Sinopsis
Hosted by brand + copy expert, Blair Badenhop, BRAND YOURSELF is a show that gives listeners a behind the scenes look into what it really takes to create a successful business in the wellness and personal growth industry, as well as why “being yourself” is every solopreneur’s most powerful branding asset. Each week, Blair interviews one successful female entrepreneur who reveals her very real and raw tale of running a business and how she's leveraged her unique story, set of strengths, and vision to create a distinct personal brand.
Episodios
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239: A Guided Meditation to Clarify Your Right Next Step
03/09/2023 Duración: 14minIn this week’s solo episode, I’m leading you through a grounded guided visualization exercise to help calm your nervous system and help you connect to your inner wisdom. If you’re feeling frazzled from too much information, too much stimulation, or too much stress, this is sure to help you find your center again and clarify what your right next step is in your business. Whether you’re at a crossroads or need to make an important decision, this exercise will help you honor your truth. This is something I highly recommend integrating into your daily life if possible so that you are firmly rooted within yourself and connected to your intuition and creativity vs. getting knocked off course by comparison or the chaos of the world. So, pop in those earbuds, take a break from the social media, emails and news, and connect within. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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238: The Art of Creating an Audience That Converts
27/08/2023 Duración: 10minIf you’ve ever felt like you had to aggressively pursue potential clients in order to sign them or that you need to grow your audience as fast and as big as humanly possible – this episode is for you. As you’ll hear, I used to subscribe to the same way of thinking when I started my business, but I didn’t conform and instead followed my instincts to be a genuine person AND take aligned action in order to get clients. Inside the episode, I share some of my best tips on how to surprise and delight your followers, subscribers, and fans so that you develop a deeper, more trusting relationship that is much more likely to result in client relationships in the long run. So, if you want to lead with love too – not pushing or convincing your people to work with you – and witness the power of that approach, be sure to pop those headphones in and listen to this 10 minute dose of wisdom. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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237: The Adventure of Living Your Purpose with Lucy Osborne
20/08/2023 Duración: 01h03minLucy Osborne is the owner and CEO at intenSati, a psychedelically joyful method of movement, mantra, and meditation. Through her powerful work, she guides you to use your body, voice, and focus to get high on your own supply, and learn how to change the way you feel without anything external needing to change. intenSati, created by Patricia Moreno in 2002, has uplifted hundreds of thousands of people worldwide and has been featured in publications such as Oprah’s O Magazine, Vogue, Psychology Today, Shape, Women’s Health, The New York Times, Glamour, Well + Good, and on the Today Show, Good Morning America and Dr. Oz. In this episode, we chat about how she found her way to an intenSati class in New York City and how that one decision transformed her career, what it looked like for her to step into entrepreneurship as a social media expert and then as the co-owner of intenSati, the incredible relationship she had with intenSati founder, Patricia Moreno and what it was like to navigate everything after her canc
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236: Choosing the Right Platforms For Your Content
13/08/2023 Duración: 09minIn today’s episode I answer a really juicy question from a listener – “How do I best reach my goals? I feel like my head is spinning over here because I’m a one woman show but trying to do all of the things – IG, TikTok, Pinterest, email marketing, blog, Etsy. I’m exhausted!” If you’re someone who is also struggling with “platform overwhelm” and you’re not sure where to create content or focus your energy, this episode is for you! Inside, I dive into: Whether or not you need to have a presence “everywhere” to be successful How to choose the platforms that align the most with you, your business, and your audience The difference between platforms like Instagram and Pinterest, and how to use them both Why anchoring into your goal of the month or quarter is key to making your use of any platform efficient and effective And more! I hope it helps you clarify where you should be spending your time so that “doing all of the things” isn’t taking you down. To submit your question, visit the show notes. Follow M
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235: Why Happiness is Key to Unlocking Your Success with Brandi Mechele
