Italian Wine Podcast

Welcome to episode 840 in which host Polly Hammond interviews Cindy Gallop in this episode of Uncorked, What can wine brands learn from the sex industry? A helluva lot if Cindy Gallop is the one giving the advice. In a time when alcohol brands are facing increasing calls for moderation and abstinence, we sit down with Cindy to explore how a platform like Make Love Not Porn is actively fighting to establish a healthy space for sex. From issues of funding, health, and values, to communication, ageism, aspirational marketing, this episode is a no-hold-barred look at the challenges and opportunities facing non-traditional industries. Oh, Cindy also shares ideas for campaigns that could rock the wine world! About todays guest: Cindy Gallop is a graduate of Somerville College, Oxford, whose background is over 30 years in brand-building, marketing and advertising — she started up the US office of ad agency Bartle Bogle Hegarty in New York in 1998 and in 2003 was named Advertising Woman of the Year. She is the founde