Life On Fire Tv (audio) Online Business Coaching With Nick Unsworth

We’ve all heard the saying, “It’s not what you know, it’s who you know.”   Networking and being a “connector” can be one of the fastest ways to grow your business.   Another commonly noted observation is that your income is the average of the 5 people you hang around with the most.   So, if your current network is not comprised of people who are making what you want to make, then it’s time to start networking up!   A great way to open new doors and expand your network vertically is to attend events in your industry.   And, the best part is, you don’t even have to have anything you can personally offer someone who you’re trying to connect with.  If you’re in the process of building a solid, influential network in your industry, all that you may need to solidify a relationship to someone is introducing them to someone else.   Everyone attends events and networking functions with a “what’s in it for me” mindset.     Don’t be that guy or gal.  Be the person at the networking event who walks up and asks questions

Here with us on a Google Hangout is bestselling author, business coach, and all around amazing business woman, Suzanne Evans, to talk about her brand new book, “The Way You Do Anything is the Way You Do Everything”.   Suzanne’s story is quite incredible.  She went from a secretary job, making secretary pay, to owning a 7-figure (approaching 8-figure) coaching business.   She dives into the challenges and parts that most don’t know about getting a book published with a major publisher, like the fact that the publisher doesn’t actually sell books for you!  You still have to get books sold, and prove in advance that you can do it!   From there, she dove into her model of how she drove book sales through joint venture partnering.  Amazing!   Suzanne gives us the details of what it takes to actually be labelled a “New York Times Bestseller”, and the affect that can have on your business and positioning.   Then, we ask her perspective on our four pillars of marketing, mindset, networking, and a journey worth living

Singer, songwriter, and recording artist LaKeisha Michelle talks how she went from a career she wasn’t passionate about to truly living a life on fire.   Stuck in a job she didn’t like, in a city she didn’t want to be in, her journey to make that change and start living the life she wanted was inspired by meeting Nick and discovering the brand and mindset of Life on Fire.   From there she sat down and immediately wrote and recorded her single, “Life on Fire”.   And, over the coming months she gained opportunities to perform on stage, leave her job, and even move to L.A. to pursue her career.   It was a risk.  It took a lot of guts.   But, she did it.   Life often rewards us for following our heart and taking calculated risks.     LaKeisha, we are honored and inspired by your story and by the fact that you wrote the Life on Fire song!   Okay, now it’s your turn!   Follow the exercise in this episode, discover where your passions and skills align, and take the first step toward YOUR life on fire.   And, if like

One emotion every single person experiences from time to time, is fear.     That doesn’t have to be fear of something dangerous or life threatening.     Often times, it’s simply fear of something new, fear of change, or fear of taking action.   And, if you’re not able to find ways to overcome fear, it can be paralyzing (and worse, prevent you from getting or achieving what you really want).   Whether it’s in your business, a business you want to get started, your love life, or an adventurous activity you have planned, overcoming that fear, and learning not to avoid or go around that emotion, but to embrace it and push through it, is key.   That feeling of fear or anxiety that pops up in those situations is your mind indicating that you’re about to enter what is uncharted or inexperienced territory for you.  Otherwise, if it was familiar to you, you would have comfort and confidence based on your past.   Simply put, fear in those types of situations is your mind’s way of telling you…   You’re about to learn so

Here to present at our VIP mastermind retreat on one of the most burning questions when it comes to starting a podcast, “How will you monetize it?”, is 7—figure per year podcaster, John Lee Dumas!   When John first started his podcast, it was the question everyone around him asked, “How are you going to generate revenue, how are you going to monetize it?”   John’s answer was, “My audience is going to tell me how.”   And, that’s exactly what happened.   As he began to add email subscribers to his email list a few at a time, he would reach out and ask them a very important question, “What are you struggling with?”.     From there, he began to categorize answers that he started to receive and saw trends begin to emerge.   What helped John tremendously in that process was knowing his “avatar”.  He created an exact profile of who his ideal podcast listener was all the way down to giving his avatar a name, an age, the number of children his avatar has, what his frustrations are, and even how long his commute is too

