Sinopsis
Hosted by brand + copy expert, Blair Badenhop, BRAND YOURSELF is a show that gives listeners a behind the scenes look into what it really takes to create a successful business in the wellness and personal growth industry, as well as why “being yourself” is every solopreneur’s most powerful branding asset. Each week, Blair interviews one successful female entrepreneur who reveals her very real and raw tale of running a business and how she's leveraged her unique story, set of strengths, and vision to create a distinct personal brand.
Episodios
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257: Paying Attention to the Divine Signals & Sensations Guiding You to the Next Right Step
12/02/2024 Duración: 13minIf you’re currently feeling a little lost - or unclear about what to do next as it relates to your business, this episode is for you. My hope is that what I share today will remind you that you always have to powerful resources to support you. Your own inner guidance and the way the world reflects back to you. I know - these two things feel airy fairy at times and not tangible, so inside the episode, I share my story to finding my purpose and how both things played a role in me following the breadcrumbs toward a career that felt like a YES. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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256: From Cirque du Soleil Acrobat to Trauma-Trained Transformation Coach with Antonia Dolhaine
04/02/2024 Duración: 01h02minAs a former professional acrobat with Cirque du Soleil, Antonia Dolhaine ran away from the circus to help you come home to yourself. She is a trauma-trained holistic transformation coach who specializes in supporting uncommonly creative, curious, and committed beings to build wildly fulfilling lives and relationships. Her approach is deeply relational and centers the wisdom of the body, supporting her clients to shed shame, connect to their innate healing capacity, and harmonize the ecosystem of their Self. So, I’m very excited to have Antonia on the show – she did my Your Wellness Brand program years ago and it’s been so cool to follow her growth and expansion as a coach, and also benefit from the beautiful wisdom she shares on social media. In this episode, we chat about how envy sparked her ambition to become a circus artist and what it looked like for her to pursue that career and make it her reality, the painful moment she realized the Cirque de Soleil wasn’t “it” for her, the back injury that ended her
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255: 3 Layers That Power Your Brand’s Authenticity Factor & Why They’re Key to Success in 2024
28/01/2024 Duración: 12minToday, I’m very excited to share one of the core lessons I taught inside The Authenticity Factor Masterclass in December. The 3 Essential Layers That Power Your Authenticity Factor While authenticity isn’t a new topic in the realm of business – I’ve sure been talking about it more than 7 years… It wasn’t until around 2020 that business publications like Forbes, Entrepreneur, and INC. started writing about it too. So, if you prioritize anything in 2024, prioritize authenticity in every single way – not just in how you show up online, but inside the systems and strategies of your unique business. Listen to find out why it matters so much and how you can bring your true self to life in your brand. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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254: The Journey to Becoming a True Thought Leader & Legendary Keynote Speaker Dr. Romie Mushtaq
21/01/2024 Duración: 59minDr. Romie is a board-certified physician bringing together over two decades of leadership in neurology, integrative medicine, and mindfulness. She is an award-winning speaker working with Fortune 500 companies, professional athletes, & global associations. And her brainSHIFT programs improve mental well-being and help to build a culture of wellness. In addition to her incredible career as a thought leader and speaker, Dr. Romie served as Chief Wellness Officer for Evolution Hospitality, where she scaled a mindfulness & wellness program to over 7000 employees. And was most recently named Chief Wellness Officer at Great Wolf Lodge. Her expertise is featured in the national media such as NPR, NBC, TED talks, and Forbes. And her first book, "The Busy Brain Cure" is being published by Harper Collins this month. Oh, my goodness, I’m just so excited for you – this conversation with Dr. Romie was powerful. Not only because this woman is a powerhouse and blazing a revolutionary trail in the realm of brain heal
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253: Showing Up Consistently vs. Disappearing From Social Media: The Real Impact
14/01/2024 Duración: 11minIn today’s episode, I talk about the ebb and flow of leveraging social media. Meaning – the periods where you show up consistently and create a lot of visibility and relevancy for yourself… And then the periods where you pull back, do less, and aren’t prioritizing your visibility as much. What does it all mean? What’s the impact? And why do we judge ourselves so much when we’re not following the perfect content creation plan every single month? As someone who has most definitely been on top of my game – on fire creating content – and then, basically disappeared for months on end… I’ve seen the impact of this on my business firsthand. So, today – I’m going to share about what happens in those contrasting scenarios and what you can do to “get back on the horse” so-to-speak. Inside, I offer three powerful tips that will help you enjoy the process of creating content again – and remind you why social media is a vital piece of the business puzzle. I hope it also gives you permission to regularly pull back and tak
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252: Scaling a Dynamic Yoga Platform for Kids with Lauren Chaitoff
07/01/2024 Duración: 59minLauren Chaitoff is the founder and chief visionary officer of Yogi Beans and a certified yoga and Pilates instructor. She created Yogi Beans in 2007, together with her husband Brian, which started as a novel yoga curriculum for children that offered classes to the public at various schools, yoga studios and other venues throughout New York City. After becoming parents in 2013, Lauren and Brian became more strongly dedicated to supporting children and their well-being. Their mission has always been to help children everywhere grow healthier and happier for life. Yogi Beans is a renowned children’s yoga and wellness organization that offers kids’ yoga classes, programs in and after school, teacher trainings and professional development courses that educate children and their caretakers on holistic health and well-being. As you’ll hear, Lauren has this incredibly uplifting energy - and the work that’s she’s doing with Yogi Beans is not only brilliant but SO NEEDED in the world for our littles. In this episode, w
