Social Entrepreneur: Conscious Companies | Benefit Corporations | Impact Investing

MyRain distributes efficient irrigation equipment to small plot farmers in India. It is not an innovation of technology; drip irrigation has existed and been a proven technology for many years. By using drip irrigation, you can increase crop yield by 50% to 100% and decrease water consumed between 20% and 50% when compared with flood irrigation. Increasing yields can drastically improve the quality of life for small plot farmers. Globally, 70% of fresh water is used for agricultural purposes. It has been estimated that by 2050 the world population will be around 9 billion. With the emerging global middle class, the demand for food will double. This places tremendous pressure on our fresh water resources. In the arid region of southern India where MyRain is working, the water tables are falling rapidly. This could reach a crisis level within 15 to 20 years. The problem the technology. Drip irrigation exists. The problem is distribution. This is where MyRain innovates. This year, the irrigation systems that the