Wondering what the key is to driving your videos up the ranks in YouTube?  Bryan Dulaney’s got the answer, and he’s walking us through his proven 13-step process today.   Step 1 is keyword research.  Under 20,000 searches per month and under 600 searches per day is the sweet spot!   Next is making your video educational and informative, and giving a clear call to action (what to do next).   From there, it’s optimization…  Optimize your file name, title, description, then choose your category and optimize your tags.  Make sure you use a custom thumbnail, call to action overlays help, and then you’re on to getting views.   Implementing a press release system helps “blast” your video out to the masses.   By the end of day 1, it is ideal to have 50-70 unique Twitter tweets about your video, 50-70 Facebook likes, and 50-70 Google+ shares.     Also, having 200-300 Facebook recommendations on your press release within the first few days is crucial as well as 200-400 Facebook likes (US-based if you’re in the US).   Y

Today’s Hump Day Q&A question is, “What is your product launch training all about?”   It doesn’t matter if you are “launching” (think “getting ready to sell”) and information product, a training program, a physical product, or even something like a book or a new song, you still need a launch plan!   Our clients have requested that we teach a training specifically on how to create, package, promote, and profit from selling a product, which is exactly what the upcoming Product Launch on Fire training is all about.   Over the course of 20 days, through a series of 8 live group coaching sessions, we’re going to take you all the way through that process, A to Z.  We call it, The 20 Day Challenge.   The first step is getting really clear on what your passion and purpose is in order to help you come up with your product idea if you don’t already have one.   From there, we want to go out into the marketplace and validate that there is, indeed, a market (buyers) for your product idea before you spend the time to c

Inspirational entrepreneur, Lewis Howes, welcomes us into his West Hollywood crib for this 1-on-1 episode of Life on Fire TV with host, Nick Unsworth!   Tour Lewis’s high-rise pad and see how he leverages having an assistant to help run his business, prepare his meals, and even decorate his living space, allowing him to be freed up from all of those tasks to focus on more important areas of his life and business.   From there, Nick and Lewis sit down to talk details.   One of the key things Lewis immediately referenced is seeking out and having mentors. Mentors allow you to short-cut your progress in many instances because you can learn from their experience.   An important piece of leveraging a mentor is making sure your actions are aligned with your purpose.  However, not all entrepreneurs have truly discovered what their purpose is.      Lewis has an excellent activity he goes through to help discover your purpose, which is to walk through and describe your “perfect day”.   Another big takeaway on the mark

Peek inside our private client mastermind retreat where Twitter expert, AJ Amyx, teaches his strategy of how he helps anyone dominate Twitter!   AJ has a proven 4-step strategy to gather leads for less than $2.68 per conversion.   Not per click, not per lead, that’s per CONVERSION!   Step 1 is Power:  Who do you help?  What do you help them with?  Benefit, benefit, benefit.   Step 2 is Packaging:  Your online presence must be congruent with your offline confidence.  Lead with branding.   Step 3 is Plan:  Know your numbers for when you need to post.   Step 4 is Promotion:  Play the follow game.  Spend 15 minutes a day following followers of people like you.   Remember, the three most important things on Twitter are relationships, relationships, relationships.   Following the steps above, AJ recently built a clients page from 0 followers to over 10,000 followers in only 10 weeks!  Now we’re talkin’!   Ready to put together your plan to dominate Twitter?   Go to AJAmyx.com/lifeonfire to grab his excel spreadshee

Today’s Hump Day Q&A question is, “Nick, how the heck do you have time to make all these videos, to run the business, and still have time to go out and live a life on fire.”   It’s ALL about delegating and outsourcing.   It’s been said that internet marketing (and nearly any business) is a “team sport”.   That doesn’t mean you have to start hiring employees if you can’t afford them yet, but you can start delegating for as little of 5 hours a week.   How much more fun could you have with an extra hour a day?   Start small.  Start around your house.  How nice would it be if cleaning and laundry didn’t slow you down any more?   From there, evaluate your business and make a list of two things:   1.  What don’t you like to do in your business?   2.  What are you not great at doing in your business (that someone else could do better)?   Your call to action for this episode is to create that list, and find someone who can start to take over those tasks.  Again, it could be as little as 5 hours a week, which coul