06/08/2023 Duración: 53minBrandi Mechele is a happiness, intuitive, and empowerment coach who currently spends her time guiding others in their pursuit of happiness. She has extensive experience working with high-achieving female entrepreneurs, helping them align with financial success while staying true to their values and purpose. While they might initially come to her to scale their business and make more money, they leave with a deeper sense of fulfillment within their lives on a holistic level. In this episode, we chat about her experience achieving all levels of success in her life - from academics to her career, but not finding the fulfillment she really wanted, and how this sparked her interest in how to cultivate it from within, her decision to leave behind a demanding corporate job to be more present for her son and how creating space to do the inner work too helped her discover her true purpose, what it looked like for her to develop her propriety method as a coach, start taking on clients, and become a go-to happiness expe
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234: Creating a Brand That Pulls in Perfect-Fit Clients
30/07/2023 Duración: 13minLet’s dive into the art of creating a brand that pulls in perfect-fit clients, shall we? From your website’s message, visuals, and energy to the way you carry yourself as a leader and connect with other humans – all of it plays a role in that attraction power. It’s this beautiful blend of practical and magical ingredients that makes it all happen – and I share: The 4 practical elements required to attract clients The magical element + practices required to be magnetic One of my most challenging launches and what I did to turn it around And more! Inside, I also share more about my business mentorship program, Your Wellness Brand – A 14-week group experience designed to help you lay a solid business foundation, create the core assets of your brand, and integrate a core organic marketing strategy. Head on over to yourwellnessbrand.com to learn more. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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233: Trusting in Divine Timing with Whitney Aronoff
23/07/2023 Duración: 54minWhitney Aronoff is a personal chef, the founder of Starseed Kitchen and High Vibration Foods, and the host of the High Vibration Living podcast. Her platform mixes the practical with the spiritual to help people nourish the 4 bodies - the physical, emotional, spiritual, and etheric. She believes the healthiest meal you can eat is the one you make at home. So, her mission is to bring people back into their kitchen, feeling empowered to make healthy choices for themselves and their loved ones and experience high vibration living. Her career in food started when she attended culinary school at The Natural Gourmet Institute in New York City and went on to work at farm-to-table restaurants in New York and Newport Beach. In this episode, we chat about why leaning more into her joy and prioritizing her health was the key to discovering her passion for food and clarifying that she wanted to be a chef, what it looked like for her to find a way to invest in culinary school and transition out of her career in HR, the m
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232: Everything You Need to Create a Magnetic Website
16/07/2023 Duración: 12minToday’s episode dives into one of the core elements of launching and running a business – the creation of your website. Essentially, the online storefront that is home to your brand and the foundation of your business – including: Your core message Your story and mission Your offers Your deeper content like a blog or podcast Your client testimonials and more I like to think of your website as the center of your business’s online presence. Because everything you do from a content perspective on social media and via email is meant to pull people back to your website. Whether that’s to a sales page, a post, or a lead magnet. But how do you ensure that your website is strong and going to work for you once those people land there? In today’s episode, I share 5 key steps you must take to ensure your website is not only beautiful, but also performs for you! And by perform, I mean, getting your website visitors to sign up for your email list, email you about your offers, or buy right there on the spot. Inside, I al
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231: The Magic of Taking Your Ideas & Running with Them with Taylor Elyse Morrison
09/07/2023 Duración: 59minTaylor Elyse Morrisson is an author, facilitator, and coach making well-being and personal development more accessible. Through her company Inner Workout and her book of the same name, Taylor supports people’s journey to know, care for, and become their full selves. Ok, so Taylor’s bio does not do her justice – as you’ll hear in the episode, she has created and co-created a number of beautiful ventures and continues to evolve the work she’s putting out into the world. She isn’t afraid to go after what she wants or to take her ideas and run with them – and that’s so damn inspiring! In this episode, we chat about her journey chasing the default definition of success and finally defining it for herself, what it’s been like to manage her “inner achiever” and shift away from the tendency to burn herself out, where she was when she got the idea to teach others how to build the skill of self-care, and how she came up with the name “Inner workout”, how her love for research, testing, and learning have been huge asset
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230: Choosing Not to Scale Your Business
