Appmasters.co - App Marketing, Business & Promotion With Steve P. Young

Join this workshop as Steve dives into the world of Apple Search Ads and everything you need to know to run successful campaigns. You will discover how to set up campaigns, how to manage bids, and the best way to go after your competitors' keywords. Lastly, you will see Steve create a sample campaign for an app from the audience. Thank you to App Promotion Summit! https://apppromotionsummit.com/ https://www.youtube.com/@apppromotionsummit You can watch this video: https://youtu.be/vWpuH1kJREc Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than

Today's guest has directly managed £30,000,000+ figures in marketing budget in the last 7 years. He is currently the Chief Marketing Officer at Nude - the fintech app that helps you start building your first home deposit

In this video, we'll discuss the concept of scope creep and how to avoid it while developing a mobile app. Scope creep refers to the gradual expansion of a project's requirements beyond its original scope, which can result in missed deadlines, increased costs, and decreased quality. We'll explore some practical tips and best practices to keep your project on track and prevent scope creep from derailing your mobile app development efforts. These include setting clear goals and objectives from the outset, defining a comprehensive project scope, establishing a solid project management plan, and effectively communicating with stakeholders throughout the project lifecycle. Whether you're a seasoned app developer or just starting out, this video will provide valuable insights and actionable strategies for avoiding scope creep and delivering a successful mobile app project. So sit back, relax, and let's dive into the world of mobile app development without the fear of scope creep! Learn more: htt

In this video, we will provide you with a comprehensive guide on how to efficiently manage a mobile app development project. Whether you are a project manager or a developer, this video will give you practical tips and techniques that you can apply to your app development projects. We will cover various topics including project planning, team management, communication strategies, task delegation, and project tracking. You will learn how to effectively plan your project, set achievable goals, and manage your team's workload. We will also share communication strategies that will help you keep everyone on the same page and ensure that your project stays on track. By the end of this video, you will have a solid understanding of how to efficiently manage a mobile app development project, and you will be equipped with the tools and knowledge to ensure that your next project is a success. Learn more: http://b7dev.com/ https://www.linkedin.com/in/chaim-sajnovsky-5003494/ You can watch this video: https://youtu.be

Today's guest is the Head of App Growth at App Masters. She will break down the ASO strategies working today along with new case studies that will blow your mind. You will discover all the key elements for ASO - the ones to pay attention to and the ones to ignore. Also, she will share the most impactful strategies to help indies grow downloads and revenue. Learn more: https://www.linkedin.com/in/rafath-hajira/ App Audits: https://play.google.com/store/apps/details?id=com.sendfaxonline&hl=en_US&gl=US https://play.google.com/store/apps/details?id=com.geomatey.android.flagtrainer You can watch this video: https://youtube.com/live/pflgR1kFzoY Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your a

This presentation was given at MGS Vegas in Feb 2023. Looking to increase your app's subscriptions? Look no further! In this video, we outline proven strategies that are backed by data to help you increase your app's subscription rate. Whether you're a seasoned app developer or just starting out, these strategies will help you attract more subscribers and grow your revenue. Our team of experts has spent countless hours researching and analyzing data to come up with the most effective strategies to boost your subscription rate. From pricing and promotional tactics to user engagement and retention strategies, we cover it all in this comprehensive video. We'll walk you through step-by-step on how to optimize your app's user interface, create effective marketing campaigns, and track key metrics to measure your success. Our data-driven approach ensures that you'll get results that are both measurable and sustainable. So if you're ready to take your app's subscription rate to the nex

This presentation was given at MGS Vegas 2023. In this video, we'll explore some of the most effective early-stage strategies for generating revenue. You'll discover how to effectively create email campaigns that drive sales, how partnerships led to 1,000 activations, how online quizzes can be more effective than app paywalls, and how to turn Instagram followers into app subscribers. We'll start by discussing the power of email marketing and how it can be used to build a loyal customer base. You'll learn how to create effective email campaigns that grab attention and drive sales. Next, we'll delve into the world of partnerships and how they can be used to boost your app's user base. You'll discover the secrets of successful partnerships and how they can help you grow your business. Then, we'll move on to quizzes and how they can be used to generate sales. You'll learn how to create quizzes that engage and excite your audience, driving them towards your product. Finally, w

