Healthcare Rap

Craig Kartchner, AVP of Growth and Performance Marketing at HonorHealth, is as passionate about understanding consumerism as Eminem was about crossing over 8 Mile Road. Are consumerism and patient engagement the same, and how should we address both? Here’s a hint: if you’re expecting your patient portal to provide the value that delights consumers, you’re going to be waiting a long time. All that, plus the first food shout-outs that might demotivate you in your biggest loser content. Special thanks to True North Custom for partnering with us to spread the awesome, yo! See acast.com/privacy for privacy and opt-out information.See omnystudio.com/listener for privacy information.