Reputation Revolution - Diy Personal Branding For Aspiring Thought Leaders

When she's not searching for the latest pop-up restaurant or drinking coffee at her favourite Melbourne haunt, Kate Ware helps business owners create digital marketing strategies that sell their products and services and boosts their reputation online. In this wide-ranging chat on all things social media, Kate and host Trevor Young cover such points as: The best social channels for thought leadersWhy Twitter is complementary to LinkedInThe rise of private online communitiesRobust discussions a sign you're on the right social media pathHow Twitter has cleaned up its act & is now more user-friendlyHow to effectively use Twitter listsWhy LinkedIn is the most exciting platform for thought leadersMaximising LinkedIn for all of its featuresWhy direct messaging is the most powerful function of LinkedInThe power of micro-stories & raw 'in the now' video on LinkedInThe opportunity that comes with responding to comments on social mediaDon't be afraid to have a point of view, especially around topical issues r