Business Genius

This common addiction was strangling my bottom line. Yours too, I bet! Here's how to fix it asap.

Getting others to talk about your work and business requires making it feel safe for them to do so. Testimonials do help you establish professional credibility and build a reputation for the quality of work you do. But what if you don’t have any yet?   Fortunately, there are many other roads you can explore to help you bridge the gap until you’ve earned client testimonials you can share. Here are 5 things you can do to establish authority indirectly ... 

It’s reasonable to expect there will be times in your life where you’ll need to deal with fear in some form or another. Here are some tips to help you overcome resistance and push fear to one side so you can accomplish your business goals.

“No one starts a business with a desire to see it fail. But many start one without really knowing what’s needed for it to succeed. Then, as different demands and challenges pile up and information overload sets in, a secret fear develops inside these business owners.    A fear they might not have what it takes to bring their dreams and passions to life. The business isn’t making any money. Nothing they’ve tried is working out as they’d expected. Despair starts to sneak in as the bills pile up, products don’t sell, and clients don’t come. Looming failure threatens their self-worth.   That doesn’t have to be how their story ends. And it doesn’t have to be your story either..."

When you’re in business for yourself, life is always a balancing act. I get it. But, you'll get better results if you focus on rest vs effort and cost vs return on that effort instead. These can be monitored, managed and controlled, if you make a commitment to do so. And when you do, you'll find that balance you crave.   

When you allow yourself to feel guilty about  your pricing, you risk doing great harm to your business. These tips  help you let go of guilt.

When someone says, “I’ve been rich and I’ve been poor and rich is better!” it’s not hard to understand what they mean. But the question for you today is: Are you willing to change the 7 bad habits limiting how much money you can make in your business? Let’s find out!

Having your own business is the best path to controlling your financial security. But it's easy to slip into creating a business that doesn't serve you well at all. Yes, I know you desperately want to spring ahead, but you must have something to fall back on when you hit the inevitable bumps in the road. This list of "must-haves" for your business exercise gives you that. And you can print the details from here: https://www.linkedin.com/pulse/4-must-have-lists-make-before-starting-your-business-linda-m-lopeke/

There are 5 low-price lies just about everyone  tells him or herself when just starting out. And it isn't necessary. To put the right price on what you sell, or check that the price of your  current offers is appropriate, use this article to guide you. It  explains the 15-point PRICE formula you can use with confidence to stop  short-changing yourself by undercharging. https://medium.com/an-idea-for-you/how-to-price-your-work-4587f8e78b9?source=friends_link&sk=a450def6cd3f7bb209c0512b28331c37

There are many ways to read, but are you putting the three different types of reading to best use each day to up your business game? Listen to find out how to get more out of the time you spend reading!

We’re all familiar with the traditional measure of business success being s/he who makes the most sales in a given time frame wins.   But digital marketing means to sell to one person who needs or wants what you offer, you interrupt hundreds of others who don’t. If you want to make more sales, you need to stop burning your list and do this instead.  

There’s ONE list you need to make (and probably haven’t) that is so much more important than your "to do" list. Because it’s far more effective for upgrading both your productivity and performance. Find out what it is and what to start putting on it in this episode!

Making just ONE small change to how your manage your daily calendar makes all the difference in how you experience and control your work day. Can you guess what it is? (Probably not.) Have a listen ...

Without revenue, your business has no future. You must bring your A-Game to the bottom line. There's more than one way to do that. The question is, which of the 3 revenue games are you playing?

We all start from zero with respect to our content and social media marketing. And without using paid ads, the only way to gain more visibility for your work is to have others share it with their own audiences. Here's our best-tested advice for making that happen.

Ever had a client try to pull a fast one to justify not paying you for services rendered? If it hasn’t happened yet, it’s only a matter of time until it does. Most clients are honest; deadbeats are NOT. But, deadbeats have predictable patterns of bad behavior and you can’t let yourself be affected emotionally by their crap!

No one likes dealing with clients from hell! Learn 5 sure-fire signs you're dealing with a problem client so you can avoid having to work with them.

Working harder, but taking home less? Yup. You're in the entrepreneurial backslide. This episode of BUSINESS GENIUS explains what it is and how to avoid it.

Heading away for that final long weekend before the kids go back to school? This encore presentation of Episode 121 tells you all about a tool that tells you exactly what to pack for any trip, business or pleasure! Have a safe and happy long weekend!

Don’t let yourself be a prisoner of false hope! Having a daily check-in ritual can help you stay on course even when things get rough. There are many ways to measure your progress toward business success. Asking yourself these 5 questions daily helps you with that.