Data Gurus

John R. Leeman is the co-founding and managing director of True Customer. They provide customer-centered marketing, media, analytics, content, and eCommerce consulting that drives scalable growth. John R. Leeman - From Advertising to CMO John started in the traditional brand and advertising business. He worked in the on major brands such as Campbell Soup and General Mills and Johnson and Johnson. John then moved on to work in digital CRM and media for companies such as Microsoft, Procter and Gamble and American Express. CMO to Entrepreneur John melded his two areas of expertise together to begin work in the CMO field. His stint at Fresh Direct as chief marketing officer was an invaluable and exciting experience for him. After his work with Fresh Direct, John took the leap to entrepreneur. He co-founded True Customer in November 2013. Why the C-Suite Changes are Scary The C-Suite is always interested in optimizing the business. There is a lot of money that goes into marketing and most respect that marketing is