Sinopsis
Interviews with the most admired app developers, designers and marketers including the minds behind Crossy Road, Facebook Messenger, Shazam, Tweetbot, Clear, and more.
Episodios
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Uncovering the Secrets of Your Competitor's App Store Optimization Strategy!
31/01/2023 Duración: 13minIn this video, we'll be diving deep into the world of app store optimization (ASO) and uncovering the secrets of your competitor's strategy. We'll show you how to analyze their keywords, app title, and descriptions to understand what's working for them, and how you can use that information to improve your own ASO. We'll also discuss the importance of keeping an eye on your competitors' ratings and reviews, and how they can impact your own app's visibility in the app store. Whether you're just getting started with ASO or looking to take your optimization to the next level, this video has something for you. So, don't miss out and hit the subscribe button now! Learn more: https://asomobile.net/en/ Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It giv
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The $7,500 App Store Optimization Framework
30/01/2023 Duración: 01h21minToday's guest charges $7,500 for the app store optimization framework that you are about to discover. Sharon Torten, CEO and Founder of The ASO Academy, is an independent ASO consultant and was previously the VP of Organic Growth at Moburst. She's worked on apps including: Bumble, Dropbox, iFit, Fetch Rewards, Raid Shadow Legends, Games2win, and more. Here's what we will cover - The $7,500 ASO Framework - ASO Factors That Actually Matter - How ChatGPT is Impacting App Store Optimization - ""The Spike Method"" to increase keyword rankings - How to Calculate Downloads by Keywords on iOS App Audits: https://apps.apple.com/ca/app/wutup-hanging-out-made-easy/id1526008543 https://apps.apple.com/us/app/id6444356127?l=en SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by mi
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Do This to Increase Your AdMob Show Rate
26/01/2023 Duración: 14minIn this video, you'll learn how to increase your AdMob show rate and avoid common mistakes that app developers make. Additionally, you will also discover a good show rate to aim for and how you can track and measure your progress. By understanding what a good show rate looks like, you'll be able to set realistic goals for yourself and make data-driven decisions to optimize your AdMob ads. Whether you're a new or experienced app developer, this video will give you the knowledge and tools you need to boost your AdMob show rate and increase your revenue. So, if you want to learn how to increase your AdMob show rate and create more successful apps, be sure to watch this video! Learn more: https://www.linkedin.com/in/siddharthgupta89/ https://appbroda.com/ https://appbroda.com/slack-community SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investmen
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This ChatGPT App Makes $200K a Month
24/01/2023 Duración: 13minIn this video, we take a deep dive into the inner workings of a successful ChatGPT app that makes $200K a month to uncover the secrets to its success. From understanding the technology behind the app, to analyzing its business model and marketing strategies, we cover it all. You'll learn how the app leverages the power of AI to provide valuable services and how it monetizes those services to generate revenue. Whether you're a developer, entrepreneur, or simply interested in the future of AI, this video is a must-watch. Get a glimpse into the potential of ChatGPT technology and learn how you can apply these insights to your own business or projects. ChatGPT App: https://apps.apple.com/app/genie-chat-gpt-ai/id1658377526?uo=2 SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone’s new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app ado
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The ULTIMATE Mobile App Sales Funnel
23/01/2023 Duración: 01h29minIn this video, we'll be discussing the app marketing sales funnel and how to effectively use it to grow your app and increase revenue. This growth strategy focuses on activating and engaging users at each stage of the funnel, from awareness to purchase. First, we'll cover how to attract potential users and build awareness of your app through targeted advertising and organic downloads. Next, you will discover discuss strategies for converting those users into active and engaged users. Finally, we will cover how to retain and monetize those users through tactics such as subscription models and in-app purchases. By implementing these strategies, you can effectively guide users through the funnel and drive growth for your app. Hannah Parvaz is the Founder of Aperture. A multi-award-winning marketer, coach and mentor, Hannah was named App Marketer of the Year in 2019 and has spoken internationally on the future of app growth, privacy, and leveraging data analytics. Having worked with more than 20
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Why This Method of Stimulating Subscribers Works SO Well
19/01/2023 Duración: 01h10minWe show you how to increase trial activations into paying customers using paywall optimization and email marketing. Discover the strategies and techniques you can use to optimize your paywall to convert more visitors into trial users, and how to use email marketing to nurture those trial users and turn them into paying customers. You'll also learn some best practices for email marketing, such as segmentation, personalization, and testing, to help you get the most out of your campaigns. If you're looking to increase your trial activations and grow your app business, be sure to watch this video and learn how to use paywall optimization and email marketing to achieve your goals! Connect with Hannah Parvaz: https://www.aperture.london https://www.linkedin.com/in/hnpvz/ Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethr
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Early Stage Growth Strategies
