Outside By Design

"We have to be able to tell our own stories."   This week we're joined by Martina Duran, co-founder of Textured Waves. Textured Waves is a collective of women of all shades, riding the waves - founded by BIPOC surfers for BIPOC surfers. Martina talks about their short film "Sea Us Now," her journey of self-acceptance and how it coincides with the ocean, and how brands can better represent their customers.   Follow Martina: @texturedwaves @duranmc texturedwaves.com Watch Sea Us Now   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"Integrity is doing what you said you would do when you said you would do it." We're joined this week by Vanessa Faye Foerster, Mental Endurance Coach and triathlete! Vanessa will get you fired up to tackle life's challenges. She talks about building integrity with yourself, how we shouldn't fear failure, and how she's working to diversify the starting line in triathlon. This is a woman you want to be following on your feed! Follow Vanessa: @vanessafayefoerster vanessafayefoerster.com diversifytriathlonmovement.com   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"I want to be more of a master of some things than a Jack of all trades, master of none." We're joined by freelance illustrator and graphic designer Justine Yeung. Justine shares about her journey to freelancing, the struggles she faces, and how she volunteers her work to make a difference. This is a great episode for those who might be starting out on a new path! Follow Justine: @wheresjustine wheresjustine.com Shred the Patriarchy   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"I've had that experience working for a big company of being like, what goes on in that boardroom? And why does this group of people have so much power over my career and over my life and over this company? Why is it so secretive and why is it all men?" This week we're joined by Alex Hanifin, co-founder of Alpine Start Foods and Women on Boards. Alex chats about being a young woman in big pitch meetings, how her team got Alpine Start off the ground, and what she's working on now to encourage diversity in the boardroom.  Follow Alex: ​@ahanifin LinkedIn @alpinestartfoods alpinestartfoods.com   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

Today we're joined by hand lettering artist (and athlete) Chie Tamada! Chie talks about meshing athletics and the outdoors with her creative pursuits, how she approaches brands, and how she feels about talking $$ with clients. Be sure to check out her Instagram to see her incredible work in action! Follow Chie:  @chie.tamada chietamada.com   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"The bicycle is a powerful tool for change all over the world." This week we're joined by Caeli Quinn, co-founder and Executive Director at Climate Ride. Caeli talks about why charitable rides work, how Climate Ride pairs adventure with philanthropy, and how climate justice and racial justice go hand in hand.  Follow Climate Ride: www.climateride.org @climate_ride Why Every Environmentalist Should Be Anti-Racist Climate Activists Embrace Racial Justice   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"I'm not one to wait for others to give me permission." This week we're joined by Latasha Dunston, AKA Jitterbug Art. Latasha speaks about negotiating with brands as an artist, how she broke into the outdoor industry, and how her hard work has allowed her to become a full-time artist. We hope this episode serves to brighten your week as it did ours. Follow Latasha: @jitterbug_art jitterbugart.com Youtube   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"We're going to have conflict no matter what. So how can we communicate through that and how can we be emotionally intelligent working through that?" This week we're joined by Erica Nelson, DEI consultant and Organizational Leadership Developer (and avid flyfisher). Erica talks about leadership vs management, how to determine your leadership style, and representation without tokenizing. Erica gives expert advice to brands and leaders and actionable steps to take to become more aware. Follow Erica: info@consultreal.org @awkwardangler   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

WFH Zoom meetings leaving you beat at the end of the day? You're not alone. Iris and Lisa dive into the science behind why video calls are making us more on edge lately.  Read more: BBC Article TED article on Zoom fatigue Psychology Today on how to recover   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

Cozy up for this one... we're joined by Rumpl CEO and co-founder Wylie Robinson this week! Wylie talks about how Rumpl prioritizes taking care of the earth, adapting to being a new father and a CEO during COVID-19, putting employee engagement first, and more. This episode contains SO much knowledge, so press play! Follow Wylie: rumpl.com @gorumpl   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