02/07/2023 Duración: 09minToday, I dive into a topic that isn’t often discussed in the world of entrepreneurship and that is – choosing NOT to scale your business. If you’re thinking…“What??? Who doesn’t want to scale and make more money?” This is definitely a perspective worth listening to, I promise. And if you’re thinking… “Oh, THANK GOD – I was really struggling to figure out a way to scale my business.” This is 100% for you. Inside, you’ll hear what scaling actually means and why it’s not for everyone, my scaling goals and thought process and why I chose not to pursue it, and more. I also give you the scoop on YWB, my business mentorship program – which I’m only running once this year, starting in August. To learn more and apply, visit yourwellnessbrand.com. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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229: How to Become Your Most Confident Self with Nicole Kalil
25/06/2023 Duración: 56minNicole Kalil is an in-demand speaker, the author of Validation is For Parking, leadership strategist, respected coach, and host of the “This Is Woman’s Work” Podcast. Her stalker-like obsession with confidence sets her apart from the constant stream of experts telling us to BE confident. She actually shares HOW you build it and gives actionable tools you can implement immediately. A fugitive of the C-suite at a Fortune 100 company, she has coached hundreds of women in business, which has given her insight as to what – structurally, systemically and socially – is and isn’t serving both women and leaders within an organization. YES! - to helping women cultivate confidence from the inside out, right? It’s SO ESSENTIAL to the journey of being authentic and pursuing what we feel most called to do in this lifetime. I’m so excited for you to listen in – and hear Nicole’s upbeat, no BS perspective on entrepreneurship, being an intuitive leader, and more. In this episode, we chat about how she discovered her purpose t
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228: Letting Go of the Fear of Getting Cancelled
18/06/2023 Duración: 11minEver worry about being cancelled? Even though the online space is less tense than it was in 2020, it’s normal for so many of us to still carry that fear around. Because, well, it was traumatic to not only witness people being torn down, but to also see it happen to people we know. But here’s the thing – this fear is stealing something so important: the freedom to be fully you and fully expressed. When you hold back or edit yourself, it can feel not only stressful, but a bit suffocating, right? And that’s no way to live! Especially, when you’ve got a purpose to pursue. Today’s episode offers you 5 tips that will help you loosen the grip the fear of “being cancelled” has on you, and will also support you in having a cohesive brand voice online. I hope it helps!! To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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227: Making Your Dream Business A Reality with Joann Zehenni
11/06/2023 Duración: 51minJoann Zehenni is the founder of Gemini Beauty, a skincare brand dedicated to helping individuals become more comfortable and confident in their own skin. She was inspired to craft her own natural, plant-based formulations after she couldn’t find a solution for her & her family's extremely sensitive skin due to Lupus. She launched her company at just 15 and she's now an 18-year-old college freshman at Loyola Marymount University in Southern California. Where she keeps her inventory under her bed and manages her business in between classes. A percentage of Gemini Beauty’s profits are donated to Lupus LA, a non-profit organization that provides a variety of support opportunities for patients in all stages of Lupus. Yes, you heard that right – this girl is only 18 years old, and she launched a business while still in high school. If your mouth is wide open right now, I feel you – mine was too. As you’ll hear in the episode, Joann is such a bright light and is doing work in the world that many people her age w
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226: The Thought That’s Stunting Your Growth
04/06/2023 Duración: 11minEver suspect that your own thoughts and beliefs are holding you back from making progress in your business? When we have around 60,000 thoughts a day with the majority of them being carried over from the past, it makes sense that we all need to take inventory of what we’re telling ourselves. Especially since we know our thoughts influence our actions and our actions inform our outcomes, right? In today’s episode, we’re shining a light on the kind of thought that 1000% holds every human back so we can not only build awareness but start to release ourselves from its grip. What is that thought? “I can’t.” Listen for the simple exercise you can do to figure out which I can’t statements are holding you back from showing up fully in your business. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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225: A Holistic & Humanizing Approach to Social Media with Allie Mason
28/05/2023 Duración: 51minI’d like to officially welcome you to a brand-new series inside the Brand Yourself podcast --- Mini-Masterclasses, essentially a potent conversation with an expert that will offer you actionable insight that will help you authentically pursue your purpose on the planet and build your business. And today’s topic is a hot one: SOCIAL MEDIA. Social media marketing and content creation can feel like a moving target, and I know so many of my clients feel lost about where to put their time, energy, and focus on these platforms. Well, I’ve got the perfect person to put you at ease and her name is Allie Mason. Allie is an Instagram expert, researcher, and experienced copywriter and content producer having worked across government, journalism, wellness, radio and television production, and entrepreneurship for almost 15 years. She is also the CEO of Something Greater School of Social™, a social media consulting and coaching agency specializing in cross-platform optimization for purpose-driven experts and celebrities w