Today's guest was among the first 500 developers on iOS and has never stopped building apps ever since. In this workshop, we're going to discuss all about mobile subscription growth and funnel optimization. You will discover how to maximize your mobile subscriptions, why adding video improves your conversions, and how incorporating "micro-interaction" is a great way to increase users' time spent on the paywall. Jeff Grang is the Co-Founder / CPO at Purchasely. App Audits: https://vidcap.app/ https://apps.apple.com/fr/app/cryptomarket-portfolio/id1494691514 You can watch this video: https://youtube.com/live/QLh1FyBCewg Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted

Today's guest generated over 1M downloads with a minimum viable product (MVP). You will learn her pre-launch strategies, how she's talking to her users to build a product that they'll love and how she's building her tech team. Mila Banerjee is the CEO and Founder of Pronti. Mila has been an entrepreneur for the last 11 years, creating and selling businesses in 5 countries – including an online retail company in Europe. She has a love for technology and business that started with programming in the late 1990s. Her passion for understanding visual data and experience with the online retailer’s struggle to be found online led her to found Pronti AI, a wardrobe assistant that is changing the way we dress and shop. Mila has 7+ years of board experience from 4 different Board of Director roles. Mila also has a passion for coaching and has been a startup Business Advisor – Deeptech/AI with University of Waterloo’s Velocity Incubator. App Audits: https://play.google.com/store/apps/details?id=in.inspirelabs.grabon&

In this workshop, you will learn how today's guest grew his mobile app from zero to 100K downloads using a social media tactic that is completely free. You will discover insights on how storytelling can be the basis for a strong user acquisition strategy. You will learn how to craft compelling stories that connect with your target audience, how to use social media platforms to share those stories, and how to measure the success of your storytelling based on user acquisition efforts. Born and raised in Cuenca, Ecuador, Francisco is a husband, father of two boys, and entrepreneur. He started and sold 3 companies before turning 25.  Now he is the Co-founder and CEO of Storybook, a parent-child wellness and sleep app that has been featured by Apple as “the best for bedtime” with over 2M downloads and ranked as the #1 parenting app in 90 countries.  He holds a Business Degree and a Master's in Communication from RMIT, Australia. Learn more: https://apps.apple.com/app/storybook-sleep-massage-app/id1355190

Are you tired of losing potential customers because of your mobile paywall? In this video, we'll go over some tips and tricks for optimizing your paywall for a better user experience and increasing your in-app subscriptions.  We'll cover topics such as placement, design, and overall usability to help you increase conversions and boost your revenue. By following these strategies, you can make the most of your mobile paywall and keep your customers coming back for more. Jake Mor is Co-Founder & CEO at Superwall. Previously he built and grew FitnessAI to 5M in revenue over 4 years. Went through YC for both FitnessAI and Superwall, and raised a seed round for each. Learn more: http://jakemor.com/ App Audits: https://play.google.com/store/apps/details?id=com.kalantos.shakelight https://apps.apple.com/us/app/bells-by-iron-revival/id1554919084 You can watch this video: https://youtube.com/live/h_9dyOe3ufA Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your a

In this must-watch video, we show you step-by-step instructions on how to study TikTok viral trends and create content that will get your app to the #1 spot in a specific category.  With over a billion users worldwide, TikTok is one of the most popular social media platforms, and in this video, we explore why it is so popular and how you can use it to your advantage. We delve into the importance of finding viral trends on TikTok, which can help you create content that resonates with your audience and increases engagement. We also explore how to use hashtags for TikTok SEO, which is crucial for ensuring that your content is discoverable and reaches a wider audience. In this video, we share practical tips and techniques that you can use to study TikTok trends and create content that goes viral. From analyzing popular hashtags to studying the content of your competitors, we cover everything you need to know to create engaging and shareable content. If you're an app developer or entrepreneur looking to incre

In this exciting case study, we explore how an app developer was able to 4x his revenue from $250 to $1,000 a month with just 15 downloads a day. We dive into the nitty-gritty details of how he achieved this feat by implementing a few strategic changes. In the video, we discuss the importance of tracking Firebase events and how it helped the developer gain valuable insights into how users were interacting with the app. By understanding which features were being used the most, the developer was able to optimize the app and improve the user experience, which ultimately led to increased revenue. We also discuss how the developer tested a longer pricing page, which allowed him to showcase more features and benefits of the app. Finally, we explore how the developer tested his pricing plans, which enabled him to find the perfect balance between pricing and value. By experimenting with different pricing structures, the developer was able to find the sweet spot that resulted in maximum revenue without deterring poten

