Italian Wine Podcast

Welcome to Episode 1398, in which Cynthia Chaplin interviews Dr. Nathalie Spielmann in this installment of Voices, on the Italian Wine Podcast. About today’s guest: Nathalie SPIELMANN is an Italian Wine Ambassador (IWA) – she is a Full Professor of Marketing and Director of the MSc Wine & Gastronomy at NEOMA Business School. She holds a PhD in Marketing from the John Molson School of Business at Concordia University in Montreal (Canada). Dr. Spielmann has published widely in international peer-reviewed publications (Journal of Business Ethics, Journal of Service Research, Journal of Association of Consumer Research, Journal of Advertising Research, Journal of Business Research) on topics related to Marketing Strategy, Consumer Behaviour, Advertising, and Wine. She currently serves as an Editorial Review Board Member for three international top-tier journals. Dr. Spielmann currently teaches Consumer Behavior: Sensory and Experiential Marketing and Territorial Marketing at the graduate level. Dr. Spielmann curr