Digitally Overwhelmed

Let's talk about your blogging routine. This episode goes through some questions to consider when deciding on your blogging frequency. More information about the podcast: https://digitalbloomiq.com/podcast Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN    

In this heartfelt and inspiring conversation, Cinthia sits down with Heather Anderson—founder of The Mama Hood Collective—to explore what it really looks like to grow a business while raising little ones. Heather shares her journey from indie band frontwoman and marketing strategist to building a thriving mom-focused business collective. They talk honestly about identity shifts, mom guilt, and how to embrace imperfect action in life and entrepreneurship. What We Cover: How Heather's background in music and marketing led to building a business for moms The messy and beautiful integration of motherhood and entrepreneurship Why imperfect action is the key to momentum (and sanity) Embracing multi-identities without apology Why we all need “coworkers” as mom business owners The importance of casting pebbles—taking small consistent action even when it’s not perfect How to build a tribe that supports both you and your family What it looks like to grow a business in the cracks of mom life Ti

Kat Love is a dear friend who creates effective websites for therapists. During this episode, we talk about what it means to have a profitable website today for Therapists, how to use your site more intentionally, and some predictions for websites in the future. Kat's site: www.katlove.com  Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan   More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music:

In this deeply honest and refreshing episode, Cinthia welcomes back friend and returning guest Kara Steinmann, founder of Ravel Collective, for a vulnerable conversation about mental health and entrepreneurship—especially for women founders. Kara shares her personal journey with anxiety, depression, and navigating the dark place—plus how those experiences led her to pivot her work, deepen her mission, and create communities that prioritize mental wellbeing over constant productivity. Together, Cinthia and Kara explore: The under-discussed intersection of mental health and building a business Why slowing down is often the key to greater momentum How founder-driven businesses often mirror our inner worlds Practical shifts (like no-call Mondays) that honor your nervous system The power of community in healing isolation and self-doubt Why your cicada moment might be the secret to your next breakthrough They also talk about the role of medication, therapy, and redefining success on your own ter

After my previous episode with Paul Jarvis, I’ve been thinking a lot about what it means to grow and transform in business. The thing that makes it so confusing is that it’s actually super unique to everyone and that’s why it can be tricky thing to come by, especially when you are thinking of hiring someone to help you in your business. In this episode, I get to talk to Sarah Noked, who owns a Online Business Management Agency, helping her clients systematize and improve the backend of their businesses. During this interview we talk about, 3 elements of growing your business sustainably, what is a virtual office, and how to stop bleeding money in your own business.  Sarah has a lot of information and also shares some tips for how to start systematizing the backend of your own business.  Special page for podcast listeners: Sarahnoked.com/digitallyoverwhelmed   Website Links: Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/emai

The search console is one of the most important tools you want to get familiar with when it comes to your SEO. Plus, it's free! In this episode, I break down what it is and how to start using it.     Website Links: More SEO resources + podcast episodes here: https://digitalbloomiq.com/ Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

I love finding other inspiring women podcasters and Mara Glatzel is one of them. I happened to find her podcast (Needy - https://itunes.apple.com/gb/podcast/needy/id1389278344?mt=2) and immediately connected with her work. In this episode we talk about how women can advocate for their needs, creating a sustainable business in terms of energy (without the burnout), and how to set goals from a centered place. I also ask Mara what metrics she tracks that feel good in her own business. Mara's links: Podcast: www.theneedypodcast.comCycle: maraglatzel.com/cycleInstagram: instagram.com/maraglatzel More about Mara:  Mara Glatzel, MSW, reminds women that they are enough. In particular, she reminds nurturers, natural caregivers, people pleasers, highly sensitive humans, empaths, and women taking responsibility for things that aren’t theirs to own that they are enough. She is an intuitive coach and energy worker who helps women take up space in their lives. In online classes, live retreats, and on her podcast, Needy, Ma

This is such a great question and I know for a lot of you, you are really wanting to understand how this impacts your potential to rank. This is what we talk about in this episode!   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/how-long-should-my-blog-post-be-for-seo Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