17/01/2023 Duración: 36minIn this video, we'll be discussing growth strategies for a new app. First, we'll go over the importance of targeting niche keywords in order to reach your specific audience. By using targeted keywords, you'll be able to increase your visibility in search results and attract users who are more likely to be interested in your app. Next, we'll discuss the benefits of landing an Apple feature. Being featured on the App Store can greatly increase visibility and downloads, giving your app a boost in growth. Follow these strategies to help your new app grow and become successful. Lastly, we'll talk about bootstrapping an app, which means starting with minimal resources and gradually scaling up as you gain traction. This can be a great way to test the market and make sure there is a demand for your app before investing a lot of money into it. Connect with Ania Wysocka: https://www.rootd.io/ https://www.linkedin.com/in/ania-wys/ Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS W
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Unlock Multiple Revenue Streams with One App
16/01/2023 Duración: 01h03minAre you looking to increase revenue for your app? One of the best ways to do that is by creating multiple revenue streams. In this video, we'll show you how one app generates revenue from various sources. We'll walk you through the different types of revenue streams you can create, including subscriptions, corporate workshops, and more. You'll also learn how to optimize each revenue stream for maximum profit. Suze Yalof Schwartz is the Founder and CEO of the Unplug Meditation App, and the world's first drop-in secular meditation studio, Unplug in Los Angeles. She is also the author of Unplug: A Simple Guide To Meditation for Busy Skeptics and Modern Soul Seekers. Suze's mission is to make meditation simple, accessible, powerful and interesting enough so that everyone will want to practice it and experience the benefits for themselves. Learn more: https://apps.apple.com/app/unplug-meditation/id1188080269 https://play.google.com/store/apps/details?id=com.unplug.meditation https://w
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3X Your App Valuation With These Tiny Optimizations
12/01/2023 Duración: 45minDo you want to maximize your app valuation and create a more efficient app subscription funnel? From improving app subscription funnels to applying the power of tiny optimizations, we'll provide insight into how you can best maximize profits from your app. The key is understanding exactly what metrics app evaluators need to see in order to properly assess your app's value. With this knowledge, you can establish a resilient app subscription funnel that ensures you make the most of every user who downloads it. Additionally, by understanding the science of small wins and implementing them into your app's feature set, users will feel that they’ve accomplished something meaningful every time they use it -- thus establishing brand loyalty along with improved app valuation. Learn more: https://www.bluethrone.io/ https://www.linkedin.com/in/idanwaller/ SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywo
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The TikTok Organic Strategy That Led to 320K App Downloads
10/01/2023 Duración: 38minMeet Steven Cravotta who created the Wordle app and what happened with the NY Times Wordle app took off. In this video, we'll be showing you how to use TikTok organic videos to drive app downloads. You will discover the EXACT strategy to find content that you can create that has the highest potential to go "viral". Discover: - How to use hashtags to find the most "viral" content - How to use trending music to set up your TikTok for maximum exposure - Why creating series videos increases your TikTok profile - How to increase your brand search traffic using TikTok First, you'll want to create a TikTok account for your business or product and start posting engaging, creative content that showcases your app's features and benefits. Make sure to include a call to action in your video asking viewers to download your app. Next, use relevant hashtags and participate in TikTok challenges to increase the visibility of your videos and reach a wider audience. You can also use TikTok's paid advertising options to bo
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Mobile User Acquisition: How to Get Started and What You Need
05/01/2023 Duración: 34minIn this upcoming masterclass, you will discover the marketing infrastructure you need before you begin any paid marketing or user acquisition campaign. You will discover: 1) What is an MMP? 2) SKAdNetwork Disruption 3) Where to start with user acquisition (UA) 4) UA best practices From the best ROI ad platforms available to crafting compelling ad copy and targeting the right audience, we will cover it all. We will also be sharing case studies and real-world examples to help you see the concepts in action. Whether you're a beginner or an experienced marketer looking to level up your paid marketing efforts, this video has something for everyone. Niels Beenen is the Strategic Partnerships at Singular. This video is part of the Indie Heroes Virtual Bootcamp held last November 8, 2022. SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check th
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How to Maximize App Store Optimization Seasonality
03/01/2023 Duración: 41minHow do you maximize ASO seasonality? Did you know that different keywords may gain popularity based on the season? You will discover how to leverage seasonality with unique creatives, in-app experiences, and in-app event cards to boost conversion rates. Also, you'll discover how to improve the retention rate of your current users. In addition, you will learn how to optimize your keywords, creative and your entire app store presence. Pelin Culha is the UA Advisor & Apple Search Ads Client Partner at Mobile Action. App Audited: https://apps.apple.com/app/da-vinci-kids-fun-learning/id1169403787?l=en&platform=iphone This video is part of the Indie Heroes Virtual Bootcamp held last November 8, 2022. SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net. Got an app idea that you think will be the next unicorn? But
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Indie Success Stories of 2022
