having no social life? / Lessons on being the worst freelancer / Do You Want to Be Known For Your Writing, or For Your Swift Email Responses? / 10 Things I’ve Learned | Jason Frie

From this week, we're starting to change things up a bit and have a whole bunch of interviews coming your way with creative producers and project/product managers across the globe. To kick things off in that spirit, we're going to introduce you to the rest of the Jacky Winter production team to talk about their own journeys into the wild and wonderful world of creative artist and project management, including their key takeaways and lessons learned so far. Speaking of which! We are currently looking for new interview subjects! Know a PM, producer, studio manager, art buyer, etc etc who is amazing at their job? Dob them in to podcast@jackywinter.com so we can hit them up! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links! Artist virtually vandalises Jeff Koons’ Snapchat artwork to protest “AR corporate invasion / / Rare Sydney, A masterclass to help minorities flourish by arming underrepresented t

To launch our new event series, Open Tabs, we decided to devote an entire episode to discussing some of the links making the rounds in our #professionaldevelopment Slack channel. We'll look at everything from the concept of 'Blagging' to how to work with... less than ideal people. Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Nothing but links! : Rework the Basecamp Podcast / Blagging: dark art or essential creative skill? / Quitter for Mac / Automatic Social Discipline / Rescue Time / Tomato One Pomodoro Timer / Punkt Phone / Branded in Memory: 10 iconic logos. 156 Americans. 80 hours of drawing from memory. / Stephen Banham Logo Drawing / Lara’s JW Logo from memory / Sydney creatives launch world's first online advertising course via Facebook Bot / Google Pixel Buds / This Is How To Make Slack Less Of A Time Suck / Nam Son / Good News for Young Strivers: Networking Is Overrated / Do Artists and Designers

This week we get out of the studio and look at the processes involved in producing physical projects like large scale murals, installations, and live art. We cover the potential risks, technical requirements and limitations, plus some lessons learned in the field! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links: How to design for print, work with printers & control costs / How Crowdfunding Site Patreon Is Helping Artists Build Media Empires / 'Maya the Bee' Producer Says Penis Drawing Was "Very Bad Joke" From One Artist / The infamous Woollip / Creative Projects Beyond the Screen: Pow Wow Hawaii / Clemens Habicht with Lynes and Co for Bondi Pacific / Gemma O'Brien with Will Lynes for Frost*Collective / Inflatable Futures by Tin&Ed / Neville Wakefield Most Melbourne Thing: We're #1 in the #2 Business. If you like the show or these links or think we sound like nice people, plea

This week we discuss the experience of burning out and why creative fields are so susceptible to it. We also look at what project burnout might look like and how to look after ourselves and avoid it all together. Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links: This is your brain on Podcasts / He was always on his phone. Then he made this incredible change you can try too. / 5 Mantras for Dealing with Difficult People and Tense Situations On Burnout: A short lesson in perspective / Patagonia How I Built This / The Science of Pep Talks / 11 Ways to Avoid Burnout Most Melbourne Thing: Squashed banana grafitti guy / Young city dwellers are filling their homes – and the void in their hearts – with houseplants If you like the show or these links or think we sound like nice people, please go and leave us a rating or review on iTunes. It helps other people find the show and boosts our downloads which i

This week we round-up some various online project management tools and explore their many uses for creative production work, as well as how they might help or hinder workflow. From full-featured PM tools and industry specific web-apps, to building your own 'stack' and new players on the field, there's something here for everyone! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links: Intro Sender / These Are Email Templates To Use When You Want To Ask For An Introduction / Product Illustration for people who don’t know anything about product illustration Project Management Links: Full Featured Tools : Basecamp / Freedcamp / Wrike / Podio / Active Collab / Teamwork / WorkflowMax / Flow / Pancake / Microsoft Project / ProofHub / List Based or Collaborative Tools : Wunderlist / Asana / Trello / LiquidPlanner / TeamGantt / Make your own Stack: Harvest / Workfront / IFTTT / Zapier / Industry specific : Stre

Today we finally get into the differences between licensing and work for hire. We ask, who owns what and how much of it. What does it mean to work for hire, and why is licensing the best thing we have to ensure the future of the creative industry for talent and clients alike. Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links: Hidden Brain Podcast - You 2.0 Series / [You 2.0: The Value Of 'Deep Work' In An Age Of Distraction] 3 / Culture Codes / Hard Work Is Irrelevant / “I no longer understand” / Buzzfeed: People Are Sharing Their Favorite Petty Phrases To Use In Work Emails And They're Pretty Great On Licensing vs Work for Hire : Free is not fair / Sandwich Video / The Businessology Show / The Illustrator's Guide to Law and Business Practice / The Graphic Artists Guild Handbook: Pricing & Ethical Guidelines Our own resource on licensing, Use it or Lose it, will be launched very soon! be sure

This week on JWGYTB we take a look at influencers and influencer marketing! Who are these mysterious beasts and how you find one, should you find one, and what are some of the risks and rewards involved? The power of our podcast compels you to listen and find out! Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links: Jacky Winter is 10! How Artists Are Bypassing Their Dealers and Selling Directly to Collectors / Apple sets aside $1 billion to produce original TV shows / Cushion App - Running Costs On Influencers & Influencer Marketing: The Good Type / The Meme Illuminati / Fake Instagram influencers are scamming brands / Your press release is my spam / Ingrid Goes West / NEWSInfluencer technology platform Tribe calls on industry to develop overall code of conduct / The Prince George Effect! £12 swaddle wrap used by Kate and William sells out If you like the show or these links or think we sound

In our line of work we spend a lot of time in meetings with clients, artists and everyone in between. So today we’re taking a closer look at this to figure out when and whether meetings are necessary and how we can make them more efficient. From in person meetings to video chat and short form group chat, we also cover some alternative meeting techniques and developments in the software space to help make creative meetings suck a bit less. Featured links from our discussion - Want to get these in your inbox every Friday? Sign up for our text-only tinyletter at tinyletter.com/jackywinter Intro Links: New Yorker - Freelance Achievement Stickers / Google reWork / Ask a manager / Let your favourite podcast hosts fix your public speaking problems / How to hear what your voice sounds like to others On Meetings: A Conference Call in Real Life / A circular, 7-person bike? / Walking Meetings? Proceed with Caution / Meetingbird / Calendly / Pinstriped makes it easy to run great meetings / Figma / Liveshare in Invisio