Sinopsis
This podcast covers everything from what to do if you're business is attending a trade show, to how to market and brand your company through design and story. Listen to Highway 85 Creative's CEO Guy Zwick and featured guests as they share great knowledge and insights, so you can make sure you to make the best out of your next trade show.
Episodios
-
Small & Mighty Tradeshow Assets
07/06/2018 Duración: 08minCreative Director Guy Zwick explains how to do more with less with a 10 x 10 tradeshow booth setup while still meeting goals and staying under budget.
-
Creative Spaces Podcast Introduce Studio 85
07/06/2018 Duración: 12minGuy and Scott introduce their new Production Director Joe Anderson and go into detail behind the vision and direction of Studio 85; a new community, resource, for small business to produce podcast and content for their audiences.
-
Exhibitor Live 2018: Warp Exhibits
06/04/2018 Duración: 23minWarp Exhibits joins Creative Spaces to talk about Tension Fabric Structures and the unique relationship it has with trade show companies.
-
Exhibitor Live 2018: Goods That Do Good
06/04/2018 Duración: 15minSoul Swag stops by our podcast show during ExhibitorLive to talk about their company and their charity in Nepal.
-
Exhibitor Live 2018: International Trade Shows
06/04/2018 Duración: 08minIn this episode, long-time exhibit professional, Mark Flynn, discusses the trade show opportunities available overseas and what's trending in the industry today.
-
Exhibitor Live 2018: Trade Show Education
06/04/2018 Duración: 14minIn this episode we're joined by the Program Director of Exhibitor CTSM on the show floor at ExhibitorLive. We also learn more on how Exhibitor chooses their topics for their sessions, stays on top of the trends, and the most important part of education; applying what you learned.
-
Exhibitor Live 2018: Trade Show Training & Interaction
06/04/2018 Duración: 27minExhibitor and MarketTech 360 join us to chat why technology will never replace trade shows, training, and why your best field sales person might struggle on the show floor.
-
Exhibitor Live 2018: PeopleNet
06/04/2018 Duración: 18minEmma Bica of PeopleNet joins us from our booth on the last day of ExhibitorLive. Our Director of Operations Angelina is roped in to talk Minnesota lingo, how Emma helped Exhibitor bring social media education into the show, and bringing social media to older generations that aren’t as comfortable with it.
-
Exhibitor Live 2018: Cirque To Work & Exhibitor City News
06/04/2018 Duración: 17minDon Colliver of Cirque to Work and Don Svehla of Exhibit City News join us for some clowning around from the show floor at ExhibitorLive. We discuss how technologies like Skype and virtual conferences have improved trade shows rather than replacing them, how experiences have become more important, and what it all boils down to: engagement.
-
Exhibitor Live 2018: Bemidji State University Design Students
06/04/2018 Duración: 15minThis episode has us super excited about the next generation of designers coming into the industry! In this episode of the Creative Spaces Podcast a group of design students from Bemidji State University in Minnesota join us from ExhibitorLive to talk "Minnesota nice", the only exhibit design bachelor’s program in the country, and our old timers pass some wisdom down.
-
Exhibitor Live 2018: Ark Media
06/04/2018 Duración: 14minRebecca McFarland and David Pott of Ark Media join us at ExhibitorLive to discuss using data to tell stories, the sweet spot to change behavior, and improving collaboration. We also have a great discussion on the tendency to design around using new exciting technology, rather than really thinking about our goals and the story we want to tell and then how to incorporate technology into that journey.
-
Exhibitor Live 2018: Trade Show News Network
06/04/2018 Duración: 28minThis episode comes to you from the show floor at ExhibitorLive! Candy Adams (aka The Booth Mom) and John Rice from Trade Show News Network talk paying it forward, playing to your strengths, and the evolution they’ve both seen in the industry over their decades of experience.
-
Here’s to 2018: Domination
19/02/2018 Duración: 20minWe discuss the new year, and how H85 is posed to dominate with new people, new projects, new processes, new capabilities, new buildings, and new clients!
-
Lessons in Marketing: Keep It Simple
12/02/2018 Duración: 12minGuy swings by the PHX studio to offer a simple marketing tip, given by a client.
-
Pro Wrestling, New Hires (Hello Deebo), and Giving Thanks to a Perfect 2017
06/02/2018 Duración: 18minIn this episode we introduce Dustin, a colorful fella with graphic design and production chops… and a wresting fetish :) We also explore the year that was, 2017. We give thanks, and discuss the growth and momentum created.
-
Trade Show Case Study: Nexus 21 and Planning for Success
21/12/2017 Duración: 50minNexus 21 is a poster child for how to do trade shows right. Listen to how they wow their customers, prospects and partners at their events. Guiding philosophy — 3:15 When do you start your show planning process ? — 7:29 Lead Generation and lead follow-up — 11:50 Customer outreach, pre-show promotion, unique give-aways — 20:15 Social Media Integration — 28:30 Media coverage and industry influencers — 34:34 Budget and ROI — 41:15
-
Success Criteria and Amped Services
10/11/2017 Duración: 27minIn this episode, Guy Zwick talks about the "Success Criteria Consultation" Highway 85 Creative has with all of its clients. We also dive into the details of Amped Services.
-
New Project: Healing Solutions Trade Show Display
06/10/2017 Duración: 14minIn this episode, we will discuss the trade show display Highway 85 Creative designed and constructed for Healing Solutions. Guy Zwick will talk about the importance of being prepared for your event.
-
BuyDirectGraphics.com: Your Personal Graphic House
06/10/2017 Duración: 14minIn this episode, we are introducing Sean and BuyDirectGraphics.com. BuyDirect Graphics is your online marketplace for all of your graphic design needs.
-
Pop Up Displays: Renting, Buying, Tips & More!
21/09/2017 Duración: 22minIn this episode, we dive into everything related to pop up displays as well as fabric displays and their rise in popularity. From renting, buying and tricks to the trade, you'll want to listen to this episode!