Shiny New Object

Episode 312 / Richard Lee / Google / Global Head of Marketing, Games and Media & Entertainment Industries

Informações:

Sinopsis

What does ChatGPT have to do with launching a jewelry brand? Richard Lee, Google's Global Head of Marketing, Games and Media & Entertainment Industries,  unpacks how AI is reshaping marketing, particularly by using text to code with AI.  Learn how he's getting it to help create complex workflows, brand mood boards, or a newsletter. And how to ensure there is still quality human input into it all.