Brand You Personal Branding

Facilitating brainstorming sessions can be a challenge, especially when you have a room full of creative people. In today's episode, I share 3 simple tips that can dramatically increase the quality, engagement, and results of brainstorming sessions that you host -- especially if you are a coach or consultant working with a client's team. I learned these simple tips this past week during a consulting project in Phoenix, AZ that I took on with Michael Hudson. Michael is a well-respected consultant who also helps experts create impact with their ideas and get their message heard. I highly recommend his podcast, Get Your Message Heard. It's terrific. Mentioned In Today's Episode Meeting Room Fidget Set on Amazon Get Your Message Heard Podcast with Michael Hudson michaelhudson.com Join the Brand You Community on Facebook: Have you checked out this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the s

We continue our "Niches" series today with Ernie Svenson. Ernie is a former lawyer based in New Orleans who then went on to launch one of the most successful personal brand blogs in his industry. Ernie now runs a full-time online business serving the very niche he made his living in. This is a terrific interview that showcases how you can utilize your digital footprint to start, run, and grow a personal brand business. To Connect with Ernie: Ernietheattorney.com PaperlessChase.com Ernie on Twitter Join the Brand You Community on Facebook: Have you checked out this invite-only group?  Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

If you're a speaker looking to "pivot" the type of audience you serve, this episode is a must listen. We continue our "Niches" series today with Kent Julian. Kent has one of the most interesting -- and intentional -- speaking businesses I've seen. He started out as a director of youth ministries (churches), went into the education space, then into youth leadership, and most recently into the association space. How did he pivot so many times, so successfully? He unpacks it all for us today. His tips on "reverse interviewing", building a list of event planners, using the revolving door strategy, and showcasing are pure gold. Mentioned In Today's Episode: Grab Kent's bonuses on building a speaking business here Register for my limited-time (all new) Build Your Brand Bootcamp training here Join the Brand You Community on Facebook: Have you checked out this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout o

It's been said the "riches are in the niches" -- and that's what we're going to be looking at for the next 3 episodes on the podcast. You're going to get real-world case studies of how several of my friends and colleagues have built significant six-figure personal brands by narrowing their niche. In today's episode, I interview Jeff McMahon of Total Body Construction, a personal trainer who has taken his business to the next level by training entrepreneurs virtually in addition to what he does in person. Jeff's business is fascinating because he has three different niches to the same fitness business, and all three have very different types of customers. It's a great lesson on how to extend your product line laterally -- meaning offering the same services to different audiences. We also talk about the realities of building a visually-based business (you've got to look good to build a fitness business, right?) and how Jeff leveraged one client, internet entrepreneur Pat Flynn, to land client after client after

In today's episode I interview Alissa Daire Nelson, a speaker, coach, and author of the new book From Frustrated to Frickin' Awesome: 4 Steps To Achieve the Success You're Wired For. If you've ever felt guilty about not being good at "everything" then this episode is for you! Alissa specializes in strengths-based coaching, using both the Clifton StrengthsFinder assessment and her own material. We talk about why no one is really wired to be well-rounded, how you can capitalize on your strengths, and how to leverage this knowledge for a happier and healthier business and life. Special thanks to leadership consultant Mark Slemons and productivity expert Robby Miles for your reviews on iTunes! Check these guys out! Mentioned In Today's Episode: Apply For Brand You LIVE here. Grab a copy of Alissa's book, From Frustrated to Frickin' Awesome on Amazon. Grab the bonuses Alissa has just for us here   Join the Brand You Community on Facebook: Have you checked out this invite-only group? Click here to request acces

This episode is a direct response to a question posted in the Brand You Community Facebook group by Mariana Ruiz: "One thing that keeps coming to mind is how do you get good at networking? I am a huge introvert and this year I have pushed myself out to join masterminds and even going to a live event. How do I keep up those relationships and nourish the right ones without feeling burnt out? And also making sure they are strategic." A few thoughts regarding my personal mindset when it comes to networking: It’s not about hunting, it’s about helping. It's about farming. It's about cultivating relationships. I also look to connect with super-connectors. Here are the five points summed in today's episode: Pick who you want to get to know Study these folks ahead of time so you’re prepared to add legendary value. Ask questions that get the conversation going. Take a strategic selfie Follow up and offer something they would genuinely find useful Never Ask These Questions! Is there anything I can help you with? So,

