In The Trenches

Johnny Helleland is the creator of The MotionEffect and his story is a pretty interesting one. Johnny was able to overcome a rough childhood, including moving around 32 times and even living out of a tent, to become the number one Shopify expert in all of Norway. In today's conversation, Johnny and I are going to talk about how he got to where he is today and we're also digging into his 7 Steps to Self-Mastery.In this broadcast, Johnny Helleland and I talk about: The story of how Johnny got to where he is today How Johnny’s rough background provided him with skills he utilizes in his business Johnny’s 7 Steps to Self-Mastery Why are thoughts our so incredibly powerful How we have the power to choose who we are, what we do, and what happens to us Johnny’s thoughts on how to determine what your path should be Why you need to trust in both the universe and yourself The step most of Johnny’s clients struggle with And so much more. How to connect with Johnny Helleland online: Johnny Helleland's Website

Derek Doepker is an author, speaker, trainer, coach, and dominator in the self-publishing space. In this episode, we mostly focus on how he stumbled into self-publishing, why he continues to work on new projects even though he could live off his earnings from self-publishing, why it’s so important to be clear in your writing rather than clever, and much more! In this broadcast, Derek Doepker and I talk about: How Derek first got into writing and self-publishing Why Derek considers his first few books a success even though they didn’t sell well at first How to determine whether the market is ready for the book you want to write Derek’s advice for becoming an innovator in your niche How Derek diversifies his income streams without spreading himself too thin The importance of using templates and processes to expedite the work you do Why you should create courses instead of standard operating procedures Why you need to embrace the fact that most businesses fail And so much more. How to connect with Der

Dan Kuschell is a father, thought leader, humanitarian, angel investor, and serial entrepreneur. He currently coaches other entrepreneurs and business owners to help them grow and scale their companies. In today's episode, we talk about how Dan first excelled in direct response marketing, how can we use those same tactics today to create an irresistible offer, how Dan actually structured his pricing for leads to make it a win win for him and the companies that were buying those leads, and why being good has nothing to do with how you get paid but messaging is key. In this broadcast, Dan Kuschell and I talk about: How Dan got into direct response marketing in the 1980’s Why Dan feels it’s more important to focus on your messaging than it is to focus on being good at what you do The main reason some of Dan’s businesses failed while others flourished The criteria Dan used when deciding which clients to take on Why you need a unique and irresistible offer How Dan conducts market research for business The i

Paul Jarvis is a professional designer who’s been working for himself since the 90’s. His clients have included Microsoft, Mercedes, and Warner Music. In addition to being a designer, he’s also a prolific writer whose blog has been shared by influencers such as Ashton Kutcher and Ariana Huffington. In this episode, Paul and I discuss a wide variety of topics including things like whether or business growth is a actually a good thing, why you should personalize your marketing, why you need to delete the comments sections from your blog, and much more! In this broadcast, Paul Jarvis and I talk about: Paul’s unusual perspective on business growth and why it’s not always a good thing The reason loving the idea of something isn’t enough to pursue it Why growth is the easy solution but not always the right one The difference between working with team of people and having a team that works for you The purpose Paul’s blog and newsletter serves in his business Why you need to choose your audience just as they ch

Gregg Swanson is a physical, emotional, spiritual, and mental strength coach and he is also author of Develop the Mental Strength of a Warrior. In this episode, we cover topics like how to get clarity around your vision for the future so you can set optimal goals, why and how to set milestones on the path to achieving your goals, and how to set yourself up to accomplish the most important goals of the year by establishing rules and taking responsibility for your daily actions and behavior. In this broadcast, Gregg swanson and I talk about: The importance of being very clear when it comes to the goals you set The exercise Gregg uses to help his clients gain clarity for their goals How Gregg handles clients who know they want to be an entrepreneur but have no clarity about what their business will be Why using pre-determined milestones is a critical part of accomplishing goals How effectiveness and efficiency specifically factor into accomplishing your goals The main roadblock entrepreneurs create when tr

