Sinopsis
The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products. The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
Episodios
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Ep771 | Why You Need A Staff Christmas Party
12/12/2024 Duración: 08minIn this episode of the PT Entrepreneur Podcast, Doc Danny shares why hosting a Christmas party for your clinic is essential for building a strong team culture. He recounts memorable experiences from his own practice, including giving creative Christmas bonuses, and explains how these events create camaraderie, improve staff retention, and allow you to celebrate your team’s hard work. Learn how small gestures like a thoughtful party or a cash bonus can make a big impact, both for your staff and your own sense of accomplishment as a business owner. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep770 | 2024 Lessons Learned
10/12/2024 Duración: 43minIn this reflective episode of the PT Entrepreneur Podcast, Doc Danny shares his biggest takeaways from 2024. From mastering the essential skills of sales, marketing, finance, and leadership, to leveraging AI and perfecting your product, he provides practical insights for growing a successful business. He also highlights the importance of being present, focusing on what truly matters, and living with urgency. Whether you’re starting or scaling your practice, this episode offers lessons to inspire both personal and professional growth. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep769 | How To Calculate Average Visit Rate Correctly
05/12/2024 Duración: 07minIn this episode of the PT Entrepreneur Podcast, Dr. Danny dives into one of the most critical business metrics for your clinic: the average visit rate. He explains why accurately calculating this metric is essential for building fair and sustainable compensation models and maintaining a healthy, profitable business. Dr. Danny breaks down common mistakes when calculating average visit rates, especially when packages or discounts are involved, and shares a step-by-step method to ensure your data is accurate. By manually reviewing the revenue per session over the past two months, you'll gain a clear picture of your clinic's financial performance and avoid costly errors in decision-making. Get tactical insights to fine-tune your clinic's metrics, ensure fair staff compensation, and set your business up for long-term success. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do
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Ep768 | Selling A Cash-Based PT Clinic With Jeremy Dupont
03/12/2024 Duración: 55minIn this episode, Doc Danny sits down with Jeremy Dupont, owner of Patch and former clinic owner, to discuss how he built and sold a successful cash-based clinic in just three years. They explore the key steps to creating a sellable business, including building a strong brand, implementing scalable systems, and leveraging marketing strategies. Jeremy shares insights on his transition from clinician to entrepreneur, the challenges of scaling, and what made his clinic attractive to buyers. Key Takeaways: How to structure your clinic for a potential sale. The importance of branding and predictable marketing systems. Why hiring and empowering staff is crucial for scaling. Insights on selling a clinic, including valuation and exit strategies. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/pte
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Ep767 | A Thanksgiving Message
28/11/2024 Duración: 10minIn this special Thanksgiving episode, Doc Danny reflects on the importance of gratitude, presence, and perspective in both life and business. He shares personal insights about balancing ambition with being present for loved ones, the value of appreciating how far you've come, and the joy of making a positive impact on others—even in small ways. Tune in to be reminded that while business is a meaningful pursuit, it’s not the only thing that matters. Take the time to celebrate progress, cherish your relationships, and live generously. Key Takeaways: The importance of being present with friends and family. How gratitude and reflection help combat the constant push for progress. Making small gestures to improve someone else’s day can have a profound impact. The difference between being content and being complacent. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same!
