Dos Marcos

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 210:24:11
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Sinopsis

The galaxy's greatest mattress podcast.

Episodios

  • How Greenhushing Backfires & Barbell Boomers Are Driving the Economy: ISPA Conference 2025 Unwrapped

    31/03/2025 Duración: 21min

    When silence on sustainability speaks louder than words—and boomers quietly steal the economic spotlight—you know it’s time to rethink everything.In this episode of The FAM podcast, host Mark Kinsley recaps big takeaways from the 2025 ISPA conference in St. Pete’s, featuring fresh insights from Scot Case, VP of Sustainability at the National Retail Federation, and economist Dr. Christopher Kuehl of Armada Corporate Intelligence.Episode Summary:Mark takes us behind the scenes at ISPA 2025 where the talk of the conference was “greenhushing”—the risky new cousin of greenwashing. Scot Case explains why being eco-silent may cost you consumer trust, while economist Dr. Christopher Kuehl breaks down the "barbell economy," proving that boomers are now powering home-related spending. From AI-powered green shopping to emotional consumer decisions, this episode flips traditional retail thinking on its head.3 Key Takeaways:Greenhushing is a PR Risk: Saying nothing about your eco-efforts can be just as damaging

  • Behind the Scenes with Tambra Jones and the Specialty Sleep Association

    24/03/2025 Duración: 27min

    In the mid-90s, as the popularity of waterbeds waned, a new wave of sleep products began to emerge. This shift paved the way for the formation of the Specialty Sleep Association (SSA). Tambra Jones, executive director of the SSA, played a pivotal role in this evolution, bringing together manufacturers, retailers, and futon experts. The SSA organized trade shows and established a permanent showroom in Las Vegas, providing a platform for emerging mattress brands to thrive.A Journey Through the IndustryTambra's journey in the furniture industry began as a trade show manager in San Francisco. She cultivated an environment where small companies could showcase their products and connect with potential buyers. This experience laid the groundwork for her later involvement with the SSA. Tambra’s passion for fostering connections and supporting new entrants in the industry has remained a core aspect of her work.Innovations on DisplayThe SSA showroom at the Las Vegas Market has become a hub for innovative sleep tech

  • You Wont Believe How the Sleep Industry Transformed in the 90s!

    24/03/2025 Duración: 27min

    Why it matters:The Specialty Sleep Association (SSA) is reshaping the sleep industry by providing a platform for innovative products and fostering connections among manufacturers and retailers.Key Insights:In a recent episode of the FAM Podcast, Mark Kinsley and SSA Executive Director Tambra Jones discussed the history and mission of the SSA, which has evolved since the days of waterbeds.Historical Context: SSA was formed in the late 90s, merging various sleep product associations to create a dynamic trade environment.Innovation Showcase: The SSA showroom in Las Vegas features cutting-edge sleep technology, including sound and mood-enhancing products like Cambridge Sleep's systems.Community Connection: The SSA serves as a networking hub, connecting new companies with established brands and fostering collaboration.Consumer Awareness: Today's consumers are more discerning, often seeking organic and sustainable sleep products, but many manufacturers struggle with greenwashing accusations.Innovative Produ

  • ChatGPT, Automation & Ironman Suits: The AI Revolution with Rex Harris

    17/03/2025 Duración: 47min

    What if you could automate your most tedious tasks, save hours every week, and finally feel like Tony Stark in your own AI-powered Ironman suit? Host & Guest Introduction:In this episode, Mark Kinsley, is joined by Rex Harris, an AI consultant and product manager whose resume boasts stints at Amazon, Pandora, Electronic Arts, and Bright. Rex is here to break down AI's role in business, how automation can 40X your productivity, and why taste and creativity still matter in an AI-driven world.Summary of the Episode:This episode is a masterclass in how AI is reshaping business operations. Rex explains how large language models like ChatGPT, AI automations, and digital agents are revolutionizing workflows. He also shares insights on automated lead research, AI-powered voice agents, and even web scraping for smarter sales strategies. Plus, find out how AI tools like Zapier, ChatGPT, and voice automation can give you a competitive edge—and why human creativity still reigns supreme.Key Takeaways:1) AI isn'

