Sinopsis
Lise Kuecker has owned 4 multi seven-figure businesses across the U.S. and coaches entrepreneurs how to create consistently profitable businesses for themselves. Each one of her businesses became more successful than the one before, including her final business, which was at the brink of shutting down when she purchased it. Within one year it became the #1 profit generator in her little empire, thanks to her strategies to build recurring revenue with high profit margins, revamp its base operating expenses and create a stellar team. She sold her business for multiple 7 figures in 2016. Her mission is to transform other peoples businesses through a full calendar of clients, prices that have real profits behind them, packages that create recurring revenue, world-class client retention rates, and so much more. Are you ready to build your empire?
Episodios
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260: Meet the Faces of Studio Grow: Annie Yoder of Upswing Pilates and How She Built a 6 Figure Studio Within 3 Months of Opening
11/10/2018 Duración: 42minIn this episode you’ll learn: How an interest in fitness turned into Annie dedicating all of herself and her business to changing lives of her clients The way her niche and area of focus came to be Why you need to recognize the power in your failures The reasons Annie chose to go against the group model How she markets herself and why her referral program is Annie’s tips and strategies for harnessing the power of your team LINKS: http://upswingpilates.com/ https://www.facebook.com/upswingannie https://twitter.com/upswingpilates
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259: Meet the Faces of Studio Grow: Misty Cauthen of Dragonfly Pilates and How Falling Apart Can Lead To Major Steps Forward
09/10/2018 Duración: 47minIn this episode you’ll learn: How seasons of turmoil led to incredible opportunities for Misty The reasons she know she wanted to open more than one studio {and how that model has changed over the years when it comes to hiring} Her biggest challenges with opening her second studio How a work relationship changed Misty’s mindset and moved her business forward LINKS: http://www.dragonflypilates.com/ https://www.facebook.com/DragonflyPilates/ https://twitter.com/dragonflynews https://www.instagram.com/dragonflypilates/
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258: Meet Tali and Tammar, the founders of Off Road DC and Learn How They’ve Built a Foundation of Fun
04/10/2018 Duración: 52minIn this episode you’ll learn: How Tammar and Tali met and set out to create “The Cheers of Fitness Studios” {while both holding full-time jobs} The factors they believe have contributed to their amazing success What their customers experience when walking through their doors and how they are able to continually infuse creative fun into the business The biggest lessons they learned from starting the business and then expanding to a second location Why they felt the need to change to a membership model What approach they take in being located in a highly transient market What’s next for Tammar and Tali {and why the status quo isn’t an option} LINKS: http://www.lisekuecker.com/growthbook http://offroaddc.com/ https://www.instagram.com/offroaddc https://www.facebook.com/OffRoadDC/ https://twitter.com//offroaddc
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257: Meet Studio Grow, Our New Brand, and See Just Why It Was Time To Make This Shift
02/10/2018 Duración: 16minIn this episode you’ll learn: What led me to starting a small consulting business Why we decided that my business needed a shift How our business intentions resulted in the naming of our business Why it took a year to launch new branding and website How I’m really look forwarding to meeting my staff in the upcoming weeks! LINKS: http://www.lisekuecker.com/growthbook
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256: Meet Brooke Bowersock, the Founder of Align Studios} and See How She's Bridging the Gap Between Pilates and Other Movement Modalities
27/09/2018 Duración: 34minIn this episode you’ll learn: How Brooke built her very first studio Why she supports her trainers on their path to find their own unique set of skills The reason Brooke made the decision to sell her thriving business and how she planned that exit strategy What made her decide to branch out from just Pilates The benefits of hiring instructors that will build community What Brooke says is the hardest part of building a business LINKS: http://www.lisekuecker.com/growthbook http://www.alignaustin.com/ https://www.instagram.com/alignaustin/
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255: Niches build Riches: 3 ways to use niches to dominate your market