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251: Yay, We're Back & What's On Tap for 2024
07/01/2024 Duración: 07minHappy New Year and welcome to the 7th season of Brand Yourself. It’s hard to believe that I started this show in 2017 when I was a girl living in NYC, newly engaged, and only a few years into running my business. So much has changed, and this show has truly been such a special place for me to use my voice, perspective, and powerful conversations for good. In this quickie intro to the 2024 season, I share: My word for 2024 and how I’m feeling called to show up What you can expect from this season of the show Info about our first guest of 2024 Details about the winter cohort of YWB For more info on Your Wellness Brand, visit yourwellnessbrand.com. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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250: Your 2024 Business Planning Formula & My Biggest Lessons from 2023
10/12/2023 Duración: 29minHere we are – nearing the end of another year! As a business owner, you may be shifting your focus to planning for 2024. This episode is designed to help you do just that – specifically in planning out the first quarter of the New Year. Inside, I share my signature quarterly planning formula so that you can create aligned intentions, goals, and tasks to move yourself forward. I also share my 2023 reflections on: How I grew as a human this year My biggest lessons in life and business Where I stepped out of my comfort zone most What I’m most proud of I hope this formula and my transparency about my own business helps you feel seen, supported, and less alone on the journey. Because – truth is, we are always figuring it out as we go. Happy Holidays! B. P.S. Be sure to check out episode 218 if you haven’t completed the Sacred Reflection Ritual I share with you. It’s a must-do before you shift into 2023 planning mode. P.P.S. Your Wellness Brand is open for enrollment! The next cohort starts on January 15th and th
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249: The 3 Essential Layers of an Authentic Brand
26/11/2023 Duración: 07minIn today’s episode, I’m diving into part two of how to use discovery work to create a solid, authentic, and magnetic business: Developing your brand assets. If you haven’t listened to part one yet (episode 248), go ahead and do that first. It’s a quickie – just 17 minutes. Inside, I share: What brand assets are and why they matter The three essential layers of a magnetic brand How to define them and integrate them And more! I also invite you to join the Free Brand Yourself Challenge, starting on November 27th, where I guide you through a powerful clarification process that will make it easy to bring your true self into your online presence. Details here. www.blairbadenhop.com/challenge To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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248: The Role Depth & Details Play In Your Success
12/11/2023 Duración: 17minHappy November and happy almost winter. In this week’s episode, I share why this time of year is a powerful portal for stillness and self-reflection – and how to best use it. I also offer you one of the most vital pieces of the business creation / evolution process which is: Doing the deep discovery work While it’s not “sexy”, clarifying the foundational elements of your business is what sets you up for growth, success, and momentum. I share the 4 foundational elements – and offer you details on how to deepen your connection with them. This is a peek inside what I teach in my business mentorship program, Your Wellness Brand. Learn more about YWB here. And if you want a taste of my process and this discovery work, join the free Brand Yourself Challenge, starting on Monday, November 27th. 5 days devoted to defining your most powerful branding asset: you. JOIN HERE To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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247: Pod Update - My Plans for the Rest of 2023
31/10/2023 Duración: 03minIn this short solo episode, I provide an update on a change to the show’s format for the rest of 2023. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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246: Staying Connected to Your Purpose In a Chaotic World
22/10/2023 Duración: 09minIn today’s episode, I wanted to take a moment to acknowledge how heavy, overwhelming, and horrifying the events in Israel and Palestine have felt for all of us. It can be hard to know what to do in situations like these – when the world seems to be falling apart, when humanity feels lost, and we’re over here safe, comfortable, and able to fully live our lives. Running a business. Growing a business. Promoting a business… All of it can feel trial and meaningless, and you might be wondering, “Is it ok for me to still actively do the work I love, to share my message, and offer my expertise?” In this episode, I offer my thoughts on how to do both things: Continue to run a business so that you can earn what you need to live your life Continue to pray for and donate to the people in deep suffering in abroad I also offer guidance around how to pull yourself out of a despair spiral as It relates to times like these as well as when you’re facing something much more minor like COMPARISON. My hope is this solo episode
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245: Designing a Brand & Website That Performs with Abbey McGrew
15/10/2023 Duración: 54minToday’s episode is part of a brand-new series inside the Brand Yourself podcast – Mini-Masterclasses, essentially a potent conversation with an expert that will offer you actionable insight that will help you authentically pursue your purpose on the planet and build your business. And today’s topic is a hot one: WEBSITE DESIGN. Our guest today is Abbey McGrew – Abbey is brand, packaging and web designer and the founder behind Wayfarer Design Studio. She specializes in helping thoughtful e-commerce founders build heart-led brand experiences for their customers. Abbey is known for her elevated design style and attention to detail, always finding a way to weave parts of the founder’s stories or values into her work. But mostly, she just loves supporting businesses to make their branding or website match the level of thoughtfulness and care that they put into their products. In this episode, we chat about the unexpected circumstances that forced her to start a graphic design business right after college, her jour
