Italian Wine Podcast

Welcome to episode 2548 of the Italian Wine Podcast from wine2wine Vinitaly Business Forum 2025, ITA Masterclass "ITA Connects - Decoding the U.S. market: importing, policy, and promoting Italian wine". Speakers: Bill Terlato, Roger Murry, Ted Campbell, Kristen Reitzell Moderator: Stevie Kim The U.S. remains a strategic market for Italian wine, but success requires navigating not only the three-tier system but also the policy environment in Washington. This interactive masterclass, organized by ITA – Italian Trade Agency, brought together four leading voices shaping the future of Italian wine in America. Bill Terlato (Terlato Wine Group), who has the unique distinction of having imported, distributed, marketed, and produced luxury Italian wines for decades, shares the importer’s perspective. Ted Campbell (Winebow) provides insights on portfolio strategy and category trends, representing one of the most influential Italian portfolios in the U.S. Roger Murry (Akin Gump Strauss Hauer & Feld LLP) provides i