Everything Is Marketing

John Stocki is back on the podcast to talk about hospitality, hotels that get it right, and life as an entrepreneur on the road. 

Periscope had its moment as House democrats took to the floor to stage a sit in that was televised not on C-Span but on Periscope. What does that mean for the platform and will that momentum carry over to the NFL broadcasts in the fall?  My Favorite thing today Contact me: Email - Eric@mlive.com Twitter Facebook 

Eric Hultgren talks about the biggest moment in HBO's digital life in 2016 and how they failed miserably when they needed to be on top of their game...of thrones. 

Eric Hultgren talks about the Microsoft + Linkedin merger, what happens when we get ads in the Snapchat stories, and what is the first ever Snapchat movie all about?  Sickhouse

On this episode, we talk about the implications of Buzzfeed and Huffington Post not taking money from the RNC and what that might mean for digital as this presidential campaign moves along. 

Eric Hultgren breaks down Mary Meeker's trend report. Check out the video and the slides below:  Mary Meeker Internet Trend Report

Eric Hultgren tells a story about what happened when he was at the Grand Hotel and how you can use it for your brand.

Eric Hultgren talks about Candice Payne's Facebook video where she wears her newly purchased Wookie Mask from Kohl's. What can marketers learn from this and what does this mean for Facebook Live?  Connect: Email - eric@mlive Twitter - polymathandvine Instagram - polymathandvine Snapchat - polymathandvine

Andrew Hawks runs Those Guys Painting company which has developed a very interesting Snapchat strategy for connecting with clients today and build for where the future is going. 

Nikki Sunstrum will be speaking at #socialcon this week in Ann Arbor and stopped by to talk about why they jumped on Snapchat earlier than most, is the facebook trending topics really a big deal, and should the web be used for cat videos? 

Eric Hultgren and Ryan Knizner talk about Donald Trump's big victory last night and what will that mean for the campaign between he and presumed Democratic candidate Hillary Clinton.

Matt Grajewski joins the podcast to talk about common mistakes made in using or reading the data you get from your website using Google analytics. 

Eric Hultgren and Brady Madden discuss what the NBC/Snapchat deal means for TV, for the Olympic coverage, and for you and your brand. 

Eric Hultgren talks to president and CEO of Branded by Sound about Beyonce's new album that she dropped on Tidal and HBO on Saturday with little fanfare and then quickly broke the internet. Is this a scalable plan for the industry and can it save Tidal? 

Erin Kraker stops by to talk about email marketing and some best practices that will impact SEM (search engine marketing), ROI (return on investment), and help hit your companies goals or KPIs (key performance indicators) You can check out her blog post HERE. Find her in the social space:  email facebook instagram 

Eric Hultgren talks about the AMC CEO dropping the bomb that they are thinking about allowing texting in some of their theaters plus how can small business leverage the disruption in a unique way.

Eric Hultgren breaks down what the new Facebook live update means for you and why you need to play with it this weekend. Plus the new Edison research on car audio  Link here

Eric Hultgren breaks down what it means now that Twitter will stream the NFL Thursday night games on their own platform Twitter: @polymathandvine Instagram: @polymathandvine Snapchat: @polymathandvine

In this episode Eric Hultgren talks about the new research about Snapchat and what the update means for your brand, especially if you are still waiting to jump in.  Jay Baer medium article  Edison Snapchat research 

Most people still start their journey on the internet with a search. How do you show up in that search and what can you do make sure you are making the biggest impact when the customer finds your brand.