Sinopsis
As a business leader, thought leader, or business owner, you know the world of leadership has changed. Your organisation or business is changing fast, your team members expect more from you, and youre expected to build your own personal brand as a leader.The Fit For the Future Podcast helps you navigate this fast-changing world by bringing you ideas, information, interviews and insights for leveraging your leadership and being fit for the future.
Episodios
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![Friends, Neighbours and Strangers]()
Friends, Neighbours and Strangers
14/09/2007 Duración: 04minWho are the people in your neighbourhood? Trust sells. Every marketing effort must be based on the level of trust you have with your market. See acast.com/privacy for privacy and opt-out information.
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![Talk Their Talk]()
Talk Their Talk
08/09/2007 Duración: 05minAre you truly entering the conversation in your clients' minds? Use the principle of gravity marketing to create irresistible attraction for your products and services. See acast.com/privacy for privacy and opt-out information.
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![Gurus Dont Need Business Cards]()
Gurus Don't Need Business Cards
30/08/2007 Duración: 04minAs an expert, your most powerful marketing tool is not your business card. It's not your glossy brochure. It's not your Web site. It's not your client testimonials. It's not any of your collateral material.As an expert, your most powerful marketing tool is your expertise. It's your knowledge, your ideas, your intellectual property - and the way you apply it to your clients' lives and businesses to make a difference. See acast.com/privacy for privacy and opt-out information.
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![Expert Gold: Dont Sell Too Soon]()
Expert Gold: Don't Sell Too Soon
24/08/2007 Duración: 05minMost people visiting your Web site are looking for information, not (yet) for products. Lead with value and show your expertise - before jumping in with your sales pitch. See acast.com/privacy for privacy and opt-out information.
