Brand You Personal Branding

Anxious about stepping in front of the camera? I get it. That lens can be paralyzing, like an all-seeing eye that gazes right into the depths of your self-conscious soul. Thankfully, Emmy Award winning producer Val Brown joins us on the podcast today to share some "best practices" when it comes to photo shoots. If you're in the personal brand business, you're going to need photos sooner or later. Today, Val is going to show you how to make the most of your next photo shoot. Get Val's Free Photo Prep Checklist Here. Today's Productivity Tip: In this episode, Anil Agrawal, our resident productivity expert, recommended TextExpander. Submit Your Entry for the Brand You Podcast Episode #100 Contest Today! We're marching ever-closer to episode 100. Get all the details here: mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Inst

In this episode, professional certified coach Dr. Keith Webb shares game-changing advice on how to use coaching to skyrocket your business income and impact. "Coaching" is a word that gets thrown around a lot in the personal brand space. Keith carries over ten years of professional coaching experience and unpacks best-practices that any speaker, consultant, or freelancer will find useful. Get Keith's Free Guide, The Coaching Roadmap here: CreativeResultsManagement.com This Week's Productivity Tip: Today's tip from Anil Agrawal is RoboForm, an all-in-one password management app.  Did You Enter the Brand You #100 Contest Yet? The deadline to enter is Monday November 21st, and includes a first-class flight to NYC and hotel so you and I can meet for an entire day to work on your business! The contest details are here: mikekim.com/contest  

In this episode, I give you a behind-the-scenes look at the revenue model behind my very own personal brand business. You'll discover the 4 main income streams to my business, how much I earned in the first 3 quarters of 2016, and the 4 steps I recommend to generating revenue, including what I call the "beachhead of recurring revenue." I also announced the "Brand You Podcast Episode #100 Contest" in this episode. To get all the details, go to mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

One of the most common struggles "Brand Yous" face is where to focus their initial monetization efforts. They wonder whether they should work on a product, or provide a service. In today's episode, I share the approach I followed and the one I counsel my clients to go through. I believe it creates the best opportunity for dependable income and removes what I call "Death Star" syndrome in a personal brand business. Today's episode is hosted at http://mikekim.com/93 Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

 Believe it or not, Facebook (even a personal account) is one of the best places you can practice your marketing chops. The reason is that you've already got an audience that knows, likes, and trusts you (they're your Facebook friends, right?) and you can build authority in a new niche -- all without creating any original content. Here's the Plan Outlined in Today's Episode: Monday – share an article Tuesday – share a quote Wednesday – share an article Thursday – share a quote Friday – share a picture Saturday – share an article Sunday – get off Facebook, you addict! =) Enrollment for The Pivot Course is now open, but only until Tuesday October 11th. The Pivot Course is a 7-step coaching program designed to help you launch, market, and monetize a profitable personal brand business. If you’ve ever dreamed of pivoting into a career as a speaker, coach, or consultant, I can help. In The Pivot Course, I work directly with you to help you distill your years of experience into a clear and concise message, equip y

What does it take to really grow a business? In today's episode, I talk about why being grateful for where you are may actually be keeping you from where you need to go. Starting and scaling a business takes a lot of hard work, but there's a reason you decided to do it in the first place. There was something in your life that was unfulfilled. You didn't want to do meaningless work. That was a longing -- even a pain point -- that caused you to launch your own brand. Today's episode is all about keeping pressure on that wound, about maintaining the drive and motivation to keep going. Check out my free video series, Build Your Brand Bootcamp -- available now. These videos tackle some of the most common questions I get on building a personal brand. If you’ve struggled with identifying your ideal client or you’re just not sure where to start, these videos will help.   I created this mini-course because so many people see the power and leverage a personal brand business provides, but they’re just not sure where to

Fact: You don't need more time. You need more energy. Energy is your greatest source of productivity. But do you have enough? What could you accomplish if you had more energy? Today's podcast features Bryan Buckley, a high-performance coach I got to know during the most recent semester of The Pivot Course. Bryan is the type of guy that just exudes energy, and today he walks us through what he calls "The Exhaustion Cycle" and "The Energy Cycle" -- and how we can tap into better sleep and new levels of energy. Check Out Bryan's Free Online Conference I had the privilege of presenting at Bryan's Successful Entrepreneur's Online Conference. This is a free event you won't want to miss. Check out the Successful Entrepreneur's Online Conference here. Introducing The Pivot Profiles, a 'magazine' featuring 14 real-life pivot success stories. It's yours, absolutely free. The singular goal of this magazine is to give you a wide array of people, personalities, and pivots for you to identify with. This is a powerhouse gro

Today's episode is all about identifying your ideal client. This is one of the most vital components of building a business, and this episode will outline three ways you can do this. Here's a bit of the copy I used as an example in today's episode: A Poor Example: Our ideal customer uses our product to gain control of their finances. They want to take better control of their finances, so our service is useful for helping them gain control of their income and expenses. A Better Example: Alan is a 38 year old freelance graphic designer from Mississippi. He spends about 4 hours a week reading blog posts and following links on Twitter, and that is where he discovered a link that pointed to Harpoon. Alan makes between $60,000 and $80,000 a year as a designer, yet feels like he doesn’t really have a good grasp on how much he is going to make in the next year, so he’s not sure if he should hustle for more work, or tell his wife: “Yes, we can easily take that vacation this summer”. Alan spent 4 years working for a la

