Mountain & Prairie Podcast

Matt Barber and Joel Doub are the owners of Tom Morgan Rodsmiths, a Bozeman-based fly rod company known for its unyielding commitment to quality, craftsmanship, and enduring performance. The duo purchased the company in early 2017 from Tom Morgan, a fly fishing legend who, along with his wife Gerri, built the company into one of the world’s most unique and renowned rod builders. Rather than focus on the latest fads or selling a high volume of products, Tom was dedicated solely to building the highest quality rod, one that could be passed on from generation to generation, decade after decade. • You may be surprised to learn that Matt and Joel are not fishing industry veterans—their previous careers were in education and medical device sales, respectively. But when Tom Morgan decided to sell the company, Matt and Joel’s passion for fly fishing, their willingness to learn from the best, and their commitment to continuing the company’s legacy allowed them to stand out from the crowd of competing buyers. To everyo