In The Trenches

    Charlie Houpert is the co-founder of Charisma on Command, an educational platform where he teaches people how to grow their confidence and charisma. His YouTube channel of the same name has over 1 million subscribers, and his videos routinely generate hundreds of thousands of views.   Charlie got his start online by building an education business focused on parkour. However, Charlie didn't get the traction he was looking for, so he shifted gears to a new interest: confidence. Charlie is a self-proclaimed introvert who struggled in social situations. He decided he would scratch his own itch, and began blogging on the topic of confidence, dating, leadership, and more. But it wasn't until Charlie started his YouTube channel that things really took off. In less than a year, Charisma on Command generated tens of thousands of subscribers and hundreds of thousand of views on some of his most watched videos. He has since scaled that to 1.5 million subscribers in less than 3 years.   My big takeaway from tod