This is a great time of year to reflect and actually FEEL your business. What are you working towards? What are your big goals? During this episode with Paul Jarvis, we get into how to question growth and start thinking about impact instead. We also talk about how to define your own success and understand your enough. This episode is for you if you are feeling lost about your north and want to align yourself back to what is right for you and your business. Paul Jarvis is the author of Company of one: why staying small is the next big thing for business. His writing and ideas focus around the contrarian view that business growth isn’t always good, and isn’t always required. https://amzn.to/2RVi0Lp Company of One Book:  ofone.co Paul's Site: pjrvs.com More information about the podcast at digimorphs.com/podcast Interact with me here instagram.com/digimorphs   Website Links: Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 9

I love teaching about SEO! Here are three beginner tips for doing SEO (without the overwhelm!). Get more information about the Traffic Boost Email course here: https://digitalbloomiq.com/traffic-boost   Website Links: Full episode show notes for this episode: https://digitalbloomiq.com/seo-tips-for-beginners Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

It is so exciting for me to get to interview my own mentors when it comes to online business and balancing that with the lifestyle you want. Courtney Chaal is one of those people for me. She runs the Rule Breaker’s club, where she teaches women how to package and sell their brilliance. In this interview with Courtney, we talk about some keys to scaling your business, why it’s important to step out of the solopreneur mindset, and how to motivate yourself to get things done. We also get into how she uses data to improve her sales funnel during a launch and how it determined the success of that launch.   Links from the episode: The Four Tendencies by Gretchen Ruben (https://gretchenrubin.com/2015/01/ta-da-the-launch-of-my-quiz-on-the-four-tendencies-learn-about-yourself/) Denise Duffield-Thomas: https://denisedt.com/   Courtney’s Links: http://www.rulebreakersclub.com https://www.instagram.com/courtneyjohnston.inc/ http://digimorphs.com https://www.instagram.com/digimorphs/ Website Links: Full episode s

If you are a business that focuses on attracting clients who are close to you geographically, this episode is for you. I talk about the difference between doing Local SEO vs. Global (or Web Based) SEO. Website Links: Full episode shownotes for this episode:  http://digitalbloomiq.com/seo/localseo Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

In this episode of the Digitally Overwhelmed podcast I talk about the top mistakes you need to avoid and how to plan for your site migration. I cringe when I hear the horror stories of business owners who didn’t have a plan for migrating their sites.  Here are a few: - 30% drop in site traffic over 3 months - Data gaps (o no data) in their Google Analytics - 404 errors across their entire site that wreak havoc Making sure you have a solid migration plan in place BEFORE migrating your site is key to not losing visits after you launch your new site. Imagine getting so excited about your new site and then discovering that you are actually getting half the visits from your previous site. A bummer no? And if you need extra support with migrating your site, reach out to me here digitalbloomiq.com/contact and we can talk through your migration plan.   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/podcastepisodes/seo-migration-tips Get email updates on all podcast episodes (+ SEO

Let’s talk keywords! In this episode of the Digitally Overwhelmed podcast, host Cinthia Pacheco discusses the importance of effectively using keywords on websites to enhance SEO and attract more traffic.    Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/keywords Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) here: https://digitalbloomiq.com/email 90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

This week on the Digitally Overwhelmed podcast I got to interview author and popular keynote speaker, Mike Michalowicz. I had so much fun interviewing Mike because he has so much wisdom to share about running your small business finance (among other things). Sometimes when it comes to “serious” topics like doing the finances in our business, it can be hard to find resources and frameworks that are motivating to follow. And all of Mike’s books do exactly that: the inspire you to take action, but also give you some clear rules to follow.  In this conversation we talk about bringing comedy to the business world, depression in the entrepreneur community, and how he uses A/B testing in his business to make decisions. Mike Michalowicz is a former small business columnist for The Wall Street Journal; is the former MSNBC business make-over expert; is a popular keynote speaker on innovative entrepreneurial topics; and is the author of Profit First, Surge, The Pumpkin Plan and The Toilet Paper Entrepreneur   Mike Websi

