Fruitnet

Matt Hancock and Will Wolmer both see huge opportunities to grow the market for cherries. The managing directors respectively of British cherry importer and distributor Norton Folgate and Hampshire-based producer Blackmoor Estate speak to Chris White during the latest episode of Fruitnet’s conversation series Fruitbox. They admit that achieving the potential growth they can see ahead will depend on them effectively managing one of the most volatile product categories in the fresh produce business, as well as finding a way to have fruit in the market all year round. Fruitbox now attracts a big audience across the global fruit and vegetable business that tunes in twice a week to hear exclusive interviews and expert analysis. Produced by Fruitnet Media International, the show is essential listening for everyone in the fresh produce industry. To find out how you can tell your story on Fruitbox, email chris@fruitnet.com. To learn about sponsorship and advertising opportunities, email advertising@fruitnet.com