Bailey Richert is the founder of the Infopreneur Summit and she also coaches other entrepreneurs on how to host their own profitable virtual summits. The topic of virtual summits is particularly fascinating to me and, after listening to Bailey, I think you'll understand why. In this broadcast, Bailey Richert and I talk about: Bailey’s breaks down the results of her strategies using her most recent virtual summit as an example What Bailey will be changing in the campaign for her next virtual summit based off the data from her previous one The various products Bailey sells before, during, and after her virtual summits Why you should not sell on-going services as the main product of your virtual summit The number one tactic that brings in the majority of sales during a virtual summit What Bailey thinks about obtaining sponsors for virtual summits Does Bailey do giveaways during her virtual summits to help build her list? The most common mistake people make when hosting a virtual summit And so much more

Marcia Reynolds is the author of The Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs and, in this episode, we do a deep dive into exactly how to have these kinds of conversations and why this is so important to master if you're a leader or coach. In this broadcast, Marcia Reynolds and I talk about: Way Marcia feels her book is so important for the leadership and coaching industries The most common examples of difficult conversations an employer might have Three strategies for creating psychological safety in a difficult conversation The importance of setting intentions before having a difficult conversation Why you need to believe in the potential of the person you’re speaking with What to do if you don’t believe in the potential of the person you’re speaking with Are there certain words or emotions that create a physiological result in the body? Why having an attitude of curiosity can sometime be the best approach And so much more. How to connect with Marcia Reynolds o

Tomas Laurinavicius is a lifestyle designer, entrepreneur, and professional blogger who travels full-time and, today, we're talking about how Tomas organizes his days to get stuff done while he travels, what lifestyle design is and the merits and drawbacks of it, the difference between travel and vacation, the importance of starting from a place of principles, and why you must have non-negotiables in life. In this broadcast, Tomas Laurinavicius and I talk about: Tomas’ transformational evolution that led him to become a traveling lifestyle design entrepreneur and blogger How Tomas finds a balance between traveling and working Why Tomas loves to travel but doesn’t like taking vacations Why it’s okay to be an entrepreneur and not want to become the next Mark Zuckerburg The difference between bragging about your lifestyle and using it gain visibility for your business Why you can have anything you want in life, but you can’t have everything Why you need to push the edge and make some people hate you The

Amy Porterfield went from working for Tony Robbins to now being the host of the Online Marketing Made Easy Podcast and the uber-successful creator of numerous courses on online marketing, list growth, and business development. In this episode, Amy breaks down just how she built her very own digital product empire. In this broadcast, Amy Porterfield and I talk about: How Harley Davidson and Tony Robbins got Amy started down the path of becoming a social media marketing expert The specific steps Amy took to completely shift her business from being a social media consultant to a full-time creator of digital products What would Amy do differently if she could go back and start her business all over again? What it takes on a daily basis for Amy to maintain her high level of sales What two roles does Amy feel it’s important to hire someone for in the earlier stages of a business? The role live workshops and videos should play in your online course creation process And so much more. How to connect with Amy

Ian Brodie is an expert at helping  consultants and coaches become seen as authorities in their fields. Today, we're diving into this exact topic and Ian is really bringing some top-notch advice and tips so you definitely don't want to miss this one. In this broadcast, Ian Brodie and I talk about: What does it mean to be an authority in your space? What’s better: more clients at a lower rate or fewer clients at a higher rate? If water can be branded, why can’t you? The two paths to becoming an authority in your space The importance of having a different methodology, a hook, and evidence Why most people don’t accurately estimate their own level of expertise Ian’s Five-Day Authority Challenge And so much more. How to connect with Ian Brodie online: Ian Brodie's Website Ian Brodie on Facebook @ianbrodie Great quote from Ian Brodie: "Good relationships [with your clients] can sometimes hold you back." - @ianbrodie If you enjoyed today’s podcast, please leave a review on iTunes here. Thanks so much i