Highly sought after branding expert, and CEO of Branding for the People, Re Perez (who branded Life on Fire) is here to give us his 5-phase branding process he uses to help everyone from Life on Fire size businesses to global brands.   One of the most misunderstood concepts of marketing and business is “what is a brand”?  Many confuse a logo, a slogan, or perhaps a color palate with a brand.  Those are all brand elements, but those items alone are not a “brand”.   A brand is perception that’s created in the minds of your audience.   And, in Re’s experience, having a well-defined, cohesive brand allows you to make money, charge more for your services (or finally charge what you should be if you’re under charging), increases conversions, helps you, as the business owner, make decisions, and position yourself as a leader in your market.   Phase One:  Discovery.  Defining the business’s “Who?”, “What?” and “Why?” and what’s important to you.   Phase Two:  Strategy.  Phase two is all about defining the layers of y

Come with us behind the scenes at our most recent mastermind event with one of our Elite-level coaching clients, Andy Zitzmann, as he delivers an AMAZING presentation on “Unleashing Your Champion Inside”!   We all have a champion inside.   Some of us just haven’t tapped into it yet.   That is Andy’s gift and highest passion, helping others bring out that champion and live that every day.   Life doesn’t always give us the easiest path.  We don’t always have all the answers.   And, when things seem bleak, or frustrating, or may even appear impossible, those are the times to rise, to push through, to overcome, grow, and become bigger and better than what you were before.   People at all levels are striving to “make it”.  Financial success can be wonderful.  But, if you’re missing Andy’s definition of making it, feeling fulfilled, happy and loved inside, then you haven’t truly made it, no matter what your bank statement says.   You can settle for being yourself.   Or, you can commit to begin your BEST self.   It’

Eric C. posed the question, “Nick, I heard about your telesummit strategy on a previous call. What was that about?”    Great question!   This is the strategy Nick used to go from $50,000 in debt to earning over 6-figures per year.   First off, what is a telesummit?  A telesummit is simply a series of virtual conference calls, Google Hangouts, webinars, or whatever other technology you want to use all organized around one central topic, such as Facebook marketing.   Step 1 is to look at your topic or industry and figure out who the leaders are and to secure an “anchor” speaker as your main speaker.  Approach it from the standpoint of “What’s in it for them?”.   From there, create a list of 25-30 additional speakers you would like to secure (you only need about 15, but not all are going to say “yes”).   Again, be thinking, what’s in it for them.  Even if you have not yet established a reputation as an expert in your industry, that is what your anchor client will provide.  Your other speakers will want to be on

Back for part 2, Mike Koenigs, multi-million dollar internet marketer, dives into how to connect with your audience.   Audience connection, and as Mike puts it, “empathy” is the key to serving your ideal audience at the highest level.  When you truly know and understand your ideal customer you are in the perfect position to give them exactly what they want and need.   Mike breaks down is 10 by 10 by 4 model for how he takes other marketers through this process to help them discover how to connect with and serve their audience purposefully.   From there he opens up on how to take the questions and discoveries you make in the 10 X 10 X 4 model and turn that into content for a podcast, blog posts, YouTube videos, or even a book!  In MINUTES you’ve planned out a content strategy for an entire show or book!     Next Mike walks us through how simple it is to become an Amazon bestseller and how he’s done it several times over with books that not only provide great value, but are actually easy to write (using his met

In part 1 of this 2-part episode, special guest, multi-million dollar internet marketer, Mike Koenigs, takes us inside is brand new office and video recording studio to show us how he is seen, heard, and read anywhere and everywhere using some of the latest free an inexpensive tech tools.    As Mike put it, “it’s a fun time to be alive”.  The technology that exists now, including hardware, software, and online free tools are the best and least expensive tools we’ve ever had access to.   And, the benefit as a marketer is it allows you to be on every smart TV, in everyone’s pockets, laptop, desktop, tablet, you name it!   Following Mike’s strategy, you can produce valuable, professional quality content on a very small budget.   Don’t miss Mike’s 11 words that he used to land an academy award winning celebrity (and how you can use it to swing open massive doors of opportunity too).   And, make sure you check out part 2 of this interview where Mike hones in on how to connect to your audience and also shares with

