Italian Wine Podcast

Welcome to Episode 845, Wine clubs in Clubhouse, Réene F. Sferrazza, Matthew Horkey Welcome to Wine2Wine Business Forum 2021 Series. The sessions are recorded and uploaded on Italian Wine Podcast. wine2wine is an international wine business forum, held annually in Verona Italy since 2014. The event is a key reference point for wine producers and a diverse variety of wine professionals eager to develop and grow their wine business worldwide. About today’s session: The latest social media app, Clubhouse was launched last year in April of 2020. Working on an invite-only policy, Clubhouse can be summed up as a platform that brings together the feel of a podcast with genuine audience participation. The exclusive feel of the invite and the ability to say your piece is a powerful social media tool. In the online playing field Clubhouse opens a lot of doors for wine professionals. Wineries, sommeliers, small businesses, importers, and wine writers can harness the potential this app provides to get closer to their cus