  • Texting Your Way to a 25% Sales Boost with Kelly Christal

    10/03/2025 Duración: 41min
  • Traction, Tears & Teamwork: Saying Goodbye to the FAM Mom

    03/03/2025 Duración: 30min

    What happens when the Mom of the FAM makes a big move? You get a rollercoaster of emotions, heartfelt goodbyes, and some seriously witty banter. In today's episode, Mark Kinsley sits down with Adrienne Woods—the woman who has kept the FAM running smoothly behind the scenes—to talk about her next big adventure, the wildest part of working with Mark, and the unexpected way she’s using Traction (yes, the business strategy book) to parent her kids.

  • Why Customers Trust AFW: Inside the Billion-Dollar Buying Strategy with Ashley Kaminiski

    24/02/2025 Duración: 34min
  • From Corn Husking to Mattress Selling: Chad Fisher’s Playbook for Independent Retailers

    17/02/2025 Duración: 25min

    What happens when you mix 20 years of independent retail experience with a passion for mattresses? You get Chad Fischer, the new Director of Bedding at BrandSource, and he’s on a mission to shake things up in the sleep industry!Mark Kinsley welcomes Chad Fischer, a seasoned leader in the bedding industry, who has stepped into a brand-new role at BrandSource. Chad shares his journey, his vision for growing the bedding division, and why independent retailers should be paying attention.Summary:In this episode, Chad Fischer dives into his priorities at BrandSource, a powerhouse buying group focused on independent retailers. He explains why BrandSource created a dedicated bedding division and how he plans to elevate it. From vendor partnerships to marketing strategy and merchandising, Chad outlines the roadmap for independent retailers looking to stay competitive in an evolving market. Plus, he and Mark break down Nebraska trivia (spoiler: Chimney Rock is involved), husking corn techniques, and the importance of i

  • Luxury vs. Value: The Secret to Selling More with Brent Batterman

    10/02/2025 Duración: 49min

    Selling a mattress isn’t just a transaction—it’s an art. And if you’re missing out on the luxury AND value zones, you’re leaving money on the table.This episode ofThe FAM Podcast featuresBrent Batterman, a powerhouse in the mattress industry, breaking downbarbell selling and how to dominateboth ends of the market like a pro.

  • Vegas Market Unfiltered: Showrooms, Shenanigans & Sleep Innovations with Mark and Tara Kinsley

    03/02/2025 Duración: 39min
  • After-Hours Web Traffic: Brian Morgan's Bold Moves to Revolutionize Retail

    27/01/2025 Duración: 30min

    Are your store hours holding you back? Mark Kinsley sits down with Brian Morgan, CEO of Austin Couch Potatoes, to tackle how customer behavior is reshaping retail strategies. From discovering the power of after-hours web traffic to using AI tools like Podium to elevate customer engagement, Brian shares his journey of innovation. Learn how this bootstrap entrepreneur turned a Craigslist hustle into a nationwide success while making a positive impact on employees and customers alike. Plus, hear why a factory in a store might just be the future of retail. KEY TAKEAWAYS 1. Adapt to Changing Customer Habits: Analyzing after-hours web traffic can reveal untapped sales opportunities. 2. AI as a Game-Changer: Tools like Podium’s AI assistant can revolutionize customer interaction and drive conversions. 3. Innovate or Fade: Staying relevant requires bold pivots, like merging manufacturing with retail spaces.

  • Reimagining Supply Chains and Sleep with Purecare's CEO Sean Bergman

    20/01/2025 Duración: 49min

    Buckle up for a fascinating ride as host Mark Kinsley sits down with Sean Bergman, CEO of PureCare, to explore how the company brings stability to retailers amidst economic uncertainty. From global sourcing strategies to family business culture and even dog training tips, this episode has something for everyone. Sean reveals the secrets behind PureCare's product innovations, their commitment to global supply chain stability, and how they support retailers in competing with big-name brands. Bonus: You'll leave with actionable ideas on financing, soft goods, and building better business relationships. Key Takeaways: 1) Global sourcing stability: Why diversifying your supply chain is critical for navigating uncertain markets. 2) Retail innovation: How PureCare's direct-ship program reduces inventory burdens for retailers. 3) Leadership lessons: Insights on family business dynamics, culture building, and how passion fuels success.

