Reputation Revolution - Diy Personal Branding For Aspiring Thought Leaders

G'day folks, my name is Trevor, and welcome to Season 6 of the Reputation Revolution show. In this episode we tackle the much-debated topic - Business brand vs personal brand: Which one should you focus on? It's a question I get asked a lot, and one to which there is no definitive answer, as a number of variables will often come into play. But ... it's definitely worth digging into if you're in business, because as we know: when it comes to all things PR, marketing and communications (including content and social media) - clarity is king! To help me tackle the 'business brand vs personal brand' debate, I've co-opted two experienced pros to provide their ideas, insights and opinions on the topic. They are: SAM OSBORN - a leading brand strategist who helps businesses drive stronger revenue, branded communication and customer loveBRENDAN KEOGH - a marketer and coach who helps thought leaders clarify their message and create cut-through content that gets results Sam, Brendan and I provide our respective t