Engage With Story

In this episode, I share with you my full funnel video strategy framework which has been a game-changer for our business and the clients we work with. This has been the heart of my online video strategy agency for the last 3 years. In this episode What is the Full Funnel Video Strategy Framework? Simon Sinek - Start with the Why: Golden Circle Principle The idea of a marketing funnel 4 Main Goals of the customer journey and aligning these stages to the different parts of the funnel The 4 areas/stages to focus on, what it is and your goals for each stage: Awareness Phase - Emotional end, Consideration Phase, Purchase Phase - Rational end, Advocacy Stage 4 Goals: Brand Positioning, Social Engagement, Conversions, Delight Sneak peek on Episode 59 about supercharging your YouTube channel growth with Justin Brown from Primal Video   Links mentioned in the show Facebook - Online Video Strategy Community Simon Sinek - Start with the Why Foundations Video Course - 3 Part Video Series