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Ep766 | Franchising A Cash-Based PT Clinic With Ariel Edwards
26/11/2024 Duración: 36minIn this episode, Dr. Danny chats with Dr. Ariel Edwards, co-founder of Fixxed Studios, about her journey to build a cash-based PT practice with a unique approach. They discuss how Ariel partnered with a business-savvy gym owner to launch Fixxed, blending business and clinical skills, and their innovative services like dry needling and dynamic cupping. Ariel also dives into their decision to franchise, the challenges they’ve faced, and their vision to expand Fixxed nationwide while offering PTs a new career path. Key Topics: Launching a cash-based PT clinic with a gym partnership Developing a scalable franchise model Innovative PT services like 20-minute treatments and pelvic health Opportunities for PTs seeking alternative career paths Learn more about Fixxed Studios at fixxedstudios.com or on Instagram @fixxedstudios. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do
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Ep765 | The Power Of Full Time Staff
21/11/2024 Duración: 08minIn this episode, Dr. Danny dives into the benefits of transitioning part-time staff to full-time roles and why it’s crucial for long-term business growth. He explores the challenges of part-time attention, the cost of switching focus, and how investing in full-time employees leads to better buy-in, stronger culture, and greater output. Dr. Danny also shares insights on overcoming the fear of hiring full-time staff and why taking a calculated risk can transform your business. Key Takeaways: Part-time work leads to part-time attention and focus. Full-time staff bring stability, better output, and stronger team integration. Investing in full-time employees shows you value them and reduces their need to juggle multiple jobs. Take the leap with A-players who fit your culture and skill needs. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entre
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Ep764 | What I Learned From Our Coach Retreat
19/11/2024 Duración: 27minIn this episode, Doc Danny recaps the first-ever PT Biz Coach Retreat, held in Charleston, SC. This retreat brought together PT Biz coaches, all active clinic owners, to share insights, build connections, and recharge. Danny reflects on the key takeaways from the event, including: Playing the Long Game: Building a reputation through consistent value and community involvement. Core Values in Action: Using shared values to drive decisions, accountability, and fairness within a team. Thinking Outside the Box: Exploring creative avenues, like partnerships with health share programs, to attract clients and grow sustainably. The Value of Downtime: Prioritizing unstructured time with like-minded peers to spark clarity, creativity, and connection. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/pt
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Ep763 | How To Find The Right Partner
14/11/2024 Duración: 08minIn this episode of the PT Entrepreneur Podcast, Doc Danny discusses the importance of choosing the right business partner, comparing it to a business marriage—difficult to unravel if it goes wrong. He points out common issues, such as partners having similar skill sets, leading to operational gaps and frustrations. Doc Danny stresses the value of complementary roles: a visionary to drive growth and an integrator to manage daily operations. He advises aligning on long-term goals and recommends using resources like Rocket Fuel to identify roles and ensure balance. Thoughtful partner selection can help avoid future challenges and support lasting success. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep762 | Are You A Type A Or B Entrepreneur?
12/11/2024 Duración: 28minIn this episode, Doc Danny dives into the differences between Type A and Type B entrepreneurs and why understanding these traits is crucial for long-term success and happiness. He shares insights on how Type A individuals, who are driven and ambitious, often overlook life's meaningful moments, while Type B personalities, who live in the present, may struggle with career momentum. Danny reflects on his own Type A journey, the lessons learned, and why embracing Type B skills can bring balance, fulfillment, and improved productivity. Tune in to discover how blending both traits can help you achieve a more well-rounded life. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep761 | How To Show Appreciation To Your Staff
07/11/2024 Duración: 07minIn this episode, Dr. Danny answers a question on staff appreciation, sharing effective ways to make team members feel valued. He emphasizes the importance of celebrating staff achievements with thoughtful, personalized gifts that align with their interests. Dr. Danny gives an example of gifting his office manager an espresso machine—an item meaningful to her after five years of dedicated service. Public recognition and well-chosen gifts show genuine appreciation, making staff feel valued and reinforcing loyalty. Listen in for tips on boosting morale and fostering a positive workplace culture through intentional acts of appreciation. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep760 | 5 Staff Retention Strategies That Work
05/11/2024 Duración: 31minIn this episode, Dr. Danny discusses essential strategies for retaining staff in service-based businesses, particularly in physical therapy clinics. He emphasizes that growing a business depends on both people and space, with the right team being crucial for delivering high-quality service. Dr. Danny shares six key retention strategies: Stable Pay – Consistent compensation fosters financial security and reduces turnover. Positive Culture – Building a supportive, enjoyable work environment where employees feel connected. Business Growth – Engaging employees in growth can boost motivation, though excessive change can be overwhelming. Title Changes – Providing titles like “Clinic Director” can increase employee pride and future career opportunities. Profit Sharing & Equity – Profit-sharing can incentivize loyalty, while equity should be reserved for dedicated, long-term partners. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review o
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Ep759 | Is Leadership Something You're Born With Or Can You Learn It?
