Top Secrets Of Promotional Products Sales

I started a new challenge this month for my Total Market Domination clients. It’s about how to grow your sales and start dominating your market in just 22 minutes a day. Sound crazy? Not when you consider the fact that many people, in fact most people, blow a lot more time than that on activities […]

Where do you go to get clients? Do you rely on your local BNI group? Do you prospect through your local Chamber of Commerce? Do you get most of your leads via referrals? Regardless of where you go to get clients, the real question becomes “how’s that working for you?” Are you able to generate […]

If you’ve been in business for any length of time, you’ve run into your share of poor quality prospects. But who comes to mind when you think of your worst prospect ever? No matter what business you’re in, there are people who are qualified to do business with you and there are people who are […]

Cold calling may be one aspect of prospecting, but that’s not all there is to it. In this excerpt from a live training event, David Blaise explains that when you think in terms of prospecting and bringing new clients through the door, it doesn’t have to mean cold calling. Just the words “cold calling” sounds […]

In every business and even in a non-profit, someone is responsible for bringing in the money. Who is it in your organization? And are they up to the task? In every organization, there is a person or persons responsible for bringing in the money. In a church it could be a pastor. In a nonprofit […]

How many of the people in your market, who need the products and services you offer, are pre-programmed to go directly to you, without considering any other options? Or perhaps more telling, let’s look at the flip side… how many people in your market can’t buy from you right now, because they don’t even know […]

Sometimes in sales we like to hold out hope that just because someone hasn’t said “no” to us, they’ll eventually turn into a “yes.” And sometimes that happens. But in nearly every case, you’re probably far better off getting a hard “no” now, instead of taking “maybe” for an answer — for months or years […]

Even when businesses are running into trouble, the two most common excuses given for a lack of action are no time and no money. They don’t have time to address the problem — often because they’re too busy doing the same things that got them into the problem situation to begin with — or they […]

Uh oh. Sales have dropped off a bit. Not a huge decline, just a few percent. Well maybe, four, six, eight, something like that. No big deal, right? Well, it could be no big deal, or it could be one of the Five Early Symptoms of a Seriously Struggling Business. I have conversations all the […]

Show me a business that has no secrets and I’ll show you a business that has no value. Over the years, I’ve taken some heat for our brand Topsecrets.com and for my belief that it’s our business secrets that create the most value in our organizations. Still, there are people who say, “there are no […]

This morning I heard the song “Don’t Fear the Reaper” by Blue Oyster Cult in my Pandora mix, and it reminded me of a famous Saturday Night Live sketch, where Christopher Walken’s character, Bruce Dickinson, insists the song “needs more cowbell.” And it made me think about all the business owners and salespeople who are […]

Quick question for you today: What if there were people in your market whose attention you absolutely HAD to get, in order for your business to be as successful as it could possibly be? In fact, what if reaching them was so critical that NOT reaching them was no longer an option for you? What […]

Very often in business we know just where we want to go. We know just what we need to do. We have the tools, resources, supplies and know-how. But if we’re not yet moving in the direction of our goals, it’s time to get an oar in the water! Imagine if you could get your […]

When I say the word “predictable.” How does it make you feel? Is it a positive term or a negative term? Today I’d like to ask you a question about predictability, and the question is this: Are you predictable? Hi and welcome to the podcast, so today’s question is this… Are you predictable? To some, […]

If I walked up to you and handed you $1,000, what would you do with it? Take just a moment and think about that, because the answer will tell you a lot about the way your business is structured. It’s been a while between episodes, which is pretty unusual for me. But I’ve been spending […]

In today’s podcast, I’d like to share with you the audio of the third video I did on the topic of Total Market Domination. In this session, I explained how to overcome the twelve obstacles outlined in our previous session. This podcast also mentions a free pdf mind-map you can follow along with. If you’d […]

Today, I’d like to share with you the audio of a presentation I did on the twelve obstacles to creating top of mind awareness and dominating your market. This is part two in our workshop series, so if you missed part one or if you’d like to see the videos that go with this series, […]

Hi and welcome to the podcast, this week I’d like to share the audio of a presentation I did recently on the topic of how to be the leader in your market and create the top of mind awareness you’ll need to dominate, in a good way! If you’d like to see the video that […]

We’ve been talking a lot lately about different levels of awareness, from the entry-level awareness necessary to let someone know we exist, to the comfort-level awareness we need for prospects to feel comfortable enough with us to place that first order, to the top of mind awareness necessary to start dominating your market. And all […]

In our last couple of episodes, we’ve been talking about different levels of awareness, starting with the entry-level awareness necessary to let people know we exist, then the comfort-level awareness we need to create so new prospects can feel comfortable enough with us to place that first order. But if you want to create the […]