25/09/2018 Duración: 25minIn this episode you’ll learn: What narrowing down to a very specific market will do for your business Why many of us often resist doing this Some trends and niches we notice that are building extremely successful businesses Ways to market to your niche and the power of Google AdWords LINKS: http://www.lisekuecker.com/growthbook http://www.lisekuecker.com/uncategorized/episode160/
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254: Meet Jacob Andreae and Learn How He's Built A Business Around 7 Core Clients {and 6 Core Movements}
20/09/2018 Duración: 01h35sIn this episode you’ll learn: How Jacob got started on his amazing journey in fitness and business and his transition out of a teaching career to get there The way he incorporates goal-based challenges to get results like no one else for his clients What he’s realized about his clients’ motivation and how he’s seen his clientele change over time The significant role of practice and repetition in building systems and a successful business Why you need to not only love what you do, but look at how you’re doing it What to focus on if you want to build a successful company, and the impact The Client Cure has made in Jacob’s success as he builds his dream business The pros and cons of an “in person” business versus an online model LINKS: http://www.lisekuecker.com/growthbook https://jacobandreae.com/ https://business.facebook.com/jacobandreaefitness/ Resources Mentioned: https://www.upwork.com/ https://newkajabi.com/
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253: The 10 Biggest Mistakes I've Made Growing My Businesses {and how to avoid them} Part 3
18/09/2018 Duración: 35minIn this episode you’ll learn: The influence my mother had on me as an entrepreneur, and something she told me that I have never forgotten How I learned to really start to trust people What KPIs and metrics are {and why you need to know them} The ways I maintain a positive mindset momentum, even in the face of significant health challenges
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252: Meet Valerie Moselle and Learn How Luma Yoga is Shifting the Landscape in Santa Cruz
13/09/2018 Duración: 47minIn this episode you’ll learn: What has allowed Valerie to get her business to a point where she can leave for 4 weeks {and not have it suffer} How she turned her business dreams into a reality The ways Valerie is able to make it work with multiple business partners How she developed their systems and processes, going from “reactive” to “active” mode What charging people correctly and not discounting can allow your business to do Why she moved to membership model for the business and what the process looked like How Valerie has completely transformed her business by changing the conversation with her customers LINKS: https://lumayoga.com/ https://www.facebook.com/LumaYoga/ https://www.instagram.com/lumayoga/
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251: The 10 Biggest Mistakes I've Made Growing My Businesses {and how to avoid them} Part 2
11/09/2018 Duración: 21minIn this episode you’ll learn: Why you need to stop “DIY’ing” and take yourself to a place of growth Sales and revenue is Number 1 How to be direct about your expectations and struggles with your employees Ways to be a good leader, and the reasons you should never stop seeking out mentors
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250: Meet Maggie Yeung and Homegrown Yoga, Which Is Taking Yoga into Small Towns {and Bringing their Owners Home}
06/09/2018 Duración: 35minIn this episode you’ll learn: The story behind how Maggie named her studio and what led her on her entrepreneurial journey How yoga got her through a very tough time in her personal life Why she says that yoga is about the mental as much as the physical aspect A breakdown of Maggie’s clientele and the unique offerings she provides to her clients The toughest part about transitioning from a manager to a business owner What success is to Maggie – and it’s not making millions of dollars! LINKS: https://homegrownyogaky.com/ https://www.facebook.com/homegrownyogaky https://www.instagram.com/homegrownyogaky/
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249: The 10 Biggest Mistakes I've Made Growing My Businesses {and how to avoid them} Part 1
04/09/2018 Duración: 24minIn this episode you’ll learn: How I know that perfectionism doesn’t exist and what we should be focusing on instead What these “mistakes” have taught us and allowed our businesses to do What can happen when you enter into an agreement with the wrong landlord and some warning signs to look for Why successfully negotiating a lease is one of the most crucial steps in getting your business off the ground What to consider when developing a solid exit plan and the important role of developing processes and systems
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248: Meet Angie McDermott and Learn How She's Overcome an Autoimmune Diagnosis to Build One of the Top Athletic Training Facilities in the Midwest