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244: Juggling Client Delivery, a Podcast, and More with Limited Childcare
08/10/2023 Duración: 13minIn today’s episode, I share what I’ve done recently to keep my business afloat with limited childcare – because, wow, it’s been quite the adventure! If you’re a parent or plan to be one day – my hope is that this peek inside my life recently will help you move through your own! Inside, I share: What’s been happening over here the past month or so and why childcare was suddenly very limited How I cobbled together support so that I could still show up for my clients The ways I got creative in order to keep publishing podcast episodes and emailing my list weekly And more! Whether you’re solo parenting, moving through a health challenge, or any other curveballs in life, this should help you see ways to simplify your work so that you can tend to other important areas of your life. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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243: My Soulful Sales Process
01/10/2023 Duración: 17minToday, I’m really excited to address something that has come up again and again inside my client conversations and YWB alumni community which is, and that is: SALES. The process of getting potential clients on the phone and in that conversation walking away with a YES. So, if you’re someone who has been struggling to: Feel confident when you’re speaking with a prospective client Navigate that conversation authentically and strategically Talk about your offer with confidence and clarity Feel comfortable sharing the investment and payment options And more! … This episode is for you. Inside, I’ll be sharing about 3 key things: What sales is and IS NOT The selling mindset How to prepare for a sale And more! Get your notes ready – there are lots of nuggets of wisdom in this one. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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242: Shake Off Failure & Reclaim Your Motivation
24/09/2023 Duración: 03minIf you’re in a space of second-guessing yourself – wondering if you can really make this business venture work – this is a little pep talk for you. Whether your launch didn’t result in as many sign ups, your engagement on social has tanked for no apparent reason, or you have forgotten why you’re building this business at all, this episode is designed to help you remember that YOU CAN DO THIS. Pop it in your ears anytime you’re feeling a little low or uncertain for a mindset shift that will help you keep moving forward and take the next right step. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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241: Using Your Head & Heart to Choose Your Niche
17/09/2023 Duración: 11minIn this episode, I dive into one of my FAVORITE topics – thanks to a dear listener. And that is CHOOSING A NICHE. First, I’ll be defining what niche actually means because it’s so important to ground ourselves in why choosing one matters. And then I’ll be answering this week’s question all about how to choose a niche when you feel drawn to multiple – and how to tell if that choice will be profitable. So, if you’ve ever struggled with this very vital piece of the business puzzle, this episode is a must listen. This is a favorite topic of mine because I believe – and have seen how – powerful choosing a niche is. Yet, SO MANY PEOPLE are scared to choose a niche, to exclude people, and to make the wrong choice. Maybe you’ve felt this way too? Be sure to listen for 3 key tips to help you choose a niche that feels deeply aligned with you right now – and why it’s also so important to bring both masculine action and feminine flow into these business decisions. To submit your question, visit the show notes. Follow
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240: How to Weave Your Story Into Your Brand
10/09/2023 Duración: 09minIf you’re someone who’s been unsure about how to integrate your story or stories into your content – or you’re just curious why storytelling is a powerful tool, this episode is for you! Inside, I share my top three tips for using stories to build trust with your reader, showcase the impact your services have on your clients, and more. I also share a few storytelling examples that you can apply to your own business right away. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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239: A Guided Meditation to Clarify Your Right Next Step
03/09/2023 Duración: 14minIn this week’s solo episode, I’m leading you through a grounded guided visualization exercise to help calm your nervous system and help you connect to your inner wisdom. If you’re feeling frazzled from too much information, too much stimulation, or too much stress, this is sure to help you find your center again and clarify what your right next step is in your business. Whether you’re at a crossroads or need to make an important decision, this exercise will help you honor your truth. This is something I highly recommend integrating into your daily life if possible so that you are firmly rooted within yourself and connected to your intuition and creativity vs. getting knocked off course by comparison or the chaos of the world. So, pop in those earbuds, take a break from the social media, emails and news, and connect within. To submit your question, visit the show notes. Follow Me On: Facebook Instagram
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238: The Art of Creating an Audience That Converts
27/08/2023 Duración: 10minIf you’ve ever felt like you had to aggressively pursue potential clients in order to sign them or that you need to grow your audience as fast and as big as humanly possible – this episode is for you. As you’ll hear, I used to subscribe to the same way of thinking when I started my business, but I didn’t conform and instead followed my instincts to be a genuine person AND take aligned action in order to get clients. Inside the episode, I share some of my best tips on how to surprise and delight your followers, subscribers, and fans so that you develop a deeper, more trusting relationship that is much more likely to result in client relationships in the long run. So, if you want to lead with love too – not pushing or convincing your people to work with you – and witness the power of that approach, be sure to pop those headphones in and listen to this 10 minute dose of wisdom. To submit your question, visit the show notes. Follow Me On: Facebook Instagram