Brand Newsroom

BNR 154: How to use psychology to succeed at marketing

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Sinopsis

It’s obviously, really, that psychology is a big part of marketing. After all, we’re talking about human behaviour and trying to influence that behaviour. James has a masters degree in psychology so the BNR team leans on his expertise to explore how to use psychology to succeed at marketing — including content marketing, public relations, advertising and more. Lush Digital's content strategist Carla Young is filling Sarah's shoes this week. Full show notes will be available at www.lushdigital.com/blog.