Leftfoot - Legal Business Development

Focus on Effectiveness vs. Efficiency  Nicole chats with Ron Baker, author and VeraSage Institute – Think Tank Founder http://verasage.com/ronald-j-baker/ (Ron Baker Bio) Value Pricing:  Setting a price commensurate with the value you’ll create for the customer before you do the work. Value Pricing:  Is pricing certainty and reduced risk.  When you offer a fixed price with options – customers love it. Value pricing: Is NOT using an estimate of costs calculated out to a fixed price. Repetitive tasks have been replaced by technology:  More can be done in less time. Businesses that sell time (the billable hour) are being forced to change their business model. Time doesn’t determine value: Value is a feeling not a number. Define the business problem:  Assign a value and get to work. Give the customer pricing options:  To differentiate service expectation levels. For more information:  Go to http://www.verasage.com/ (www.verasage.com) or http://www.thesoulofenterprise.com/ (www.thesoulofenterp