26/12/2022 Duración: 01h24minDiscover how 2 indie developers made small changes that had a huge impact on their app business. I am so grateful to the YouTube audience that for our last live stream of 2022, I wanted to highlight success stories from the audience. You will discover: - The impact of transitioning from one time in-app purchases to subscriptions - How to get featured by Apple as an indie developer - How to use behavioral science to increase sales - The strategies to get to your first $1K MRR Learn more about: https://halmi.sk/ https://viktormaric.com/ App Audits NoMOGasTax.com https://play.google.com/store/apps/details?id=text.editor.wordprocessor.writer.wordpad https://play.google.com/store/apps/details?id=com.project.rbxproject&hl=en_US&gl=US SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net. Got an app idea that you th
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App Builder for Coaches
19/12/2022 Duración: 01h07minLooking for a no-code app builder for your coaching or course business? Breakthough powers apps for some of the biggest coaches in the fitness, meditation, and lifestyle industry. Sunny Dulay is the Founder and CEO of Breakthrough. Prior to Breakthrough, he independently built and launched several mobile apps that were shut down by large companies that only integrated his features several years later. Headspace - the meditation app that changed Sunny's life. So he decided to chase his passion of building apps and self improvement with Breakthrough! App Audits https://play.google.com/store/apps/details?id=dev.refa.studentpath https://www.tembride.com/ SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more
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Mastering Retention: How to Design Surprising User Experiences
12/12/2022 Duración: 57minRetention is such a critical part of any business, but one of the toughest to get right. Tom Hammond, Co-Founder & CEO at UserWise, shares how to create liveops and design surprising experiences that draw users back each day. You will also discover, how to integrate user acquisition (UA) and marketing into the product exerience to create the ideal user journey. Tom Hammond is a serial entrepreneur currently focused on building out UserWise, the first liveops platform designed to help apps and games deliver personalized experiences to users to boost engagement and revenue. App Audits: https://apps.apple.com/de/app/dual-space-pdf-for-whatsapp/id1537878096?l=en https://play.google.com/store/apps/details?id=com.headlinenetwork.app SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.&n
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Early Stage Growth Strategies That Led to 2M+ Users
05/12/2022 Duración: 01h08minAnia is the Founder and Creator of Rootd, a mobile app for panic attacks and anxiety relief. She has grown to help over 2 million users in over 150 countries and has been featured on the App Store 100+ times. Discover how she created a mission-led business, how she overcame the early "no's" before finally breaking through, and why she decided to bootstrap her business instead of seeking investment capital. More About Ania: Ania has been selected for a Developer Spotlight by Apple, as a “30 Under 30” winner by BC Business, a "Canadian Woman in Tech You Should Know" by the Daily Hive, and one of “20 Women Entrepreneurs to Watch” by Founders Fund. Rootd has been named "App of the Day" in multiple countries, and as one of the "best apps for anxiety" by Healthline, Cosmopolitan, and Women’s Health, and was featured in the Time Magazine special edition: The Age of Anxiety. App Audits: https://play.google.com/store/apps/details?id=com.todolist.planner.diary.journal https://apps.apple.com/us/app/lif
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5 Key Metrics to a Consumer Subscription Service
21/11/2022 Duración: 01h02minDiscover the 5 key metrics that you MUST pay attention to when growing your subscription app. App Audits: https://apps.apple.com/us/app/mi-nu-ti-ae/id1192323032 https://apps.apple.com/rs/app/i-am-positive-affirmations/id1591901241 SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message
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Market Research for Top Charting Apps & Games
14/11/2022 Duración: 01h01minDiscover how to evaluate game and app ideas from marketing perspective. Get a step-by-step guide on what trends you should be looking for, what features to build, and common mistakes to avoid. Stan is VP of Product at AppMagic with over 10 years of experience in the IT industry and a special love for games and education. App Audits: https://apps.apple.com/in/app/kivi-vpn-fast-secure-proxy/id1613664487 https://play.google.com/store/apps/details?id=com.Husar901.DwarvesAdventure&hl=en&gl=US SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Inst
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The Mobile Growth Stack
07/11/2022 Duración: 01h11minThe Mobile Growth Stack is a framework that helps marketers, founders and growth practitioners develop and evolve a strategy for growing the user base of a mobile product or product portfolio. The stack can be applied at any stage during a product’s lifecycle and to many different business and financing models, although some layers and elements of the stack will be more relevant at different stages of the business. Andy Carvel is the Partner at Phiture. Learn more: https://phiture.com/mobilegrowthstack/ https://twitter.com/andy_carvell App Audits: https://apps.apple.com/us/app/point-acupressure/id1528501360 https://play.google.com/store/apps/details?id=com.bluethread.bluethread SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? G
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Using User Research to Increase Revenue
31/10/2022 Duración: 01h02minUncover the secrets to providing real value to your users. Discover the power of letting your users guide the product roadmap and monetization strategy. We'll cover how to use quantitative and qualitative research to better understand what will compel users to hand you their money month over month. Jenny Kay Pollock is the Lead Subscription Monetization Manager at TogetherLabs. Learn More: Portfolio Site with Resources: https://www.jennykaypollock.com/ LinkedIn: https://www.linkedin.com/in/jennykaypollock/ Company Site: https://togetherlabs.com/ Twitter: https://twitter.com/Jennykaypollock App Audits: https://apps.apple.com/us/app/id1519809235 https://apps.apple.com/us/app/bells-by-iron-revival/id1554919084 SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.