Sinopsis
The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products. The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
Episodios
-
Ep787 | How To Improve Your Negotiation Skills
06/02/2025 Duración: 10minIn this episode, Dr. Danny explores the art of negotiation, focusing on the importance of understanding different perspectives. Drawing from his experience mediating business partner conflicts, he shares key insights on avoiding myopic thinking, identifying motivations, and creating win-win outcomes. Dr. Danny emphasizes the value of zooming out, considering the "why" behind differing viewpoints, and the critical role this plays in both business decisions and personal relationships. He also discusses common pitfalls, like rushing into new ventures without fully understanding the business model, and why avoiding bad decisions is as crucial as making good ones. Key Takeaways: The power of viewing issues from others’ perspectives Understanding motivations behind opposing views Strategies to create win-win outcomes in negotiations Why avoiding bad decisions is as important as achieving wins Resources Mentioned: Visit PhysicalTherapyBiz.com to learn more about scaling your practice and schedule a consultation
-
Ep786 | A Branding Masterclass From A Multi-Billion Dollar Company
04/02/2025 Duración: 28minIn this episode of the PT Entrepreneur Podcast, Doc Danny dives into the marketing genius behind Coca-Cola. While he’s not a soda drinker, his visit to the World of Coca-Cola in Atlanta revealed the power of branding, storytelling, and emotional marketing. He breaks down Coca-Cola’s strategic moves—like free drink coupons, iconic bottle design, and emotional advertising—and how PTs can apply these lessons to build a recognizable and lasting brand. Tune in to learn how to craft a brand identity that resonates, builds loyalty, and stands out from the competition. Resources Mentioned: Visit PhysicalTherapyBiz.com to learn more about scaling your practice and schedule a consultation with the team. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneurv
-
Ep785 | My Number One Hack To Achieve Your Goals
30/01/2025 Duración: 13minDoc Danny shares strategies for effective goal-setting and tracking. Learn how to stay intentional, review progress regularly, and adjust goals to ensure success in business, health, and personal life. Don’t just set goals—achieve them by checking in and staying on track. Resources Mentioned: Visit PhysicalTherapyBiz.com to learn more about scaling your practice and schedule a consultation with the team. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
-
Ep784 | The Interesting Relationship Between Time and Money
28/01/2025 Duración: 31minIn this episode of The PT Entrepreneur Podcast, Dr. Danny dives deep into the relationship between time and money, breaking down how understanding their value can transform your business and life. He discusses: Why time is your most valuable asset and how to leverage it wisely. The scarcity mindset around money and how to reframe it as a tool for growth. The importance of investing in skills, systems, and people to create both financial and time freedom. How leveraging your resources can help you build a thriving business while maintaining a fulfilling personal life. Dr. Danny shares personal stories, lessons learned, and actionable insights to help you avoid common pitfalls and create the balance you need to succeed. Resources Mentioned: Visit PhysicalTherapyBiz.com to learn more about scaling your practice and schedule a consultation with the team. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the p
-
Ep783 | 401K And Health Insurance: What You Need To Know
23/01/2025 Duración: 13minIn this episode, Dr. Danny breaks down the key benefits clinic owners should consider offering to attract and retain top talent. He discusses: Healthcare: The most essential benefit to prioritize for your staff. 401k Options: Why a financial planner or personal retirement plans may be a better alternative for small clinics. Growth Challenges: Balancing benefits with profitability during scaling. Learn how providing meaningful benefits can create a happier, more engaged team and positively impact your clinic’s growth.
-
Ep782 | Email Marketing For The Win
21/01/2025 Duración: 29minIn this episode, Doc Danny dives into email marketing strategies that can drive consistent patient growth. Learn the key email types to use in your clinic, including: Story-Lesson Emails: Share relatable stories with soft calls to action. Client Wins: Highlight patient success stories to build trust. Curated Value: Provide valuable, organized content for your audience. Direct Asks: Execute quarterly campaigns to bring in new patients. Resources Mentioned: Visit PhysicalTherapyBiz.com to learn more about scaling your practice and schedule a consultation with the team. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
-
Ep781 | Why Staff Turnover Is Normal And Necessary
16/01/2025 Duración: 13minIn this episode of the PT Entrepreneur Podcast, Dr. Danny explains why staff turnover is a natural and healthy part of business growth. He covers: Outgrowing team members as your business matures. The importance of maintaining high standards and addressing mediocrity. Why some employees leave to pursue bigger aspirations. How turnover can lead to better systems, stronger teams, and business growth. Turnover isn’t a failure—it’s an opportunity to refine your team and align with your vision. Tune in to learn how to navigate it effectively. Resources: Visit PhysicalTherapyBiz.com for free resources and business growth strategies.