TikTok 'til we drop. Elder Millennial Lisa and Baby Millennial Iris discuss their love for the trending video app TikTok. What makes this platform so different? Which of our two hosts is verified TikTok famous? How can your brand get involved? Listen to find out. Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"Surfing forces you to be patient. You just have to roll with the punches." We're joined this week by textile designer and Salt Atlas founder Jess Miyuki! Jessica talks about working at Billabong, freelancing, and her journey to becoming a business owner. She shares her design process, how she had to pivot her business during a pandemic, and why she's drawn to surfing. This episode will have you yearning for the beach! Follow Jess: @jessicamiyuki jessicamiyuki.com @salt.atlas saltatlas.co   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"How we contribute now and how we can continue to contribute shapes that. So let's not sit back and let someone else decide that for us. Let's make our choices now and make the new normal." We're joined this week by Sarah Wood, business management consultant and founder of The Good Talk and Supply Connector (and former VP of Operations at Industry Nine). Sarah shares the process behind founding her COVID-19 relief platform, how communication is shifting in this new normal, and the ways we can adapt and be nimble during these changes. Sarah drops some operations knowledge on this one! Follow Sarah: thegoodtalk.biz supplyconnector.org thegoodsconnector.com   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"It just feels important to share a diverse range of stories and experiences." The queen of podcasting herself is here - Gale Straub, founder of the She Explores podcast and co-founder of Ravel Media. Gale is a well-rounded creative and she joins us to talk monetizing her passions, creating community with intention, and creating content during a pandemic.  Follow Gale: @she_explores she-explores.com @galestraub galestraub.com @ravel.media ravelmedia.co   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"It's not as easy to have the conversation about mental health as it is to have about physical health." We are joined this week by Sara Boilen, clinical psychologist and founder of Sweetgrass Psychological Services (oh yeah, she's also an avid outdoorswoman). Sara joins us to talk about leveling up yourself in this pandemic - including tips on coping strategies, creativity over Zoom, and leadership in times of strife. Sara also dives into mental health stigma and the debate over spending time outdoors right now. You're going to love this episode! Follow Sara: @sweetgrasspsychological sweetgrasspsychological.com   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

We're back with another minisode! This time Iris explains how to nail your first (or hundredth) Instagram Live. It's a little more work than just pushing a button, but it can make all the difference in creating successful live video content! Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"We're SheJumps, not SheStandsStill." Today we're joined by the incredible Claire Smallwood, co-founder and Executive Director of SheJumps. After 14 years of running a nonprofit, Claire has plenty of insights to share about leadership, managing a team of volunteers, and partnering with brands the right way. Claire is our first guest to speak on Level 3: Level Up Your Community and she embodies that spirit wholeheartedly. Take a listen! Follow Claire: @clairesmallwood_ @shejumps shejumps.org   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

"The reason WHEELIE grew is I fell in love with making shit." This week's minisode covers what Lisa hates about marketing and how to embrace the creative process during the era of COVID-19. If you're a business owner, marketer, creative, or leader, this episode will explain why people matter more than numbers and how the athlete mindset helps in business.   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!  

We're back with Season 5 of Outside by Design! Recorded from our homes during social distancing, we finally announce the WHEELIE 2020 initiative: Level Up Yourself, Your Brand, and Your Community. We preview the kind of guests you'll be hearing from this season and encourage you to submit your own suggestions for interviewees! Enjoy the season and keep an eye out for future episodes (and minisodes) launching soon!   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!

Two Slagles in the house! It's the last episode of the year and the last episode of Season 4, so we decided to have a little fun. Lisa's twin sister Sara is on the show today, and they asked each other listener questions about adventures, what annoys each twin about the other, and Sara Slagle's marketing advice. Can they feel each other's pain? Can they read each other's mind? Listen in to find out. Follow Sara: @sarakins316 Sara's Math Youtube Channel   Follow us on Instagram: @wheeliecreative View past episodes, transcripts, Sara's bike, and more info about the show: wheeliecreative.com/podcast Don't forget to subscribe and if you haven't already, please leave us a review to let us know what you think about the show!