Land Academy Show

The Reality of Pricing a Land Blind Offer Campaign (LA 1814) Transcript: Steven Jack Butala: Steve and Jill here. Jill K DeWit: Good day. Steven Jack Butala: Welcome to the Land Academy Show, entertaining land investment talk. I'm Steven Jack Butala. Jill K DeWit: and I'm Jill DeWit, broadcasting from sunny southern California still. Steven Jack Butala: Today I talk about the reality of pricing a land blind offer campaign. Pricing, pricing, pricing. Jill K DeWit: Geez, God, I just can't get away from it. Why are we always talking about pricing? Steven Jack Butala: Look, this is really timely for me. Jill K DeWit: Man. Steven Jack Butala: I feel compelled. Jill's going to do her nails during this entire episode. Jill K DeWit: Totally. Steven Jack Butala: I feel compelled to happily report that I very successfully completed, not only completed about a 12,000-unit mailer very recently and got it to O2O on schedule, but as a result ... Well, I'll get into it in a second. Jill K DeWit: Yeah. Steven Ja