Top Secrets Of Promotional Products Sales

Outperforming Your Competition

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Sinopsis

If outperforming your competition is an issue for you, you want to look at who is the primary competition and what are their advantages? In what areas are they outperforming me? Are they outperforming me in terms of just price? If that’s what it is. And a lot of times that’s what people are up against in the online market. The online sellers are able to sell for less. And at that point you have to say, “okay, is that something I even want to try to compete with?” Or am I more interested in finding the types of clients who understand and appreciate the value that I bring to the table. David: Hi, and welcome to the podcast. Today, cohost Jay McFarland, and I will be discussing the importance of outperforming your competition. Welcome back, Jay. Jay: So good to be here again, David and this topic is very interesting to me. You know, I've been in small business. I know a lot of business owners and I got to tell you, oftentimes you're so caught up in, just generating sales that what the competition is doing