Denise Griffitts - Your Partner In Success!

Why Quality Matters More Than Price with Ben Gay III

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Sinopsis

Why Quality Matters More Than Price: Sales Wisdom from Ben Gay III on The Closer’s Inner Circle PodcastIn this episode of The Closer's Inner Circle Podcast with your hosts Denise Griffitts and Ben Gay III, we're diving into The Closers Part 2, page 216, where Ben shares one of the recurring truths from his decades of sales notes: “Have Faith in Quality.”Contrary to popular belief, most people aren’t fixated on price—they’re focused on quality. They want to know that what you’re offering is built to last, that you are in it for the long haul, and that they can trust you to stand behind your products or services.This ties directly into the Know, Like, and Trust principle that great salespeople live by. Price may start the conversation, but trust and quality close the deal.