31/10/2024 Duración: 10minIn this episode, Dr. Danny tackles two pivotal skills for entrepreneurs: leadership and financial management. He explores the “born vs. made” leadership debate, sharing personal stories and insights from his military experience. Dr. Danny underscores the importance of mentorship in building leadership skills and emphasizes financial literacy as essential for sustainable growth. Together, these skills create a strong foundation for scaling a successful business. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep758 | A Simple 6 Figure Reactivation Plan Any Clinic Can Run
29/10/2024 Duración: 25minIn this episode Dr. Danny explores the power of open enrollment campaigns to re-engage clients and boost revenue in physical therapy practices. He shares how, in 2016, he launched a successful reactivation campaign during a holiday season slump, offering a 6-visit package for the price of 3, generating $25,000-$30,000 in extra income. Dr. Danny emphasizes personalization in marketing, reviewing client histories and tailoring offers to their needs. He also highlights the effectiveness of scarcity, using limited packages to drive urgency. The episode provides practical tips on running a successful campaign and reinvesting in your practice. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep757 | Two Growth Stage Paths
24/10/2024 Duración: 13minIn this episode of the PT Entrepreneur Podcast, Dr. Danny focuses on cash flow management for physical therapy businesses. He shares insights on common financial pitfalls and emphasizes the importance of detailed cash flow analysis for both business and personal finances. Dr. Danny also explores strategies for managing growth, discussing the pros and cons of building cash reserves versus taking on debt. Listen in for valuable tips on improving financial literacy, navigating cash flow challenges, and making informed decisions to ensure the long-term success of your practice. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep756 | AI, Newsletters and What Marketing Is Working Now For Cash-Based Clinics With Jeremy Dupont
22/10/2024 Duración: 40minIn this episode, Doc Danny sits down with Jeremy Dupont, founder of Patch, to discuss the evolution of digital marketing in healthcare, especially for cash-based physical therapy practices. Jeremy shares his experience growing Patch to an eight-person team, highlighting the challenges of maintaining culture and communication in a remote environment. They dive into key strategies for using technology and data to enhance marketing efforts, including AI-driven tools from HubSpot and personalized outreach through platforms like PT Everywhere. Jeremy also covers the importance of newsletters for patient engagement and tips for targeting and incentivizing staff during open enrollment campaigns. If you want to learn more about boosting your clinic's digital marketing, reach out to Jeremy at Patch. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT En
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Ep755 | How To Increase Your In Office Sales
17/10/2024 Duración: 14minIn this episode, host Doc Danny tackles a common challenge for new physical therapists: confidently pricing and selling their services in cash-based or hybrid clinics. Drawing from personal experience, he explains how the emotional satisfaction of helping others can create mental barriers around charging appropriately. Doc Danny emphasizes the importance of shifting mindsets to recognize the value of expertise and balancing personal fulfillment with smart business practices. He offers practical strategies to help clinicians communicate their worth, overcome pricing challenges, and build sustainable practices. Perfect for those looking to refine their approach and thrive in the cash-based model. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
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Ep754 | Making The Move From Insurance To Hybrid Practice With Yves Gege
15/10/2024 Duración: 43minThis episode, hosted by Doc Danny and Yves Gege, discusses the shift from insurance-based physical therapy practices to a hybrid model combining both insurance and cash-based services. They highlight declining insurance reimbursements and rising costs, pushing clinics to explore hybrid options for profitability. The hybrid model usually balances a 50/50 or 60/40 split, allowing clinics to benefit from insurance volume while offering more profitable cash services. Challenges include learning to market cash services and adjusting staff mindsets. Benefits include improved cash flow, scalability, and pricing control. Strategies for transition include phasing out low-paying contracts, offering cash packages, and effective sales training. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepre
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Ep753 | What Would Your 8-Year-Old Self Think Of Your Life?
10/10/2024 Duración: 13minIn this episode, Doc Danny reflects on how your current life would be perceived by your younger self, inspired by the movie The Kid, where Bruce Willis' character meets his disappointed 8-year-old self. Doc Danny discusses how some people are proud of their lives, while others feel regret for not taking risks. He challenges listeners to think about how their 70-year-old self would view their current choices, urging them to make intentional changes to live a more fulfilling life. He emphasizes that starting small and being honest about fears is key and sees business and entrepreneurship as pathways to personal growth and overcoming challenges. The takeaway: Be intentional with your time to live a life you can look back on with pride. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepre
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Ep752 | Writing A Book To Dominate Your Niche With Matt Silver
08/10/2024 Duración: 50minIn this episode, Dr. Danny talks with Matt Silver, owner of Alpha Project Physio, about his journey in writing "Built to Run." They discuss the three-year writing process, the benefits of publishing a book for building authority in a niche, and marketing strategies to attract patients. Matt shares how his book has expanded his practice's reach, facilitated virtual services, and serves as a valuable tool in patient care. They also explore future opportunities, like using the book as an entry point for additional services. Check out Matt's book, "Built to Run". Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur