Shiny New Object

David Byrne is the Brand Marketing Lead at Aviva, where he is responsible for above the line campaigns. In his career, he's worked for the likes of Diageo, BT, the BBC, start-ups and his own photography studio. David's Shiny New Object is Non Fungible Tokens aka NFTs, for their ability to keep you learning and refreshing the brain, and thus marketers' way of thinking. We talk about favourite marketing books, dealing with overwhelm, and staying curious to keep progressing in this brand new episode.