We all want results faster, right?  Find out how hiring the right business coach can EXPLODE your business in this episode of Life on Fire TV with Business Coach and CEO of Life on Fire, Nick Unsworth!   Many elite level professions such as high paid athletes, actors, musicians, and so on have someone they coach with.   Why?   One reason.   They get better results working with a coach.  If we had all the answers ourselves and could motivate, critique, and offer ourselves ideas and second opinions, that would be great!   The reality is, getting guidance from a mentor who can provide wisdom and a different perspective can be incredibly valuable.   As an example, when Nick hired a business coach for a fee of $36,000 per year, within 60 days he had generated $42,000 of new revenue as a direct result.   Find the right coach, implement, and your results with soar!   If you’re fired up after watching this episode, please give us a 5-star rating in iTunes and write us a review there!   Thanks so much for subscribing!

Robert S. posed the question, “Nick, how do you have so much energy all the time?”    One of the biggest secrets to waking up energized every day is making sure your work is aligned with your passions.  Or, to state it simply, doing what you love.   Few things are a bigger drain on your energy than having to spend 8, 10, 12 hours or more a day doing a job you despise.   Next, when there are things in your life that are bigger than you, those things fuel your purpose.  That may be a family, your children, or a cause or organization that you love and feel passionate about supporting.   From there, having a way to track your progress allows you to break through motivational barriers.  You don’t have to set huge, audacious goals.  Set simple, achievable goals like, “today I’m going to clean my desk”.   Then, you MUST have written goals and take them seriously.     Last, setting a morning routine, a morning ritual that you are EXCITED to do, makes a massive difference.   Implement these things and let us know how

We sit down, 1-on-1, with Jonathan Budd, one of the top internet marketers, who has achieved incredible success, to find out more about who he is and what lead him there.   As you’ll quickly discover, Johathan Budd is one of the most sincere and genuine entrepreneurs you can find, which undoubtedly played a tremendous role in the millions he’s made.   But, more than the impressive track record of success is the focus on takeaways and the learnings along the way, as well as the desire to live a balanced, healthy, happy life full of love.   If there is only one thing that sticks with you from this interview, it’s all you really ever need, Jonathan’s advice to Nick years ago, “Take massive freaking action.”   Like any successful entrepreneur, Jonathan has experienced many failures along the way.  However, what sets people like him apart is, as he puts it, “finding the gold in your failures”.   There are TONS of “nuggets” in this episode, so get ready!   Enjoy this fantastic interview, and go take MASSIVE action

Learn our Podcast Launch Blueprint Strategy in this “Fast Action Friday” episode of Life on Fire TV with Business Coach and CEO of Life on Fire, Nick Unsworth!   The first 8 weeks of your podcast launch are CRITICAL!   This is when you have the opportunity to be featured in the top of iTunes charts for “New & Noteworthy” podcasts!   But, there are some things you’ll need to prepare in advance to make sure your launch is a success…   First, logistical decisions such as the format of your show, the number of episodes per week you’ll have, and the look of your logo artwork need to be made.   Next, plan to launch with a least 5 completed episodes right out of the gate so that new subscribers get the maximum number of episodes downloaded to them.   Next, make sure you have additional episodes recorded and ready to release immediately after your podcast gets approved by iTunes.   The two biggest mistakes to avoid are having very good sound quality and making sure you are extremely consistent in your format - sa

Here to answer the question, “How do I build an audience and authority, fast?” is Business Coach and CEO of Life on Fire, Nick Unsworth!   A great place to start is with the “anchor client” strategy.  Find a well-known authority in the industry you’re trying to target, and offer your services at a substantial discount, or even for free, in exchange for their testimonial and referrals, which helps get you on the map!   Next, you have to get the word out about your anchor client’s case study and results!   From there, seek opportunities to be a guest blogger and share your results even further.   Implement this strategy correctly, deliver value and results, and you’ll have others banging down your door to work with you!   Try it and let us know your results!   Have a hump day Q&A question? Visit LifeOnFireQuestions.com, and let us know what your question is!   And, if loved the anchor client strategy, please give us a 5-star rating and write us a review in iTunes!   Thanks so much for subscribing!  We think