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224: 5 Essentials to Building a Community Offline
21/05/2023 Duración: 10minIn today’s episode, I jump back into my Biz Wisdom series where I offer you a slice of insight as it relates to pursuing your purpose and mindfully growing a business. And today’s topic is all about building community IN REAL LIFE. There are a few reasons I wanted to address this: I’m seeing more and more people reduce their social media usage for business – and experience growth without it. So many of us are tired of these platforms and crave the nourishment and joy only in-person connections offer. When you’ve got a solid presence in your local community, you can really anchor yourself as the go-to for what you specialize in. So, I’ll be sharing 5 practical tips for how to go about doing this even if you’re more introverted like me. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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223: The Path of Loss, Healing & Renewed Purpose with Amy Duncan
14/05/2023 Duración: 46minAmy Duncan is a healthcare industry veteran with 15 years of experience ranging from biotech and medical device sales to telegenetics and psychedelics. She is the founder of both Mowellens, a CBD company, and the recent co-founder of EDIT, an LA-based regenerative healthcare company and clinic that offers a variety of therapies including ketamine, vitamin infusions, and more. After navigating life as the caregiver of her late husband who battled glioblastoma brain cancer, she found herself in a state of depression, and through a variety of therapies including ketamine, she was able to find peace and healing. So, Amy is an incredible human being – if you listened to our first conversation in episode 56, you already know how she is both brilliant and someone who leads with heart. In this episode, we chat about how she navigated her husband’s passing while running a business fulltime, her experience with psychedelics and why they were the catalyst for her healing, what it was like to co-found her second company,
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222: The Recent Evolution of My Business and Personal Life
07/05/2023 Duración: 18minBrand Yourself is BACK after a 5-month break – I’m just now emerging from the baby bubble after giving birth to our Jack. It has been a wild ride being in the newborn phase again, healing from childbirth, adjusting to life to life as a mama of two, and creating space to reconnect with myself and my work again. In this kickoff episode of the 2023 season, I open up about: How my business is evolving as I step into this new season of life What you can expect from the show this year My birth story and how we’ve been finding our new normal as a family of 4 I’m really excited to reveal how I’ll be deepening my work and more! To learn more about how you can work with me, visit blairbadenhop.com/offerings. Follow Me On: Facebook Instagram
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221: Your 2023 Planning Formula
27/11/2022 Duración: 26minHere we are – nearing the end of another year! And as a business owner, you may be shifting your focus from the here and now to planning for 2023. This episode is designed to help you do just that – specifically in planning out the first quarter of the New Year. Inside, I share my signature quarterly planning formula so that you can create aligned, intentions, goals, and tasks to move yourself forward. I also open up about: How I feel right now as I’m about to become a mama of two My biggest lessons, challenges, and wins of 2022 What I’m most proud of accomplishing this past year And more I hope this formula and my transparency about my own business helps you feel seen, supported, and less alone on the journey. Because – truth is, we are always figuring it out as we go. Happy Holidays! B. P.S. Be sure to check out episode 218 if you haven’t completed the Sacred Reflection Ritual I share with you. It’s a must-do before you shift into 2023 planning mode. P.P.S. If you want your Brand Yourself fix between no
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220: The Magic of Being Bold with Elizabeth Earnshaw
20/11/2022 Duración: 01h02minElizabeth Earnshaw is a renowned Gottman therapist, Licensed Marriage and Family Therapist (LMFT), Clinical Fellow of The American Association of Marriage & Family Therapy (MA), and influential Instagram therapist who has helped transform countless relationships. She is a co-founder of OURS, where she works to make couples counseling mainstream and accessible. She also owns A Better Life Therapy in Pennsylvania and New Jersey, supporting clinicians who are helping couples every day. Elizabeth is the author of I WANT THIS TO WORK, a trustworthy guide to navigating the most challenging relationship issues we face. Culturally inclusive, LGBTQIA+ friendly, and written for both married and unmarried couples, this book brings an accessible guide to healing relationships and creating enduring intimacy. So, Elizabeth is AWESOME and I’m so excited to have her on the show. Because she’s not only built two thriving businesses, but she’s been actively pursuing work she loves for over a decade and has brought so much