In The Trenches

Travis Phipps is the CEO of Battle Bridge Labs; a digital marketing agency who works with several large-scale companies. In this episode, Travis dives into how he built his agency, the various business models he’s tried, some Facebook features he thinks are game-changers, and lots more. In this broadcast, Travis Phipps and I talk about: What led Travis to his current business How Travis landed his first digital marketing client How Travis grew his business from a one-man shop to a full agency Travis’ thoughts on how to best price agency work Why Travis suggests every entrepreneur has an assistant How Travis prices and sells his more labor-intensive services The importance of choosing the right clients The various business models Travis has tried for his agency Why Travis has increased his Facebook ad spend for his client from 15% to 50% in the past two years Why your ads and calls-to-action need to be optimized for mobile devices The Facebook feature Travis thinks is going to change the way we crea