Engage With Story

In this episode, I am joined by none other than Chris Ducker - proud Brit, leading entrepreneur and someone I’m pleased to consider a mentor. Chris is a serial entrepreneur and author of the bestseller, “Virtual Freedom”, and his new book released not to long ago titled, “Rise of the Youpreneur”. He owns and operates several businesses, that combined house over 400 full-time employees internationally. He’s also a trusted business mentor, keynote speaker, podcaster, blogger, as well as the founder of Youpreneur.com and the Youpreneur Summit - the leading personal brand business education company in the world. In today’s episode we’re talking all about the power of building a personal brand through story, and as someone who lives and breathes this stuff.   In this episode: Chris tells us his story and what led to his passion for business through personal branding Developing a personal brand What's wrong with a 'brand brand' What role story plays in personal brand development Where entrepreneurs (Youpreneurs) r