Wharton Business Radio Highlights
Marketing the Olympics & the Unique Challenges for Brands During the Tokyo Games
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:09:23
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Sinopsis
Eric Bradlow, Host of SiriusXM's Wharton Moneyball and Wharton Professor of Marketing, talks about marketing during the Olympics and the challenges brands - and athletes - faced this year specifically due to Covid. This interview originally aired as part of Wharton Business Daily's Olympics special. See acast.com/privacy for privacy and opt-out information.