This is such a good question and one that I took for granted in many ways, since I’ve seen how all these skills and roles overlap and connect within many client projects. My first recommendation is that instead of thinking of them as people, think about them as unique skill sets. So you might have someone who is a Web Developer/Web Designer hybrid. Or a Web Developer who also has SEO skills.    There can definitely be cross over between each of these roles.   Also, you might have someone who is a super technical Web Developer, but they aren’t thinking about the overall strategy of how those changes on their website are going to help them reach their business goals. Whoever you hire, make sure you are clear on the role they play in terms of them understanding your business and how you make money.  If you have a specific technical job that you need, of course you can hire someone to just do that. Having a strategic mind on your team, can ensure you are focusing on the right things at the right time and in the r

Last week I did a post on how to start doing SEO on a new site and this week I’m juxtaposing that blog post with this one: doing SEO on older sites (3+ years old). Although all sites have a specific amount of time they’ve been online, when I mention age here, also take into account how intentional you’ve been with your blog writing and SEO. Have you specifically picked and used new keywords? Have you looked at your Google Analytics data? Have you thought about the experience you want people to have when they first find your site?  You could have a site that is over 5 years old and barely attracting any traffic, vs. a 3 year old site that you’ve worked on very consciously, that is brining over 10K visits per month.  To quantify this blog post and podcast episode, I decided to give it a specific number of anything over 3 years but I’d say the 3 - 5 year range is good here. In the future, I might do another episode about even older sites and what it means to them to do SEO.   Website Links: Full episode show not

I’m writing this on a cool fall morning. I was reflecting how these transition months feel strange to me, like my body is out of place, trying to adjust to the shift of temperature. Getting out of bed feels different and overall it’s just a different reality. Maybe that “awkward” feeling is something that also happens when you are first trying to work on your website traffic. Sometimes things can feel off at the beginning and you keep wondering what you are doing wrong. You aren’t doing anything wrong my friends! This is all part of the process of doing SEO and there are some simple steps you can take now so that over time your traffic will grow and it will be easier. I want to clarify that this article is for a website that is already live (I’m considering doing a whole other episode on what to do be before launching your site). And by “new”, I mean a site that is 1 - 3 years old.   Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/new-websites/   Get email updates on all

When I met Lauren several years ago, I was impressed by her approach to connecting with other businesses that could refer work. I was wanting to bring her on to the podcast for awhile to talk about her referral system. During this interview we talk about: How she got started into referral marketing Results from her referral system Where to get referrals and starting to build that process Quality vs. quantity of contacts   Lauren’s Links: https://www.bixamedia.com/ More about Lauren: Lauren Pawell, MBA, helps entrepreneurs generate, qualify and nurture more leads online. She works with business owners on high-impact marketing efforts, so they don’t waste any time or money on tactics that won’t drive real results. Case in point? That time she generated $262,822.58 in sales for a client using only 9 emails.    As an online marketing strategist, Lauren has been featured in Copyblogger, appeared as a guest expert for places like 90 Day Year Live, Freshbooks, and LeadPages, and has taught as guest facult

The SEO world is a fascinating mix of technical, marketing, and creativity. All these things need to come together to have an awesome SEO strategy. I almost feel like the words “SEO” can’t fully encompass everything it means to me and part of me wishes I could just invent new words for Search Marketing. In my humble opinion, doing an audit or assessment is the first step of any successful SEO adventure because you can’t make any progress toward your goals if you don’t know where you currently stand. Awareness is the first important step of making any sort of change (in business and life!) and the audit does exactly that! So what does an SEO audit cover exactly?  Different experts cover different things, but at a high level, this is what is included in my own SEO audit process and I’ll be reviewing each one in detail below: Technical Errors Keyword + Content Review Outreach Website Links: Full episode show notes for this episode: https://digitalbloomiq.com/seo/seo-audit-process   Get email updates on