Charge Podcast

Ralf Specht is the author of “Building Corporate Soul”. He developed the Soul System™, a framework that powers culture and success for any business.  After two decades with McCann Erickson in various executive roles, he was a founding partner of Spark44, an innovative, industry-first joint venture with Jaguar Land Rover.  His driving vision is to make soulless companies a thing of the past. Introducing Ralf Specht What problem do you solve? Ralf solves how to build corporate culture that drives success while also making the workplace something employees and managers can equally be proud of. What three questions are you going to answer for us today? Why is Ralf's driving vision to make soulless companies a thing of the past? Why do leaders talk about culture but don't walk the talk? How do companies best retain key employees? Show Notes: You have the ability to instill the spirit in the company. What do you want it to be? Does corporate culture really drive success? Yes. The top three reasons t