  • From Soldiers to Snoozers: How Jelly Sleep Is Changing Sleep Forever with Tara Youngblood

    13/01/2025 Duración: 46min

    What’s cooler than cool? Sleep science revolutionized by Tara Youngblood, the visionary behind Jelly Sleep and her groundbreaking innovations! Join Kinsley as he chats with Tara Youngblood, co-founder of Jelly Sleep, TED speaker, and holder of over 40 sleep-related patents. Tara is on a mission to transform the way we rest with innovative solutions that deliver better sleep effortlessly. Summary:In this episode, Tara dives into the science of sleep, from temperature regulation to boosting performance in soldiers and athletes. Discover how her Jelly Sleep products use cutting-edge technology to deliver a thousand times more gel than standard mattresses, ensuring thermal neutrality for optimal rest. From military sleep studies to menopausal solutions, Tara shares her expertise and passion for creating a world where everyone can wake up refreshed and pain-free. Plus, she dishes on the art of the ice bath and why mattresses need to truly cool—not just pretend! Key Takeaways: Temperature and Sleep: Cooling the b

  • From Fire to Global Fame: The A.H. Beard Story with Allyn Beard

    06/01/2025 Duración: 46min

    Celebrating 125 years of crafting dreams—this episode dives into the incredible legacy of A.H. Beard with Allyn Beard, a fourth-generation leader redefining sleep and wellness. Join host Mark Kinsley as he welcomes Allyn Beard, the fourth-generation leader of A.H. Beard, an iconic Australian company that has shaped the sleep industry for over a century. Together, they explore the company's storied past, exciting innovations, and global impact. Summary:In this episode, Mark and Allyn discuss the evolution of A.H. Beard from a small family business to a global leader in the bedding industry. Allyn shares inspiring stories of resilience, including rebuilding after a devastating factory fire and expanding into international markets. They also talk about the family dynamics of running a multi-generational business, the importance of quality sleep products, and the company's ambitious plans for the future. Get a glimpse of how passion, purpose, and perseverance continue to drive A.H. Beard’s success. 3 Key Takeaway

  • The Best of The FAM Podcast: Top Highlights from 2024

    16/12/2024 Duración: 12min

    What if some of the best stories of 2024 could inspire your next big move? In this final episode of The FAM Podcast for 2024, Mark Kinsley takes listeners on a journey through some of the year’s most unforgettable moments. From conversations with industry trailblazers to insights that reshaped how we think about sleep and sales, this episode is a FAMified celebration of the stories and lessons that made 2024 a standout year. Relive the highlights from our top episodes of 2024: Kelly Charles and the Coupon Effect: How strategic savings turned into a game-changing customer experience.Samuel’s Sleep Odyssey: Exploring the future of sleep science and what it means for the industry. Eugene Alletto’s Bold Vision: Bedgear’s CEO shares his journey as the “bad boy of bedding” and why taking risks matters.The 440-Year Legacy: Dive into the rich history and innovation of an iconic Italian manufacturer. Brent Batterman’s Sales Masterclass: Discover how to close a deal in 28 seconds with charm and precision. Behind-

  • From $350M to Over $1B: Imon Shrock’s Giga Cloud Revolution

    02/12/2024 Duración: 01h01min

    What does it take to grow from $350 million to over $1 billion (approximately) in just two and a half years? In this episode, Mark Kinsley sits down with Imon Shrock, President of Giga Cloud Technology, to uncover the secrets behind this jaw-dropping transformation. Amon shares how supplier-fulfilled retail is reshaping the furniture and mattress industry, the importance of emotional reconsolidation during sleep, and even his personal journey with meditation and mindfulness. Packed with insights on logistics, game theory, and the future of retail, this episode is a must-listen for anyone looking to innovate in the retail space. Key Takeaways: 1.) Supplier-Fulfilled Retail: Amon breaks down how this innovative model reduces inventory risk, speeds up delivery, and empowers retailers to focus on what matters most—converting sales. 2) Meditation and Leadership: Amon shares his experiences with meditation, offering valuable lessons on awareness, decision-making, and the “power of the pause.” 3) The Future of