-
Ep780 | The 3 Scale Stage Pitfalls
14/01/2025 Duración: 32minIn this episode of the PT Entrepreneur Podcast, Dr. Danny dives into the challenges and common pitfalls of scaling a cash-based or hybrid clinic. He highlights the three biggest obstacles clinic owners face when growing beyond themselves: Misunderstanding Growth Cycles: Scaling requires reinvestment, time, and patience. Learn how to navigate the financial and mental challenges of this transition. Ineffective Use of Debt: Discover the importance of managing debt strategically to avoid cash flow issues and financial strain during expansion. Underestimating the Stress of Providing for Others: Hiring and supporting a team can be rewarding but brings significant responsibility and stress. If you're considering scaling your practice or want insights to avoid costly mistakes, this episode provides valuable guidance. Resources Mentioned: Visit PhysicalTherapyBiz.com to learn more about scaling your practice and schedule a consultation with the team. Join our 5-Day Challenge at physicaltherapybiz.com/challenge
-
Ep779 | How To Figure Out Staff Break Even
09/01/2025 Duración: 10minIn this episode of the PT Entrepreneur Podcast, Doc Danny tackles the fear of making your first hire. Learn how to calculate the break-even point for a new employee, strategies for building their schedule, and how to overcome the anxiety of salary burdens. Whether you're hiring part-time or full-time, this episode provides actionable insights to help you grow your team and business with confidence. Key Takeaways: First Hire Fears: Hiring your first employee can feel daunting, especially with the perceived salary burden. Break-Even Calculation: Determine break-even by dividing the employee's salary by your average visit rate to calculate the required monthly visits. Part-Time vs. Full-Time: Both models can work, but full-time provides better focus and scalability if cash reserves allow. Initial Goals: Aim to get a new hire's schedule one-third full (break-even point) within the first 1-2 months. Growth Potential: Most full-time providers settle at 105-110 visits/month, far exceeding the break-even threshold.
-
Ep778 | What The New York Times Thinks About Physical Therapy
07/01/2025 Duración: 45minIn this episode, Doc Danny explores a compelling New York Times article, "You Don't Have to Be Injured to Benefit from Physical Therapy." He discusses the evolving role of physical therapists as proactive health and wellness providers, why the Swiss Army knife analogy fits the profession, and how clinics can position themselves to meet the growing demand for long-term, holistic care. Tune in to learn how to build lifelong patient relationships and the future of PT in a proactive healthcare landscape. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
-
Ep777 | Planning Is Guessing But It's Still Important
02/01/2025 Duración: 07minIn this New Year episode of the PT Entrepreneur Podcast, Dr. Danny emphasizes the power of intentional business planning. While acknowledging that no plan is ever perfect, he highlights how simply sitting down to reflect on your goals, areas of improvement, and priorities can set you apart from most business owners. Danny explains the difference between reactive busywork and intentional progress, encouraging listeners to focus on forward momentum—even if their plans aren't flawless. Key Takeaways: Planning, even imperfectly, beats no planning. Reflecting on your business creates clarity and direction. Avoid reactive busywork and focus on intentional progress. Taking a 30,000-foot view of your business helps prioritize growth. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
-
Ep776 | The 30,000 Foot View Business Exercise
31/12/2024 Duración: 44minDoc Danny kicks off the new year with a powerful exercise to audit your business from a 30,000-foot view. He breaks down three core areas—Marketing & Brand, Sales, and Product (Customer Experience & Outcomes)—to help you identify gaps and optimize your practice. Key takeaways include: Aligning marketing, sales, and product delivery for consistent messaging. Reducing drop-off rates by improving your client journey from initial contact to retention. Enhancing customer experience to stand out, including small details like punctuality and personalized touches. Prioritizing 2-3 actionable improvements per quarter to drive sustainable growth. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
-
Ep775 | The Power Of Delayed Gratification In Your Business
26/12/2024 Duración: 12minIn this episode of the PT Entrepreneur Podcast, Doc Danny explores the concept of compounding—both financially and through delayed gratification in business. He shares personal experiences of maintaining a modest lifestyle while reinvesting into his business, leading to significant growth and stability. Danny breaks down common mistakes entrepreneurs make when scaling their lifestyle too quickly and offers actionable advice to leverage patience and reinvestment for long-term success. Key Takeaways: Delayed gratification fuels business growth and stability. Compounding applies to money, habits, and decisions over time. The value of reinvesting profits to scale sustainably. Why patience is essential for building a lasting enterprise. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrep
-
Ep774 | Personal Planning and Business Partners With Jerred Moon
24/12/2024 Duración: 01h01minIn this episode of the PT Entrepreneur Podcast, Doc Danny is joined by his business partner, Jerred Moon, to discuss the power of intentional planning in both personal and professional life. Jerred shares his approach to goal-setting, focusing on data-driven decisions and the importance of process goals over outcomes. The duo explores the balance between family, business, and personal growth, highlighting their frameworks like the Four F’s and practical tips for planning. They also dive into what makes a great business partnership, including complementary skillsets, shared values, and mutual trust, offering insights for those considering collaboration. Whether you’re refining your goals for the new year or exploring a business partnership, this episode provides actionable strategies for growth and alignment. Highlights: Jerred's methods for planning personal and business goals. The Four F’s framework for intentional living. What makes a strong business partnership: complementary roles, trust, and shared valu
-
Ep773 | What Should You Be Doing With AI?