Tema Frank is the author of PeopleShock: The Path to Profits When Customers Rule and, today, we're talking about how we should treat our customers, how we should allow them to influence our products/services, and how it all works together to generate more revenue. In this broadcast, Tema Frank and I talk about: The background of PeopleShock and why customers should rule The difference between customer service and customer experience Tema’s Three P’s of Profit How you should communicate your promise to your customers When you should get your customer involved in your decision-making process How to determine your customers’ needs when you don't already have existing customers Should you get feedback from your existing customers or your prospects? The biggest customer experience mistake businesses make Why you’re probably not as good at customer service as you think you are How can a small business know when they’re doing something wrong? And so much more. How to connect with Tema Frank online: Tema

David Ralph is the creator and host of the Join Up Dots business podcast; which has seen nearly 500,000 downloads in a single month. Today, we're discussing how David left the corporate world behind (with a little push from yours truly) to become a full-time professional podcaster. In this broadcast, David ralph and I talk about: Why download numbers don’t really matter The benefits of batching your interviews Why David still does all the post-production work himself instead of outsourcing it They story of how I gave David Dumbo’s magic feather David’s tactics for using iTunes, and not social media, to grow his audience How Pat Flynn and John Lee Dumas influenced David How a niche website about the Florida Keys allows David to podcast full-time David’s experiences with burn out while building passive income How David’s dreams and goals have changed since he first started his podcast And so much more. How to connect with David Ralph online: David Ralph's Website Join Up Dots Business Podcast Podc

Melissa Dinwiddie is the author of The Creative Sandbox Way and is on the show today to discuss how we're all creative, even if we don't believe we are, and how our creativity can actually help us in our professional lives. In this broadcast, Melissa Dinwiddie and I talk about: Why Melissa wrote The Creative Sandbox Way Why one of the rules in Melissa’s book is quantity over quality How to know when a project is ready to be released The benefits of sharing your work before you’re ready The importance of finding a balance between work and play How adding creativity breaks during your workday can improve your focus and performance What to do if you don’t believe you’re a creative person And so much more. How to connect with Melissa Dinwiddie online: Melissa Dinwiddie's Website The Creative Sandbox Way Live Creative Now! Podcast @a_creative_life Great quote from Melissa Dinwiddie: "Persistence and quantity are actually the key to creativity." - @a_creative_life If you enjoyed today’s podcast, plea

Jim Brown is the creator of SalesTuner and the host of the SalesTuner podcast. If you couldn't tell by the name of his business, he focuses on all things sales and helps his clients rethink the sales process so they can close the deals that bring the big bucks. In this broadcast, Jim Brown and I talk about: Jim’s framework for helping entrepreneurs get better at sales Why you need to get an upfront agreement within the first few minutes of the first call with a potential clients They typical reasons people aren’t willing to give an upfront agreement and how Jim counters them The importance of actively looking for the red flags at the beginning of a discovery call How to frame your upfront agreement so you’re more likely to get a "yes" The typical buyer’s process of lying, stealing, and hiding How to get clients to pay you for a proposal The topics you should avoid during your discovery calls with potential clients How to connect with Jim brown online: Jim's Website SalesTuners Podcast @jim_brown

Jessica Sweet loved her job as a social worker but, after having her first child and realizing how expensive daycare is, she decided to make a change. With no direct coaching experience, she started her own coaching business in 2008 so she could be home with her kids and, in this episode, we talk about that journey and how she continues to grow her coaching business to this day. In this broadcast, Jessica Sweet and I talk about: Why Jessica left a job she loved How Jessica entered the coaching space with no previous coaching experience The first steps Jessica took when she started her coaching business How Jessica grew her coaching business with two young children at home The strategies and techniques Jessica uses to grow her coaching business today The importance of networking, collaboration, and referrals The different between being a consultant and being a coach How Jessica sells her coaching services to people who are leery of coaches in general How Jessica prioritizes and manages all aspects of

