Fruitnet

The first day of October 2020 was a busy and exciting one for Mike Browne, chief operating officer at Mission Produce. The company made history by listing on US stock exchange the Nasdaq, with an initial public offering aimed at raising a potential US$100m. And as more and more markets open to an increasing number of suppliers around the world, the prospects for those investors who buy into what some regard as green gold seem especially strong. In episode 40 of Fruitbox, Fruitnet’s Chris White talks to Browne about what the IPO means for Mission itself and for the avocado business as a whole. “It gives Mission a lot of opportunity to do more of what we already do,” Browne comments. “As a leader in the business, we’re laser-focused on fresh avocados. We’re going to continue to innovate, and continue to find ways to get the freshest, most wholesome avocados ripened correctly and to consumers.” For Browne and his colleagues, receiving an injection of investment backing will give the company even more capacity