This episode is a direct response to a question posted in the Brand You Community Facebook group by Dustin Dauenhauer: "If you had to start from scratch what would be the top 5 things you would focus on and why?" Well, here they are: learn copywriting building an email list get professional design work done build leveraged income earlier (talk about active, leveraged, and passive) find ONE mentor who is “going places" and go from there BONUS: learn Facebook ads earlier Special thanks to Kristopher Mays, Ernie Svenson, and Jason Goff for your reviews on iTunes! Mentioned In Today's Episode: Apply For Brand You LIVE here. Read about my bonuses for Ray Edwards' Copywriting Academy here (expires Fri. March 17, 2017) Download Mike's Photo List Here :-)   Join the Brand You Community on Facebook: Have you checked out this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave

One of the keys to my success has been thinking in terms of 10x rather than 2x. When you ask yourself the hard question of how you plan to grow your business by 10x, it opens up new pathways in your thinking and decision-making. In this episode, I share how 10x thinking has affected how I run my business now and the ripple effect it's had on how I set my fees and decide which projects I take. Apply For Brand You LIVE here. Join the Brand You Community on Facebook: Have you checked out this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. Special thanks to Jason Clement, Mariana Ruiz, and Doc Champagne for their reviews this week! I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Getting more margin in your life is possible. In this episode, you'll discover 3 things that have personally helped me control my work hours, get more sleep, and spend more time with friends and family ... all while upping my game at work. Listen in to discover why I no longer use the phrase "work-life balance" (and what I use instead), why I bought an old-school alarm clock, and how many hours I actually want to work per week. These changes seem small, but they've yielded big results over the past few weeks. I'm hoping they will inspire you to find the workflow that's best for you. Join the Brand You Community on Facebook: Have you checked out this invite-only group?  Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

One of the most beneficial tactics to building my personal brand has been writing reviews of events or courses that I've benefited from: More Web Traffic More Connections More Revenue Here's what I typically include in a review: Backstory about why I chose to invest in it Price & Length Additional Costs Workload What You Get What You Won't Get Results Here's a list of just some of my reviews: Platform University by Michael Hyatt Copywriting Academy by Ray Edwards Podcasting A to Z by Cliff Ravenscraft Tribe Conference by Jeff Goins Platform Conference by Michael Hyatt Join the Brand You Community on Facebook: Have you checked out this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

On the previous episode of the podcast, we talked about 3 money mindsets that would help you raise your rates and command the fees you deserve. But what do you say in order to position yourself for better clients, higher fees, and less hassle? The answer is simple: Results-driven copywriting. In today’s episode, I share several scripts you can use — whether you’re a coach, consultant, copywriter, designer, or any other professional services provider. You can also download a BRAND NEW COPYWRITING GUIDE called Get Coaching Clients Now: 5 Proven Templates That Bring You Better Clients, at Higher Fees, With Less Hassle. Grab your copy here >> Inside, you’ll find scripts for 5 types of coaches: Undecided coaches Business coaches Executive coaches Career coaches Relationship coaches You’ll also get swipe copy for Twitter posts, LinkedIn posts, and email pitches. Grab your copy here >> Join the Brand You Community on Facebook: Have you checked out this invite-only group? Click here to request access to the Brand Y

Do your rates reflect your expertise and experience? In today's episode I share 3 simple truths that will help you raise your rates and finally get paid what you deserve. Mentioned on Today's Podcast: speaker and coach Michael Hudson Join the Brand You Community on Facebook: Have you checked out this invite-only group?  Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Your website’s homepage will often be the first point of contact for prospective customers and clients. That said, you never get a second chance to make a first impression. I've seen hundreds of websites over the years, from Fortune 50 corporations to the solo entrepreneur and everything between. There’s one thing that prevents all of them from converting prospects into paying customers: The lack of clarity on their website. When you influence language, you influence thinking. The right words can attract paying customers like a moth to a flame. The wrong words can repel customers faster than a guy with bad breath. Today's episode will give you a 5-point framework to make sure the words on your website are crystal clear. Get "What To Say On Your Website" here >> Have you checked out this invite-only Facebook group?  Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link b