30/08/2018 Duración: 41minIn this episode you’ll learn: What made Angie decide to focus on athletic training and how she got the confidence to succeed in her chosen field How a burnout led to her next business endeavour The role that mindset and the mental game has played in the development of her career How significant health issues have impacted Angie both physically and mentally {but not stopped her from building a thriving business} Ways to find the support to help you succeed LINKS: http://konsciousbodyfitness.com/ https://www.facebook.com/Konscious-Body-Fitness-305528369505386/ https://www.instagram.com/konsciousbodyfitness/
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247: Here's how to turn a One Star Review Into Your Studio's Best Advertisement
28/08/2018 Duración: 25minIn this episode you’ll learn: The best approach for responding to a negative review How to be the business owner people want to engage with {over and over} Tips on removing a review on Yelp, Google and Facebook Why your response has power Ways to give your clients the opportunity to take care of your business
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246: Meet Katie White and Learn How She's Turned Her Massage and Yoga Business Into Her Dream Career
23/08/2018 Duración: 52minIn this episode you’ll learn: What Somatic Yoga is and why Katie decided to focus on offering it in her business Her own journey and who she built a successful business (while also generating passive income) The key ways to market massage as an ongoing treatment Her tips for building the right team and then empowering your employees What core values Katie seeks out in new employees The biggest missteps she has taken and the changes she made to lead her to where she is today How Katie is creating relationships with other businesses in her community, and benefiting her members in the process Why you should be developing a strong marketing plan well in advance LINKS: http://courtenaymassagetherapy.com/ https://www.facebook.com/courtenaymassagetherapy/
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245: Here's how one $8 Google Adword Click Led to $11,389 in sales {and how to replicate this in your studio}
21/08/2018 Duración: 17minIn this episode you’ll learn: How an $8 investment actually made over $30,000 in sales Why people say Google Ad words do not work for them Google Ad words is entirely results based - you only pay per click Is Facebook a bigger, better platform? Want a steady stream of leads? The time is now! What an expected budget can be LINKS: https://www.upwork.com/ http://www.fiverr.com/
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244: {Best of} Meet Alex Crow, The Teacher Trainer Extraordinaire Whose Retreats, Training and Work Are Developing a New Generation of Yogis
16/08/2018 Duración: 01h03minIn this episode you’ll learn: Why Alex didn’t agree to conform to a specific way of teaching when working under another brand How she was able to create what she believed yoga meant (and explain this to her clients) Ways that her teachings are solution based and honor the history of yoga The importance of fully knowing and understanding one teaching before moving on and exploring others Why Alex choses to be the change that she is demanding Why it is that “marketing” is a word people do not like to use in the yoga world Transparency is key! LINKS: https://yogaphysics.com/yp/
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243: {Best of} Your Studio's Ads Need Copy….Here's How You Write It
14/08/2018 Duración: 38minIn this episode you’ll learn: Why copy is key! The signs that your copy is too generic How to niche down your copy What an ICA is… How surveys can help you write copy What a “hero’s journey” is and how it applies to you LINKS: www.rev.com
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242: {Best of } Meet Michelle Long, Creator of The Practice and Founder of Bloom Retreat, A Holistic Women's Healing Center That's Building Sisterhood, Strength and Solidarity
09/08/2018 Duración: 43minIn this episode you’ll learn: How Michelle’s vision actually came from her own struggles How and why she went against the advice of others when opening her business The way Michelle attracts the right employees Why women can have a hard time showing up for themselves We can’t love ourselves until this happens… LINKS: http://www.thepracticeforwomen.com/
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241: {Best of} You Can't Ask For The Sale Until You've Earned The Right. Here's How to Receive Permission.
07/08/2018 Duración: 36minIn this episode you’ll learn: What does asking for permission mean and why is it important? Why we could be giving away too much info… Why building the relationship is the most important (and number one step) in sales Why you shouldn’t consider yourself a “sales person”! The importance of the intake process Ways to establish trust with prospective clients and show your value