Smart Solo Business

[Legacy post: Small Business Talent] Many independent professionals are seeking better ways to build credibility and generate targeted leads. One powerful and proven way to approach this is through writing white papers that help prospects to solve compelling problems. My guest on the podcast today, Brian Boys, is an advertising and marketing copywriter who has […] The post Smart Lead Generation – Brian Boys on ‘How To Write A White Paper In One Day’ appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest, Tim Berry, is a world-class expert on business planning. It’s an honor to have him join me on the podcast today. What do others think about Tim and his work? Well, Pamela Slim, author of the best-selling business book, Escape From Cubicle Nation, calls Tim “the Obi-wan Kenobe of business […] The post Solo Entrepreneur Success: Harness the Power of ‘Lean Planning’ with Tim Berry appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Phil Gerbyshak is my guest on the podcast today. Phil is a well-known social media consultant, author and speaker. First, a little background on Phil. He spent his early career in financial services sales. Later, he worked as a financial planner until his passion for technology led him to teach […] The post Phil Gerbyshak on Social Media Strategies That Win More Clients appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is Emily Brackett. Emily is the founder and president of Visible Logic. Emily and her team work across all media, including web sites, logos, and print materials. Serving a wide range of organizations, from small businesses to non-profits, they specialize in helping their clients to […] The post The Truth About Content Marketing for Solopreneurs: An Interview with Emily Brackett appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Do you have a clear definition of your ideal client or customer? Just as important, do you know how you can win their business? My special guest on the podcast today, Rick Wong, is here to help you on both counts. Rick is the creator of The Five Abilities® Sales […] The post Master ‘The Five Abilities’ and Win More Clients: An Interview with Rick Wong appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] David Lee is my guest on the podcast today. David is a seasoned self-employed professional with some powerful advice to share on how you can conquer your fear of public speaking. More than that, David is here to help you move prospects and clients to action with your presentations. After all, […] The post David Lee >> How to Conquer Your Fear of Public Speaking and Win More Clients in 2015 appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Most independent professionals I know are confident in their ability to do outstanding work for their clients. However, many would readily admit that they aren’t very skilled as persuaders. This deficit limits their ability to win new business. That’s why I invited Ken O’Quinn to share his unusual persuasion tactics […] The post 8 Unorthodox Persuasion Tactics That Get Clients to “Yes” – An Interview with Ken O’Quinn appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Today I’m pleased to welcome Mike Lehr back to the podcast. For over 20 years now, Mike has been a trainer, writer, HR advisor and consultant helping people to become better influencers and problem solvers. Mike is also a published author. In 2005, he wrote The Feminine Influence in Business, […] The post Mike Lehr on Strategic Problem Solving for Small Business Owners and Solos appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Email marketing still dramatically outperforms social media. This fact is especially relevant to solo professionals in the B2B space. My guest on the podcast today is Pam Neely, the author of 50 Ways To Build Your Email Marketing List. Her excellent book outlines a simple, straightforward approach to building a targeted […] The post Pam Neely Shares Six Simple (Yet Highly Effective) Email List Building Strategies appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is a well-respected direct response copywriter and B2B marketing consultant. Donnie Bryant helps small business owners and solo professionals like us to connect with and convert “should-be clients” to clients — with unusually effective marketing messages and systems. Since launching his copywriting and marketing consulting […] The post Creative Marketing Ideas for Solo Professionals: An Interview with Donnie Bryant, Jr. appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Are you trying to integrate social sales tools like LinkedIn and Twitter into your sales process? A Social Customer Relationship Management (Social CRM) solution can help you do it. But deciding which Social CRM solution is the best fit for your needs can be confusing. This is an important sales and […] The post Tap the Power of Social Selling with Craig Jamieson and The Small Business Guide to Social CRM appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Many solo professional service providers feel stuck. They know that they need an effective sales and marketing plan, but they just don’t have the expertise or time to create it themselves. Fortunately, my guest on the podcast is Vincent Messina of Otimo Sales and Marketing. His mission is helping professional service […] The post Powerful Marketing Insights For Professional Service Providers: An Interview with Vin Messina appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] As self-employed professionals, all of us own and use intellectual property in a variety of different forms. Intellectual property laws and their impact on our business is an important topic. That’s why I asked Kelley Keller to join me on the podcast today. Kelley is a seasoned intellectual property law […] The post Kelley Keller on How to Protect Your Intellectual Property (and Avoid Expensive Lawsuits) appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Winning customers for life is the Holy Grail for most of us. But it’s not so easy to do – and that’s why I invited world-class B2B sales expert, Dr. Richard Ruff, to join me on the podcast today. Over the past 25 years, Richard’s work has varied in scope […] The post How Smart Entrepreneurs Win Customers For Life: An Interview with Dr. Richard Ruff appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast is C.J. Hayden. She’s the bestselling author of Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches and The One-Person Marketing Plan Workbook. For more than 20 years, C.J. has helped solo professionals like us to get clients, get strategic, and get things […] The post Get Clients Now! >> An Interview with Bestselling Author and Marketing Maven, C.J. Hayden appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Steve Harper is the author of a new book: The Ripple Effect: Maximizing The Power of Relationships For Your Life and Business. I’m fortunate to have Steve join me on the podcast today to share his practical wisdom on building productive business relationships. Steve has been an entrepreneur for over […] The post Steve Harper on The Ripple Effect: Maximizing The Power of Relationships For Your Life and Business appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Most independent professionals would love nothing better than to build a business around their core strengths. That’s why I asked an expert on this subject to join me on the podcast today for an in-depth interview. My guest is Steve Woodruff. Steve specializes in helping solo professionals and business owners […] The post Discover Your “Core Fit” and Target Market Advantage: The Steve Woodruff Interview appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Do you want to multiply the positive impact of your efforts in business and life? Well, you can and it won’t require any gimmicks. International speaker, author and entrepreneur, Anthony Iannarino, returns to the podcast today. He’s here to help you become the highly productive person you’ve always wanted to […] The post Small Business Inspiration: Anthony Iannarino on Purpose, Productivity and Contribution appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Chris O’Byrne has had an unusual small business journey. He started his career as a chemical engineer. Years later, he became an entrepreneur and built a publishing company from the ground up. Dissatisfied with the outdated traditional publishing model, Chris designed JETLAUNCH to help independent professionals like us create truly […] The post How Writing a Book Can Transform Your Business: An Interview with Chris O’Byrne appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Brynne Tillman, CEO of Social Sales Link, is my guest on the podcast today. Brynne is a national LinkedIn speaker, author and trainer. She’s also a proud LinkedIn Sales Solutions Channel Partner, teaching individual entrepreneurs like us, and professionals from major companies including ARAMARK, TD Bank, IBM, and many others. […] The post Brynne Tillman on LinkedIn and the Power of Social Selling for Independent Professionals appeared first on Smart Solo Business.