  • Sleep, Science, and Solutions: Colin Lawlor on AI’s Role in Better Sleep

    25/11/2024 Duración: 37min

    What if improving your sleep wasn’t just a dream but a data-driven reality powered by AI? In this episode of The FAM Podcast, host Mark Kinsley welcomes Colin Lawlor, CEO of SleepScore Labs, to discuss the revolutionary potential of Sleep.ai, a groundbreaking B2B platform designed to transform the way businesses and consumers approach sleep. Direct from the Sleep Summit 2024 main stage, Mark and Colin dive deep into how artificial intelligence is reshaping the sleep industry. Colin explains how Sleep.ai leverages over 500 million hours of sleep data to create actionable insights for consumers and businesses alike. From combating common sleep disorders to driving smarter mattress innovations, the duo explores how AI can address health concerns like dementia, cardiovascular disease, and diabetes by improving sleep quality. The discussion also tackles the growing consumer demand for evidence-backed wellness solutions and how this new technology can elevate trust and transparency in retail. Key Takeaways: 1.

  • From Idea to App: Live AI Development with Blake Austin

    18/11/2024 Duración: 54min

    Can AI build an app in real-time? Spoiler alert: Yes, it can—and we’re doing it live! In this episode of the FAM Podcast, host Mark Kinsley sits down with Blake Austin, the innovative founder and CEO of Mattress AI, a SaaS platform revolutionizing the mattress industry with AI-driven digital tools. Mark and Blake dive into the exciting world of generative AI and its transformative impact on the mattress industry—and beyond. Blake shares the inspiration behind Mattress AI, a tool that helps retailers match customers to the perfect mattress using advanced AI algorithms. Together, they explore cutting-edge AI tools, including Notebook LM and Bolt.new, building a functional app live on the podcast. From making AI approachable to discussing how it can empower businesses, this episode is packed with insights, laughs, and practical takeaways. Key Takeaways: Generative AI tools like Bolt.new allow non-technical users to create functional apps, cutting costs and saving time. The future belongs to those who embrac

  • Mike Magnuson on AI, Google, and the Future of Mattress Shopping

    11/11/2024 Duración: 39min

    Ever wondered who’s truly driving the online mattress market? This week, host Mark Kinsley welcomes back industry insider Mike Magnuson, founder and CEO of GoodBed.com, for an unfiltered look at the evolving landscape of mattress shopping. Together, they unpack why New York Times and Forbes dominate affiliate sales, how AI and algorithms shape consumer trust, and what brands must do to stay ahead in a chaotic digital age. From humorous anecdotes to actionable insights, this episode is a wake-up call for retailers navigating the intersection of tech and trust in 2024. Key Takeaways: Affiliate Powerhouses: Discover why unexpected players like Forbes and The New York Times dominate mattress affiliate sales. AI’s Double-Edged Sword: How poorly trained algorithms are churning out low-value recommendations and eroding consumer trust. Winning in a Shifting Landscape: The importance of reliable data (like GoodBed’s) to beat the pay-to-play game and ensure long-term success.

  • 442 Years of Innovation: From Italian Alps to Eco-Friendly Mattresses – Andrea Piana on Revolutionizing Sustainability in Textiles and Sleep

    04/11/2024 Duración: 34min

    Ever wondered what happens when a 442-year-old Italian family business meets modern American innovation? Join us for an inspiring journey from textile roots to sustainable sleep tech! In this episode, Mark Kinsley, welcomes Andrea Piana, CEO of Piana Technology, a company that began in 1582 as a textile manufacturer and has evolved into a powerhouse of sustainable innovation in bedding and beyond. Episode Summary: In this episode, Mark and Andrea dive into Piana Technology's legacy, from humble beginnings in Italy’s Alps to pioneering eco-friendly mattresses today. Andrea shares the family’s journey, the power of passion and purpose, and how Piana Technology aims to lead in sustainability without sacrificing functionality or affordability. Andrea’s reflections on the family’s commitment to community, the environment, and future generations make this conversation both insightful and heartfelt. Key Takeaways: 1. Sustainability at Scale: Piana Technology is reshaping the mattress industry with circular desi

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