19/12/2024 Duración: 11minIn this episode of the PT Entrepreneur Podcast, Doc Danny explores the growing role of AI in business and how it can benefit physical therapy practices. He shares insights from conversations with AI developers and clinic owners, discussing the potential of AI to streamline administrative tasks, improve efficiency, and increase profitability. Key topics include: The impact of AI on different industries, including physical therapy. Why human-to-human interactions remain irreplaceable in clinical care. How AI tools can optimize administrative workflows and reduce overhead costs. Encouragement for business owners to embrace AI as a resource, not a threat. Whether you're hesitant about AI or eager to leverage it in your practice, this episode offers valuable perspectives on staying competitive in a tech-driven world. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same
-
Ep772 | Clinic Holidays Survival Guide With Yves Gege
17/12/2024 Duración: 53minIn this episode of the PT Entrepreneur Podcast, Doc Danny and Yves Gege tackle the challenges of managing a cash-based physical therapy practice during the slower holiday season. They share actionable strategies to reframe December as an opportunity for growth rather than a time of stress. Key topics include: Understanding seasonal trends in cash-based clinics and preparing for a Q1 boom. Using downtime to focus on tasks like annual planning, system building, and content creation. Tips for managing staff expectations and maintaining morale during slower months. The importance of disciplined cash flow management to avoid financial stress. Strategies for deep work and tackling time-intensive projects to set up long-term success. Whether you're navigating your first holiday season as a business owner or looking for ways to optimize your slower months, this episode is packed with practical insights to help you stay on track and finish the year strong.
-
Ep771 | Why You Need A Staff Christmas Party
12/12/2024 Duración: 08minIn this episode of the PT Entrepreneur Podcast, Doc Danny shares why hosting a Christmas party for your clinic is essential for building a strong team culture. He recounts memorable experiences from his own practice, including giving creative Christmas bonuses, and explains how these events create camaraderie, improve staff retention, and allow you to celebrate your team’s hard work. Learn how small gestures like a thoughtful party or a cash bonus can make a big impact, both for your staff and your own sense of accomplishment as a business owner. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
-
Ep770 | 2024 Lessons Learned
10/12/2024 Duración: 43minIn this reflective episode of the PT Entrepreneur Podcast, Doc Danny shares his biggest takeaways from 2024. From mastering the essential skills of sales, marketing, finance, and leadership, to leveraging AI and perfecting your product, he provides practical insights for growing a successful business. He also highlights the importance of being present, focusing on what truly matters, and living with urgency. Whether you’re starting or scaling your practice, this episode offers lessons to inspire both personal and professional growth. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur
-
Ep769 | How To Calculate Average Visit Rate Correctly
05/12/2024 Duración: 07minIn this episode of the PT Entrepreneur Podcast, Dr. Danny dives into one of the most critical business metrics for your clinic: the average visit rate. He explains why accurately calculating this metric is essential for building fair and sustainable compensation models and maintaining a healthy, profitable business. Dr. Danny breaks down common mistakes when calculating average visit rates, especially when packages or discounts are involved, and shares a step-by-step method to ensure your data is accurate. By manually reviewing the revenue per session over the past two months, you'll gain a clear picture of your clinic's financial performance and avoid costly errors in decision-making. Get tactical insights to fine-tune your clinic's metrics, ensure fair staff compensation, and set your business up for long-term success. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do
-
Ep768 | Selling A Cash-Based PT Clinic With Jeremy Dupont
03/12/2024 Duración: 55minIn this episode, Doc Danny sits down with Jeremy Dupont, owner of Patch and former clinic owner, to discuss how he built and sold a successful cash-based clinic in just three years. They explore the key steps to creating a sellable business, including building a strong brand, implementing scalable systems, and leveraging marketing strategies. Jeremy shares insights on his transition from clinician to entrepreneur, the challenges of scaling, and what made his clinic attractive to buyers. Key Takeaways: How to structure your clinic for a potential sale. The importance of branding and predictable marketing systems. Why hiring and empowering staff is crucial for scaling. Insights on selling a clinic, including valuation and exit strategies. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/pte