If you've ever entertained the idea of re-branding your existing business, or making the leap into launching your own personal brand business, this episode is for you. Part of the reason there's so much anxiety in this type of transition is that it almost feels as if there is more than one 'you' ... well, there is. There are actually three: The Present You, The Public You, and The Pending You. In this episode, I help you differentiate between these three you's and give you a strategy on how to lead with The Pending You. Get Your Copy of The NEW Pivot Profiles » Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

There are numerous sayings about what you should do when opportunity knocks. But you'll never capitalize on opportunity if she can't even get to your door. Your lights are off. Your shades are down. Your path is full of shrubs. There's no welcome mat. You didn't answer last time. Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

On this episode I share the top question I've been asked during coaching sessions at Ray Edwards' Copywriting Academy Live event in Nashville, TN. I was privileged to serve the Ray Edwards International team pull of the event, and did some mini ten-minute coaching sessions with attendees throughout the conference. Oddly (or perhaps not) the questions seldom involved actual copywriting. The majority of questions revolved around how to land high end coaching sessions, so I share my feedback here in this episode.  Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Today, Michael Hudson shares insights from his work with over 2,500 businesses over the past 30 years, ranging from academia, finance, small business, and politics. If you are a speaker or looking to do more speaking as part of your business, you won't want to miss this value-packed interview. Michael shows us how to design, develop, and deliver great presentations.  Free Resource (It's Awesome, I've Used It Many Times): Get your copy of Michael's 52 Speaker Secrets here.

In this episode, Dr. Ann Vertel takes us inside her own struggle with imposter syndrome and how to overcome it. If you've ever struggled with a lack of confidence, or allowing yourself to be "you" -- especially when it comes to growing your personal brand, you'll enjoy this episode. Ann is a women's leadership expert who helps women develop executive leadership skills so they can stop settling for less, start leading with confidence, and achieve their highest potential in life, love, and business. As a 20-year Naval Officer and Motivational Psychologist, she speaks, trains, and consults with businesses, associations, institutions, and non-profits to help them develop strong, confident, effective women leaders. Two Free Trainings From Ann: How To Be More Confident in 7 Day or Less How To Lead with More Confidence Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @Mike

Today's episode features Marshall Bone, a seasoned copywriter who’s done hundreds of B2B content projects. He has written for leading brands like AT&T, American Golf, and Ray Edwards International … plus many smaller companies with big ideas. His copy is known for snapping with energy, sparkling with clarity, and generating more leads, buzz, and sales. In this interview, Marshall shares four important (and out-of-the-box) questions that lead to better sales copy. As a copywriter myself, I'm always on the hunt for new tips and tactics -- and this is stuff I've used time and time again. Check out Marshall's article on my blog: http://mikekim.com/use-this-grid Visit Marshall's blog at: http://marshallbone.com Get Your Copy of the Copywriting Grid Today. Click the button below to get a PDF copy of the grid that you can type into and use repeatedly to write better copy. Click Here to Download Marshall's Guide Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sur

Today's episode features Matt Dobschuetz, a marketing pro who has used his skills to build a profitable coaching business in a very unique niche: porn addiction and recovery. Yep, you read that right. Perhaps you're in an industry that isn't a widespread as business or marketing, and you're not sure it's possible to build a profitable personal brand business in a smaller niche. Matt shows us how he did it, and how you can do it too. Get Matt's Marketing Kit here: http://dobber.co/mikekim Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV  

Frustrated that your products or services aren't selling? It may boil down to a very simple issue. Your offering must tap into one of these three needs. If it doesn't, it won't sell. Like my new podcast art? Hire Jason Clement: http://redletterdesign.com Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

In this episode, I share a few more takeaways from my meetup last week. In it, I share my "singular attainment" -- the one thing we all must do before we die. I also share a few more nuggets that may be food for thought including: the difference between goal-achieving and tension-relieving activities the difference between being a business owner vs. business operator Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

This week I spent a few days with my mastermind group in Phoenix, AZ for an in-person powwow. One of the things we do is a ten-minute "TED-style" talk to share something of value with the rest of the group. In this episode, I share the content of that talk which was the concept of being "over-responsible" for our clients' success. In this short episode we'll cover: the difference between over-delivering vs. being over-responsible the one word we all need to re-introduce to our vocabulary One of the most helpful books I've found on this topic, both professionally and personally, is Boundaries by Henry Cloud.  Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it.  I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Jessica N. Turner is the founder of the popular lifestyle blog The Mom Creative, where she documents her pursuit of cultivating a life well crafted. She is a writer for DaySpring's (in)courage community, an advocate for World Vision, a regular speaker at blogging conferences nationwide, and an award-winning marketing professional. I met Jessica in February 2016 during our Nashville "epic breakfast" -- and was so glad she spent some time with us to talk book marketing on the show. Her latest book, The Fringe Hours: Making Time for You, became a huge hit and actually climbed the best-seller list a year after it's release! If you're struggling with finding time for yourself, grab the book today. A Sneak-Peek of What's Inside: The step-by-step outline of Jessica's book promotion plan, several years in the making Where Jessica spent her marketing dollars, and more importantly, where she didn't A simple but effective tactic to getting more people to share content about her book, including on Instagram The story be

Jon Harrison built his brand while working a full-time healthcare job, and ended up a few months later being featured on huge platforms like Lifehacker and TEDx. In this interview, he walks us through the journey of how he did it -- and you'll be surprised to know the unique blend of subjects that make up his brand: leadership and videogames. Find out more about Jon at: http://classicallytrained.net