Attract wealth & become a magnet to money!  In this video, we'll show you the secrets to marketing like a rock star and how to break free from the 9 to 5 mentality.  With our proven techniques, you'll learn how to become a money magnet, grow your income streams, and live life on your own terms.  Michele Blood is a successful, multi-talented lady. Michele was a successful songwriter and rock singer in Australia and after a near-fatal car accident, while in the hospital with many serious injuries, she created positive Affirmation Songs which not only healed her body but also took her to worldwide success.  These Affirmation songs affect the left and right hemispheres of the brain. Lyrics, the left hemisphere, and melody and music, the right hemisphere so the new, positive messages go straight to the subconscious mind. This is why millions of people worldwide have downloaded her Affirmation Power songs. In addition to creating Magnet To Success™ products and seminars worldwide, her public

In this case study, we share how we were able to double sales for our client by optimizing their onboarding and paywall screens.  This is a great example of how tiny optimizations can breathe life into your app. By the end of our optimization efforts, our client saw a 2x increase in sales and a 4X increase in ad revenue, as well as higher engagement and satisfaction from their users.  This case study highlights the importance of continuous improvement and data-driven decision-making when it comes to improving conversion rates and driving business growth. You can watch this video: https://youtu.be/mFcJGHamqzY Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and makin

New to TikTok Ads?  In this video, we'll cover everything you need to know to get started with advertising on TikTok.  And how today's guest grew to 300,000 downloads in less than 12 months all with TikTok ads. We'll discuss what a recommended starting budget is, how to use Spark Ads, and most importantly, how to create the right creatives that drive low-cost downloads.  If you're looking to increase your reach and drive more downloads, then this video is for you! Watch now to learn all about TikTok Ads and how to make the most of your advertising efforts.  Topics covered: - How to scale spend up without sacrificing performance  - Always reply to comments - How to use your organic account and ads account in tandem (to help each one out) - Key metrics which suggest a top performing ad Jake Carp is the Co-Founder of Steppen, the #1 Gen Z fitness app, incorporating habit formation research and gen z behavioural trends to help young people build a healthy habit around fitness. He's 22 yea

In this video, I'm going to show you an unbelievable pricing strategy that generated 38X more sales – and it's easy to implement! This strategy is based on psychology and app marketing, and it can work for any app. If you're looking for a growth hacking strategy that can work quickly and easily, then this is the video for you! You can watch this video: https://youtu.be/2LLokZQyCL8 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com an

In this video, we're taking apart a $5 million per month app to uncover its revenue generating strategies.  Discover why it's more effective to request a sign-up after payment and how gated content is the future of app monetization. Join us as we explore the business side of the app world and learn how to increase your app's earnings. You can watch this video: https://youtu.be/Mq-bhaq7Fhs Featured app: https://www.calm.com/ Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out

Learn how to effectively use subscription promotions, create multiple streams of income, and understand the psychology behind why users subscribe. Get actionable tips and strategies to drive subscriber growth and increase your revenue. Don't miss out on maximizing your app's potential - watch now! Alexander Guerra is the Head of Monetization at baz superapp.  He is also a consultant on Platform and Pricing Strategy for start-ups and big corporations. Before joining baz, Alexander was a Lead Manager at Uber Technologies where he was responsible for building the SuperApp strategy globally and rolling out multiple revenue management tactics for profitable growth. App Audits: https://apps.apple.com/us/app/screenplay-app/id1550223099 https://apps.apple.com/us/app/gronda/id1164423781 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. B

Welcome to this video on Marketing Mix Modeling (MMM)!  In this tutorial, we'll be diving into the world of marketing analytics and discussing how you can use Marketing Mix Modeling (MMM) to optimize your marketing spend and improve your ROI.  MMM is a statistical approach that helps companies understand the impact of different marketing tactics on sales and how to allocate their marketing budget most effectively.  Whether you're a marketer, data analyst, or just interested in learning more about marketing analytics, this video is for you. So sit back, relax, and let's dive into the world of Marketing Mix Modeling! Learn more: https://www.airbridge.io/ Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the ri