In creating websites, brands are under constant pressure to increase conversions -- meaning they want more people to either sign up for an email list, download something from the site in exchange for an email address, or buy something. Your site must meet a user's basic trust needs before you demand they enter information or engage with you. In today's episode, I talk about The Hierarchy of Trust. Does your brand pass the test?  View today's show notes to see the actual "Pyramid of Trust" Join the Brand You Community on Facebook: Have you checked out this invite-only group?  Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV  

When it comes to personal branding, a little goes a long way. Attention to detail says a lot about your brand. It demonstrates pride, professionalism and overall consistency, that all lead to trust. And there's nothing clients value more than trust. In today's episode, I walk you through 5 common mistakes I see entrepreneurs make when building a brand. And I highlight the "quick fixes" you can implement that will take you from amateur to professional. Enjoy! Join the Brand You Community on Facebook: Have you check out this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Welcome back to the Brand You Podcast! Here we are ... the first episode of 2017, and today I want to cover what I see shaping the marketing landscape for all of us who run a personal brand business. I also share a bit of what I've been up to the past six weeks while the podcast has been on hiatus, including a trip to the ER overseas after being on a remote island 50 miles offshore! The big takeaway from today:  document, don't create! Join the Brand You Community on Facebook: In today's episode, I mentioned the Brand You Community Facebook group. Want access to this invite-only group? Click here to request access to the Facebook Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV  

We're finally here: episode 100! Wow, what a journey it's been. In today's episode (which comes to you from Bangkok, Thailand while I'm on the road!) you'll discover: the winners of the Brand You Podcast episode 100 contest, a special surprise for EVERYONE who participated in the contest, 3 things I'm doing to set myself up for success in 2017, why I decided to come to Thailand to work with a non-profit, and why it's important to set more than just SMART goals Join the Brand You Community on Facebook: In today's episode, I mentioned the Brand You Community Facebook group. Want access to this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV  

Jody Maberry is a marketing consultant and professional podcaster routinely hired by top corporate executives and multi-million dollar businesses to amplify their marketing message via podcasting. Jody is also the co-host of the award-winning Creating Disney Magic podcast with Lee Cockerell, but beyond all these accomplishements, Jody is also a close personal friend. Today, you'll glean some amazing business insights from one of the most ethical, wise, and diligent businessmen I know. Enjoy! Get Jody's Build a Profitable Podcast Guide here. Today's Productivity Tip: In this episode, Anil Agrawal, our resident productivity expert, recommended this scanner. Submit Your Entry for the Brand You Podcast Episode #100 Contest Today! We're marching ever-closer to episode 100. Get all the details here: mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social:

If you're still working a regular job and building out your side-hustle, today's guest Rick Marion has some great tips for you. Rick is a career coach and personal development guru -- who also happens to be awesome at attracting high-paying job offers. In fact, he was recently offered 8 different jobs, all at over six-figure salaries. The key is understanding how to leverage more of your current situation, and that includes getting your day job to "pay" you to build your side-hustle. In this insightful interview, Rick shares some amazingly practical steps to excelling at work so you can expedite your pivot. Get Rick's Strategy Guide and a special bonus here. Today's Productivity Tip: In this episode, Anil Agrawal, our resident productivity expert, recommended WordSwag. Submit Your Entry for the Brand You Podcast Episode #100 Contest Today! We're marching ever-closer to episode 100. Get all the details here: mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give

It's been said that you can "choose to be happy." Is that true? In this episode, I invited executive coach and wildly successful entrepreneur Jennifer Dunham to the show to share some practical tips on how we can find more fulfillment and happiness in our businesses. What I really appreciate about Jennifer is that she comes from an IT background. In fact, she built a 7-figure IT business before heading into executive coaching. That means she's all about repeatable processes, steps, and routines. Can such an ethereal thing like happiness be found in such a straightforward manner? Jennifer walks us through all of this during this insightful interview. Get Jennifer's Happiness Quiz Here. Today's Productivity Tip: In this episode, Anil Agrawal, our resident productivity expert, recommended IFTTT. Submit Your Entry for the Brand You Podcast Episode #100 Contest Today! We're marching ever-closer to episode 100. Get all the details here: mikekim.com/contest and enter today! Liked this episode? Leave a review on iTun