Dos Marcos

How did a 37-year-old mattress mogul turn a forgotten furniture store—with NO computer—into a thriving, triple-location empire? The secret’s inside.What happens when a top mattress retailer gets bored? If you’re Keith Moneymaker—the “Unicorn with a Beard”—you buy out a local furniture store with a legendary legacy…and discover a hidden warehouse packed with vintage gems, untouched since the 90s. In this episode, Mark Kinsley digs in with Keith on how he’s defied industry odds, tripled his business in a year, and created a “treasure hunt” outlet that’s become the talk of Pinehurst, North Carolina.If you’ve ever wondered why so many mattress stores close up shop—or how to actually thrive in a tough market—Keith’s story is a masterclass. You’ll hear how investing in community (not just inventory) creates unstoppable loyalty, why keeping competitors close is his secret weapon, and how a $0 marketing hack drove 36,000+ views and doubled his IG following with real, local customers.PLUS: The wild risks, the family l