RJ McCollam has been a freelancer for years and, after unsuccessfully searching for project management software that was specially designed for teams, he created the app, Hector, as a side project. In this episode, we talk about how he built and launched the app in 30 days, why he's rebuilding the app now, and the unexpected challenges he's encountered along the way. In this broadcast, RJ McCollam and I talk about: What RJ does to earn money now Where did the idea for RJ’s software, Hector, come from? How RJ’s software evolved from an idea to what it is today The unexpected challenges of building software The guilt that comes with working on a non-revenue generating side project The basic costs associated with building an app How to take you app from idea to revenue generator The software RJ looks to for guidance and/or inspiration Why RJ decided to have a free version of Hector How to connect with RJ McCollam online: RJ McCollam's Website RJ McCollam's Podcast: The Freelance Podcast Hector App

Jose Rosado has a story you might relate to: bouncing from job to job and industry to industry; often times with long nerve-wracking periods of unemployment. However, during those experiences, Jose learned the power of storytelling and he used that knowledge on his successful podcast, The Angry Millennial. Currently, Jose is focusing on his latest project, Creatives Aga;nst Depression. In this broadcast, Jose Rosado and I talk about: How Jose became a photographer and then an instructor The power of podcasting How Jose made his first sales as a photographer The power of person-to-person connection over social media The tactics Jose used for getting his podcast guests to really open up Why Jose started his podcast and chose to call it The Angry Millennial How Jose manages and prioritizes his various projects Why Jose doesn’t pick just one project and focus solely on that How to connect with Jose rosado online: Jose Rosado's Website The Angry Millennial Podcast Creative Aga;nst Depression @joserosa

Tom Ziglar is the son of Zig Ziglar; one of the most influential motivational speakers and business thought leaders of our time. He's also the CEO of Ziglar, Inc. and is carrying on his father's legacy by using the company to help people and businesses achieve their personal and professional goals. In this broadcast, Tom Ziglar and I talk about: What it was like growing up with Zig Ziglar How Tom’s golf habit led to him taking over the family business The story of Tom’s first sale and the major lesson he learned from it Why building trust is so incredibly important when scaling a business The simple way to build trust in the sales industry Why you should strive to be different from your competition instead of trying to beat them at their own game What is a “turn-key” business and why should yours be one? The number one reason most business don’t do as well as they could Why you need to tweak your prices to generate profitable revenue Tom’s advice for when your business and sales become stagnate The

Ryan Robinson is a writer and freelance content marketer who's been featured on platforms such as Inc., Forbes, Entrepreneur, and Business Insider. Today, we're talking about how to write for major platforms and how to start a side hustle while doing so. In this broadcast, Ryan Robinson and I talk about: What was Ryan’s first side hustle? Should you quit your “day job” before your side hustle is replacing that income? How Ryan became such a prolific writer Ryan’s strategies for consistently creating content Ryan’s advice for people who want to be a regular contributor for sites like Entrepreneur and Forbes How to write great content for major media outlets that will keep them wanting more Is it worth your time to write for media outlets like Forbes and Entrepreneur? How to come up with an idea for a side hustle How to know when you should narrow your side hustle How to connect with Ryan Robinson online: Ryan's Website @theryanrobinson Ryan on Facebook Ryan on Linkedin Ryan's Podcast: The Side H

Kai Davis is a world leader is marketing education for freelancers and consultants and, today, we're talking about the paths one can take when they find they've outgrown their business and graduated from freelancing. In this broadcast, Kai davis and I talk about: The three options for when your business outgrows you Why Kai choose to go the path of creating education products for his clients Is there a fourth path of becoming a full-time employee? Kai’s experience running to micro-agencies The main thing to consider when deciding whether or not to create an agency The difference in business models between freelancing and selling education products How to know when you can stop focusing on the growth of your business How your hobbies can make or break your business Is it obligatory that you take your freelance business to the next level? Why maxing your retirement accounts is more sexy than buying new a car How to connect with Kai davis online: Kai's Website Kai's Freelance Marketing Podcast Kai'